The Storytelling Non-profit

JUNE 1, 2022

But for any of that to happen, you must have content to put into your newsletter. Content is the backbone of your newsletter and it’s in your organization’s best interest to select great content. A great strategy that I recommend is to create a list of broad content ideas for your non-profit newsletters.

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Bloomerang

DECEMBER 14, 2021

In part two of this series on the skills you need to be a great nonprofit storyteller, I talk about how to engage your audience emotionally through creative storytelling. In the first part of this series, I talked about why you need to define your goals, your brand and voice, and your audience before crafting your story.

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Media Cause

JANUARY 20, 2023

Content tends to be an all-encompassing word these days. You have influencers on social media who call themselves content creators, posting videos and content online, and people like myself who consider themselves content writers, because, well, we write for a living. So, how do you create a content strategy?

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Media Cause

OCTOBER 17, 2022

While it can be confusing and hard to understand, ensuring you know how to optimize content for search will set you up for success. This means including clear content on your site and helpful resources like blogs, case studies, and whitepapers to inform your supporters. Make sure your content is both clear and relevant.

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Nonprofit Tech for Good

APRIL 19, 2024

It sometimes sounds as though tools like ChatGPT or Gemini could entirely replace humans in writing website content. The ease of generating content these days is both a danger and an opportunity for nonprofits. However, there’s a great opportunity to stand out simply by having a distinctive human voice.

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Nonprofit Tech for Good

MAY 7, 2012

If your nonprofit has yet to start a blog or already blogs but struggles with ideas for fresh content, then hopefully the 11 blog content ideas listed below will help. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. A first-person voice is best.

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Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. A first-person voice is best. Nonprofits that work in international development, disaster relief, or wildlife conservation often do this sort of storytelling in print materials and website articles, but it also works extremely well as blog content.

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Nonprofit Tech for Good

JULY 5, 2020

Their work has been featured in The New York Times, NPR, CNN and AdWeek and Doug is a guest lecturer at Stanford University on the power of storytelling for nonprofit organizations. High video engagement should be your goal because social media algorithms prioritize content that get lots of reactions, comments and shares.

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CauseVox

MARCH 24, 2022

It was created with you in mind — the nonprofit director or marketer that is overwhelmed and under-resourced, trying to make an impact through content. Rain Bennett, Filmmaker, Writer, Storytelling Coach. His films and articles have been seen around the world and he hosts a weekly podcast called The Storytelling Lab.

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Bloomerang

JUNE 2, 2021

Having a coherent communications plan where you package your message will help ensure each piece of content you share is part of a greater story you are telling. When it comes to messaging, it’s also important to identify your organization’s unique voice. Each piece of content should represent your organization’s brand.

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EveryAction

FEBRUARY 8, 2023

Whether they are donating their time, their voices, or their dollars, it’s essential to make sure your supporters know how valued they are—and fully grasp the impact of their generosity. We asked some of our partners, what are some creative tactics and strategies nonprofits can use to demonstrate a supporter’s impact and show them love?

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The Modern Nonprofit

FEBRUARY 22, 2022

Provide quality content. Craft your message in a trustworthy, natural voice so that your readers feel personally involved. Read more detailed tips on how to build your nonprofit’s voice across marketing materials. Make use of storytelling to make your asks more compelling. Send emails frequently and on the right days.

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Eric Jacobsen Blog

MARCH 11, 2024

Presentation Ready is divided into three sections: Building your case – the foundation of your persuasive arguments and content. Visual aids are for the benefit of listeners, not a crutch to help presenters get through their own content. They are not designed to be a crutch to help get a person through their content.

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Qgiv

APRIL 22, 2024

Nonprofit marketing content also needs to consistently tie back to your cause and the work you do. Inbound marketing often help you draw people in through content such as: blogs, videos, social media, SEO, and other organic marketing channels. However, marketing for nonprofits can come with its difficulties.

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Saleforce Nonprofit

JULY 8, 2021

From there, identify and align variables like stories, voices, ask ladders, donation form appeals, and aesthetics that align best with each segment of your target audience. Uplift Voices in Your Community. What questions does your team have about donor behavior and your content? Embrace Storytelling.

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The Modern Nonprofit

JANUARY 2, 2024

This practice demonstrates your organization’s evolving impact and keeps your content fresh and engaging. Highlight Diverse Voices Ensure that the testimonials you collect and showcase represent a diverse range of perspectives. Who are your target storytellers? How will these testimonials further your organization’s goals?

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Candid

JUNE 7, 2023

For example, our preference for video content rings true. Experts say that Gen Z: Wants to see impact through storytelling, primarily through social media videos. Has a shorter attention span, which requires content that is skimmable. Prioritize shareable content. Invest in Instagram.

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Candid

APRIL 22, 2024

Also, don’t underestimate the power of storytelling and communications as a way to influence and amplify one’s work to impact a broader audience.

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The Modern Nonprofit

APRIL 6, 2021

In this blog, you’ll learn about: Annual Giving, Donor Retention, Major & Legacy Gifts, Online Fundraising, Boards & Leadership, Content Marketing, Social Engagement , Strategy & Management, and Culture & Values. THE AGITATOR / DONOR VOICE. And their content will challenge you to do the same.

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Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. TikTok can be the perfect platform if your organization has a lot of fun and lighthearted content to share.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 30, 2018

Note from Beth: Digital storytelling is key to fundraising success, but using a storytelling lens in your organization can have further benefit of busting organizational silos. Fortunately, storytelling busts silos. Bringing in those diverse voices means we can tell more stories and invite in new audiences.”.

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Nonprofit Tech for Good

MAY 7, 2012

If your nonprofit has yet to start a blog or already blogs but struggles with ideas for fresh content, then hopefully the 11 blog content ideas listed below will help. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. A first-person voice is best.

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Content Ideas Nonprofit Interview 117

Care2

SEPTEMBER 20, 2012

How exactly do you get creative with writing content; whether it's in your emails, your subject lines, or your blog posts? If your nonprofit feeds the creative flame with passion and storytelling, you'll start getting somewhere. And then we got into the nitty gritty of content with Roz Lemieux, Michelle Frey, and John Hlinko.

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NTEN

OCTOBER 31, 2011

Annaliese pointed out to us that podcasting is usually not perceived as digital storytelling , and we agreed that this is an idea worth discussing. But a podcast can be a vehicle for storytelling, if you make the effort to infuse it with a narrative. Who will serve as the voice of our nonprofit organization in our podcast?

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Achieve

MARCH 1, 2024

Plan your content strategy. After establishing the big picture of your nonprofit podcast, it’s time to get into the nitty gritty of podcast planning with your content strategy. Drink lots of water beforehand and during the recording session to ensure you’re hydrated and your voice stays strong. Stay hydrated.

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Whole Whale

JANUARY 27, 2022

Individual executives have a significant advantage over company accounts across many platforms both from a storytelling and algorithmic standpoint. Whole Whale Content Calendar to organize out a year in themes Read this before starting a nonprofit podcast. Google Sheets or AirTable can be used to map out content and scheduling.

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sgEngage

MARCH 22, 2022

Focus on impact storytelling . For example, content meant for a long-time donor may not be best suited for the inbox of a new supporter. Rather than relying on general content, you’re able to create targeted messaging for each segment. . Tip #4: Focus on impact storytelling . Personalize all appeals .

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Amy Sample Ward

AUGUST 28, 2011

The potential for how organizations can use a tool like this is endless – the ability to easily and accessibly put together your stories and content with the locations where it all takes place is so exciting! And for good reason: I love tools that help make quality content and storytelling something that all of us can create.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

Submitted by Chad Norman, publisher of I dig webby things.and I bet you do too So much of social media and relationship marketing revolves around storytelling, and this is especially true for nonprofits. These artists are all great examples of how media can be used for social change - as a vehicle for storytelling. And he did it well.

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NTEN

OCTOBER 18, 2011

A blog is an opportunity not only to change static into dynamic, but also discover and share voices from your organization. It's a chance to convene and nurture a community of storytellers. Time to mentor emerging storytellers. The vision to know what you want. A strategy for sustainability.

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Connection Cafe

MARCH 20, 2015

You know what content generated the most clicks on our web site? It was an important piece of content, and we were glad it was there for those who needed it during a clear time of need. In both cases, an audience was speaking through its online behavior on what kind of content it wanted. And you can’t argue with that.

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Whole Whale

FEBRUARY 16, 2023

These prompts can take many forms, including chatbots, virtual assistants, web interfaces and voice assistants. This work can include writing newsletters, social media posts, research articles, editorials in the voice of the founder, and grant writing. Learn more about using AI tools to create creative content with our free course.

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Get Fully Funded

FEBRUARY 2, 2022

Utilize storytelling in your communications. Utilize storytelling in your communications You have probably heard this advice before but it’s not always clear exactly how you actually achieve it. Storytelling is important because it helps your audience better understand and connect with the work you’re doing. Let’s dive in!

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Communication Strategy Storytelling Social Media 52

Get Fully Funded

JANUARY 30, 2022

Utilize storytelling in your communications. Utilize storytelling in your communications You have probably heard this advice before but it’s not always clear exactly how you actually achieve it. Storytelling is important because it helps your audience better understand and connect with the work you’re doing. Let’s dive in!

Communication 52

Communication Strategy Storytelling Social Media 52

Connection Cafe

DECEMBER 13, 2013

Content’s role in nonprofit marketing grows by the hour. Not only does valuable and unique content increase the visibility of your organization and its mission, but (if done right) it encourages engagement among your supporters and echoes in a familiar voice the emotional core of your organization’s purpose. Don’t Forget.

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Content Marketing Organization Tips 38

Amy Sample Ward

FEBRUARY 1, 2011

Multimedia Storytelling. Do you have lots of different voices? Your blog is for you to share the storytelling you want to, with the kinds of media you want to! What kind of content do you already have that you could reuse (videos or interviews from events, data or research, etc.) Think blogs are boring? Test Drive It.

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Forum One

JUNE 9, 2021

Forum One received 10 awards in eight categories in this year’s awards for Canopus (platinum), Centauri (gold), and Arcturus (rose gold) across the categories of environmental awareness, cultural, art, health care services, associations, branded content, and website redesign. Arcturus – Branded Content.

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