Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. This shows that appreciation for this communication channel is growing among younger generations. This channel also tends to see positive returns—for every $1.27 Mail enhances trust and credibility.

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Mail Fundraising Nonprofit Channel 52

Nonprofits Source

SEPTEMBER 27, 2023

In this guide, we’ll provide four tips for marketing your animal-related nonprofit. Leverage Multiple Marketing Channels If you want to attract the attention of as many supporters as possible, develop a multichannel marketing strategy. Create a brand guide to ensure your graphics and messaging stay consistent across these channels.

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Marketing Tips Influence Nonprofit 52

Qgiv

NOVEMBER 17, 2022

This guide is here to help you learn more about nonprofit fundraising platforms, what’s available to your organization, and when you should consider using each. Social media is one of the most important and powerful marketing channels available to nonprofits. Navigating the world of nonprofit tools can be tough. Nonprofit Tools.

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Platform Guide Fundraising Nonprofit 52

Classy

JUNE 16, 2021

After a welcome message and instructions on how to create a fundraising page, the remainder of your fundraiser toolkit will provide tips for how fundraisers can use storytelling, social media, and other stewardship strategies to be successful with their campaigns. Storytelling Examples. Download the Guide to Nonprofit Storytelling.

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Fundraising Haiti Instruction Instructional 94

Kindful

SEPTEMBER 1, 2021

Read our guide to get started. Qgiv: [Free Ebook] 2020 #GivingTuesday Ultimate Guide. As you prepare your marketing plan, you’ll need a variety of assets like graphics, images, banners, and messaging. Make your emails are unique and effective with these email storytelling tips. The Power Of Storytelling For Fundraising.

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Resource Giving Nonprofit Template 113

Achieve

AUGUST 18, 2023

You’ve probably heard that creating a multi-channel marketing strategy tends to be more effective than focusing on just one communication method. Release Your Auction Catalog in Advance While the main purpose of an auction catalog is to serve as a guide to the event, it can also be a useful marketing tool.

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Marketing Ideas Sponsor North America 52

DNL OmniMedia

AUGUST 25, 2021

You’ve read articles about up-and-coming communications channels and whether you should incorporate them into your nonprofit outreach strategy. But, the fact of the matter is, the channels you employ will have little impact on your outreach strategy if the messages you send through those channels are subpar. Let’s get started.

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Storytelling Digital Marketing Guide 98

Tech Soup

SEPTEMBER 17, 2013

Just in time for TechSoup's Social Media September September , our friends at Idealware have released an update to The Nonprofit Social Media Decision Guide. Idealware's Nonprofit Social Media Decision Guide is a good place to make your basecamp. Where do you start? It doesn't have to be scary. Simply Measured touts.

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Social Media Guide Media Social 64

Get Fully Funded

JUNE 16, 2022

Getting Attention’s nonprofit marketing guide offers a few tips for how to create eye-catching, unique messages: Use storytelling strategies. Don’t drop other channels, though! Create images and videos that will encourage supporters to share them with their own networks and spread your nonprofit’s message even further. .

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Connection Cafe

JUNE 14, 2016

It is prudent to understand the steps that lead to a gift, and then think through the actions needed to guide. But your organization can go a step beyond by empowering Millennials to be the storytellers. The reality is that this could happen anytime, not just when you are encouraging people to be storytellers.

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Storytelling Nonprofit Story Relationship 20

The Science Behind Engaging your Supporters

OCTOBER 3, 2018

It’s no secret that storytelling in the digital age is essential for nonprofits , but the efficacy of stories depends largely on how clearly and strategically they’re communicated to each unique segment of your audience, also sometimes known as a persona. And the process of building these personas can get very detailed. Look no further. ).

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Donor Guide Fundraising South Dakota 65

Qgiv

JANUARY 12, 2023

Social media is an important channel of communication for connecting with your donors and supporters. Set SMART goals Build your audience persona Develop your brand Determine what channels to use Put together a content strategy Drive engagement Track your results. Determine what channels to use. Focus on storytelling.

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Social Media Strategy Media Donor 52

Nonprofit Tech for Good

NOVEMBER 13, 2015

We [ myself , @MeganSoffe r , and @PIRDave from OnGood ] streamed an interview and a short 20-minute session, but with creativity and time for planning, Periscope streaming as a storytelling tool is untapped and a future fundraising success story yet to be told. On Periscope your streams will only be viewable on your channel for 24 hours.

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Report Stream Interview Social Media 100

Qgiv

FEBRUARY 20, 2022

After all, email does have the highest return on investment of any marketing channel. Donors don’t need a full background history of your nonprofit at this moment, but they do need you to paint a clear picture of how they can help through concise storytelling. Qgiv Nonprofit Fundraising Guide. Keep it personal.

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email Donation Tips Template 98

Nonprofits Source

MAY 8, 2024

By tapping into the power of storytelling, you can connect with your audience emotionally, thereby motivating action and support. We’ll provide five tips on how you can utilize storytelling to level up your nonprofit’s marketing materials and make a lasting impression. Let’s jump in. Consider the following donor data points: Age.

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Storytelling Marketing Create Tips 52

Achieve

AUGUST 12, 2021

volunteer fundraisers to brush up on your storytelling abilities. . Add a visual element with images and videos. These campaigns rely heavily on networking, so your organization and anyone participating in the campaign should use these channels to your advantage. . Salsa’s guide to donate buttons. Recent studies.

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Audience Tips Fundraising Social Media 82

Tech Soup

DECEMBER 10, 2013

A powerful image can instantly communicate your organization's message on your website or blog. A collection of inspiring images can make a great presentation even better. TechSoup also offers professional-level image-editing software from Adobe: Photoshop Extended CS6. Choosing the Right Software. Elemental Effects.

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Adobe Tutorial Images Comparison 57

Tech Soup

APRIL 11, 2013

A powerful image can instantly communicate your organization's message on your website or blog. A collection of inspiring images can make a great presentation even better. TechSoup also offers professional-level image-editing software from Adobe: Photoshop Extended CS6 (for both Windows and Mac ). Elemental Effects.

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Adobe Comparison Tutorial Images 36

Tech Soup

OCTOBER 8, 2014

So without further ado, meet our judges, a collection of storytelling experts who will be choosing our awardees. She founded The Storytelling Nonprofit to help nonprofits connect in more meaningful ways with donors through stories and stewardship. Mikey has published two books, including the Bradt Travel Guide to Bangladesh.

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San Francisco Bangladesh Los Angeles North America 50

Nonprofit Tech for Good

SEPTEMBER 19, 2019

With more than 150 countries joining, and more than 14 billion impressions on social channels every year, it’s the perfect opportunity to tell your story to a global audience of people interested in making a difference through the power of social media. Images and videos make it easier to grab someone’s attention on social media.

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Storytelling Tips Social Media Story 271

Qgiv

OCTOBER 19, 2021

Expand your reach by partnering with a media organization and advertising your event through external channels. Create your nonprofit branding guide. As you continue planning and hosting fundraisers, it can be useful to have a guide to reference as you create assets for your nonprofit’s events.

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Design Donation Ideas Turkey 52

Tech Soup

SEPTEMBER 4, 2014

In our recent webinar on super-short videos , we heard from digital storytelling experts about how nonprofits and libraries can use these tools to easily make their own super-short videos. You can also share Instagram videos on Facebook, Twitter, and other channels. Aaron's guide to getting started with nonprofit videos.

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Audience Video Camera Library 58

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 22, 2012

Visual marketing is becoming an important part of the online marketer’s tool box – especially because images are global, easy to digest, and distributable. This guide for business marketers is relevant to nonprofits. But first best practices and measurement , learning, and improving.

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Marketing Hype Photography Measure 109

Qgiv

JULY 21, 2022

Multi-channel marketing is the practice of communicating and marketing across many channels. By leveraging multiple communication channels—email, mobile, direct mail, websites, social media, paid and earned media, SEO, and more, you expand your reach to engage new donors and supporters. Why is it important for nonprofits?

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Channel Marketing Fundraising Nonprofit 59

Pamela Grow

DECEMBER 14, 2023

In this guide, we’ll highlight the following tips to help you improve your nonprofit website’s emotional appeals: Tell compelling stories. Include images of people. Research has found that emotion-based storytelling in communications can trigger positive reactions through the release of brain chemicals like dopamine and oxytocin.

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Tips Storytelling Images Camera 59

Connection Cafe

OCTOBER 17, 2016

They choose a multi-channel approach to their campaign. Your message, story, and ask must be coordinated across all of these channels. These elements will be steadfast no matter what channel you use. Choose a Multi-Channel Approach. A channel might be direct mail, email, peer-to-peer, or social media.

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Campaign Channel Social Media Mail 20

Bloomerang

JUNE 20, 2023

In this guide, we’ll cover the ins and outs of online fundraising, explaining how you can leverage various platforms and fundraising ideas to engage your supporters virtually. Tell stories One of the best ways to engage supporters is to use effective storytelling strategies. Here’s what to expect: What is online fundraising?

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Ideas Guide Online Fundraising 95

Neon CRM

SEPTEMBER 20, 2023

Ebook The Annual Fund Giving Guide: Planning an Annual Campaign Learn More Setting Goals for Your Annual Appeal Your annual appeal’s send date might depend on your individual nonprofit’s mission. Add Images Whether you use one powerful photo or choose multiple, a good image will make your annual appeal more … well … appealing.

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Tips Hunger Campaign Mail 98

Qgiv

MARCH 31, 2021

If you’ve never hosted your own peer-to-peer campaign or you just want some general tips on how to make your next one better, this guide is here to answer any questions you have. Basic peer-to-peer planning looks like this: [This image describes the basic steps of a peer-to-peer fundraiser: 1. Read our dedicated venue management guide.

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Fundraising Haiti Teen Badge 52

Nonprofit Tech for Good

DECEMBER 3, 2020

In fact, one of the most in-demand job skills for digital marketers and fundraisers is knowing how to effectively use social media advertising channels and Google Ads. If you are good at being self-taught, be sure to read how-to guides and attend webinars. Perhaps improved storytelling (text, images, videos, polls, stickers, etc.)

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Facebook Practice Avatar Nonprofit 364

Allegiance Group

FEBRUARY 23, 2024

A mission statement is meant to be a guide that ensures the programs or projects you undertake align with your organization’s goals. For more details about this process and examples, download the free eBook “Discovering Your Nonprofit’s Unique Value Proposition: A Step-by-Step Guide.” Try to avoid stock images if you can.

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Foundation Fundraising Cancer Interview 52

Nonprofit Tech for Good

FEBRUARY 23, 2017

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. Your tone of voice and your brand will then guide you as you actively employ the five communication styles most commonly used in the nonprofit sector. Storytelling. It’s also intellectual. Fundraising. Fundraising.

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Communication Online Storytelling Voice 230

Nonprofit Tech for Good

NOVEMBER 30, 2014

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. Your content strategy thus far has focused on what types of content your nonprofit plans to create and what channels it will use to distribute the content. Storytelling. In the business sector, it’s about selling products and services.

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Communication Online Storytelling Voice 268

sgEngage

NOVEMBER 2, 2023

In this guide, we’ll explore the basics of cause marketing and best practices that will lead to a successful campaign: What is cause marketing? Hone your storytelling skills. How can organizations get started with cause marketing? Let’s look at an example of a real, successful cause marketing partnership. Remain transparent.

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Causes Marketing Nonprofit Awareness 77

Classy

AUGUST 23, 2021

Step 1: Upload a custom image to use as your headline. . Use a headline image on your landing page instead of a simple text headline to add visual appeal and give you more control over how your page looks. Tap Into the Power of Storytelling. Decrease image sizes to promote faster load times. Try It on Classy .

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National Raise Headline Campaign 71

Amy Sample Ward

MAY 14, 2009

Email is a critical channel. does it rely on graphics/images? This was a great way for EAC to create a meaningful channel into the discussions and to maintain transparency. Deanna Zandt wrote this great beginner’s guide. There are quite a few options for doing this, some open source and free others not.

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Tools Tech Map Case Study 100

Top Nonprofits

JUNE 30, 2022

Images are powerful because they can communicate what words cannot. If you need tips for creating compelling graphic designs to make your organization’s storytelling professional, poised, and poignant, keep reading! Are you going the more traditional route, with stock images and business-style infographics?

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Design Tips Help Images 97