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From Events to Online: Adapting Traditional Fundraising Methods for the Digital Age

The Modern Nonprofit

Estimated Reading Time: 3 minutes From Events to Online: Adapting Traditional Fundraising Methods for the Digital Age In the grand theatre of nonprofit work, fundraising is the showstopper act. These methods, rooted in physical interaction and personal connection, have stood the test of time.

Method 88
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Attracting and Retaining Millennial and Gen-Z Donors

Greater Giving

Engage with your followers by asking for feedback, running polls, and sharing user-generated content. Offer easy-to-use online donation options and consider accepting cryptocurrency or other innovative payment methods. These generations are tech-savvy and spend a lot of time on social media platforms.

Donor 52
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31 Ideas for Online Fundraising for Nonprofits

Neon CRM

But, with more competition than ever, tried-and-true methods aren’t as effective as they used to be. Video storytelling: Emotionally compelling videos showcasing your organization’s impact can help humanize your cause by showing the real people behind your organization’s efforts.

Ideas 52
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4 Communications Strategy Tips for Donor Retention

sgEngage

One of the best methods to increase your donor retention is to leverage your overall communication strategies. Digital communications have broken the monopoly of direct mail as the preferred communication method, but the traditional medium is far from dead. . Personalize all appeals . Segment your audience .

Retention 101
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Fundraising From Home: A Nonprofit Hub Guide

NonProfit Hub

As your focus shifts to online methods, maintaining your impact and fundraising goals seems like a daunting task. But the challenge isn’t in the medium, it’s in the methods. Admission into the video call can simply be what someone would normally pay for a meal, and you can sit and chat with some great people for a great cause.

Guide 80
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Qgiv’s Generational Giving Study and Giving USA’s “Giving by Generation”: A Comparison

Qgiv

While they may not be giving on the same level as Baby Boomers, Millennials are proving that they’re a charity-minded generation that wants to support causes that resonate with them. When stewarding Millennials, don’t forget to offer them volunteer opportunities so that they can make a direct impact on your cause by donating their time.

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3 Essential Social Media Fundraising Metrics for Nonprofits

Achieve

Social media is an indispensable tool for raising awareness for your nonprofit’s cause, reaching new audiences, and strengthening your relationships with donors. Stories, such as those featuring a specific beneficiary or volunteer, can bring users closer to your cause and give them a more tangible, urgent reason to get involved.