The Fundraising Authority

DECEMBER 11, 2020

Well, okay, not totally for free – instead, try giving something away in return for a person’s name and e-mail address. You are collecting e-mail addresses on your website, aren’t you? What are you doing with your current e-mail contact list? Take a look at The Fundraising Authority website. Ask for (Just a Little) Action.

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Online Fundraising Mail Newsletter 243

Connection Cafe

MARCH 26, 2021

Digital marketing can reach new heights when it’s supported by a direct mail marketing campaign that works in tandem with your online strategy. To explain how this works, this article will discuss how direct mail can: Build Momentum. Direct mail can help give your fundraising campaigns a sense of progression. Show Gratitude.

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Mail Support Channel Campaign 44

Nonprofit Tech for Good

OCTOBER 22, 2020

Gone are the days of list acquisitions and swapping of mailing lists. They are not places where individuals go first to seek out information about a cause or to make a donation. Different segments can be placed into different “donor journey” streams for more intensive cultivation.

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Social Media Donor Media Social 353

EveryAction

MAY 11, 2023

Look across silos: Another place folks miss is not looking for advocates in obvious places. Board members, donors, coalitions partners, and folks who have signed a national list but have not taken a local action are all good places to find some of your best volunteers. Get in touch at TheCampaignWorkshop.com !

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Advocacy Nonprofit Training Train 207

Nonprofit Tech for Good

AUGUST 19, 2023

Why It’s Important to Accept Online Donations Collecting online donations can be a powerful and budget-friendly way to raise funds for your cause or organization. Nowadays, life’s moving fast, and donors really appreciate the option to give when they want to, without dealing with going somewhere or mailing a check.

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Donation Digital Online Giving 197

Bloomerang

FEBRUARY 20, 2024

Call before sending Immediately after dropping an appeal letter in the mail to top-tier and second-tier donors, call them to announce that an appeal will be coming in the mail. This personalized touch adds a human element and shows donors the faces behind the cause. Leave a voicemail if they don’t answer.

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Experiment Donor Script Delicious 80

Qgiv

MAY 24, 2023

While they may not be giving on the same level as Baby Boomers, Millennials are proving that they’re a charity-minded generation that wants to support causes that resonate with them. When stewarding Millennials, don’t forget to offer them volunteer opportunities so that they can make a direct impact on your cause by donating their time.

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Generation Comparison Studies Giving 52

Nonprofit Tech for Good

FEBRUARY 1, 2021

When golfers and sponsors register online, real-time information is collected all in one place and can be accessed by organizers, volunteers, and even golf facility staff. Fundraisers and event organizers have more on their plates than ever. Easily promote your event to a wide audience. How to Get a Free Website through Golf for Good .

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Websites Benefit Sponsor Fundraising 216

Neon CRM

MAY 16, 2024

Their past donations prove they’re committed to your cause, and their familiarity with your organization means they’re often easier to engage than brand-new supporters. First, it reminds the donor that they gave in the first place. People donate when they feel an emotional connection to the cause and to a specific organization.

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Donor Chicago Gift Children 95

Neon CRM

MAY 31, 2023

Direct Mail Fundraising is Responsible for 60–80% of Revenue Online donations’ popularity continues to rise, but direct mail isn’t dead. In fact, 60–80% of all fundraising revenue is raised through direct mail. It can be difficult to track people who read a direct mail appeal and respond by donating online.

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Statistics Fundraising Metrics Mail 97

BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail!

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Mail Money Raise Tips 61

Nonprofit Tech for Good

FEBRUARY 17, 2022

A good CRM like HubSpot or EveryAction can help you do that, or if not, pulling available data into a centralized “source of truth” is a good place to start. Your most passionate volunteers have a lot of useful data floating around in spreadsheets, e-mails, texts, and minds.

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Tips Fundraising Management Cancer 325

Nonprofit Tech for Good

JULY 25, 2019

Nonprofit fundraising events can be a great opportunity to bring the support of donors, volunteers, and fundraisers together in real life to rally around your cause, whether it’s through a nationwide 5k or a local bowl-a-thon. 8) Have a post-event strategy in place before the event. 1) Start with a clear goal.

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Practice Fundraising Registration Nonprofit 278

NonProfit Hub

JUNE 20, 2016

Ask yourself—what caused you to take action? Something had to catch your eye in the first place to get you to read that special offer. Now it’s time to build a direct mail piece that has the same outcome. But even if you have the best offer, there’s much more that goes into a direct mail piece to make it effective.

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Mail Headline Action Mind 34

Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). On behalf of your organization, investigate ways to receive money that the organization may not have in place already. your neighbors. your family members.

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Fundraising Mail Law Donation 336

Nonprofit Tech for Good

APRIL 10, 2021

Thanks to technology, there’s no need to spend hours processing mailed registration forms, checks, receipts, and entering information in endless spreadsheets. The good news is regardless of these changes, the primary focus of the event remains the same—golf and your cause. 2) Upgrade to online registration.

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Practice Fundraising Registration Virtual 310

Bloomerang

MAY 3, 2021

One place I worked saw appeals with notes get a 30%+ rate of return vs. a 4% return from appeals without notes! . Ask them if they’ll write a brief handwritten note on the next appeal you mail (give them a few sample notes). ACTION: Put a system in place to hand sign thank you letters. Personal handwriting screams “open me!”

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Action Donor Tips Fundraising 129

Pamela Grow

OCTOBER 4, 2023

We hope that you will be able to take part in one or more of the many exciting events that we are offering this year and experience firsthand the pride we take in supporting our cause. Whether it’s a sick child or a struggling family, stories humanize your cause and make it relatable. Use this space wisely.

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Template Results Fundraising Storytelling 52

Nonprofit Tech for Good

DECEMBER 6, 2019

You might consider mailing save-the-dates, formal invites, or a packet or tangible reminder ahead of the event, but be sure to also take full advantage of digital channels —emails, your organization’s newsletter, social media channels, and the like. 6) Use web-based tools to keep everyone on the same page and all the information in one place.

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Practice Tips Fundraising Sponsor 245

Nonprofit Tech for Good

JUNE 23, 2020

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. 8) Embrace Cause Awareness and Giving Days.

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Practice Online Fundraising Nonprofit 341

EveryAction

JULY 31, 2023

In order to make the most of the opportunity this year, it’s important to have a well-thought-out strategy in place. This may include some combination of email marketing, social media posting, direct mail, and your nonprofit’s website ! Try these proven tips and tricks to yield impactful results!

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Gift Guide Calendar Philanthropy 201

Nonprofits Source

SEPTEMBER 27, 2023

Nonprofit Animals hold a special place in our hearts, which is why it’s so important for your nonprofit to protect and advocate for their well-being. Personalize these email campaigns to make donors feel appreciated and connected to your cause. Seek partners whose missions and values align with your nonprofit’s cause.

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Marketing Tips Influence Nonprofit 52

Kindful

JUNE 15, 2021

The easier you can make it for your supporters to donate to your cause, the better, and many of them will be looking to do that via their computers and phones. Chances are, you already have at least some of the digital tools in place to collect donations. Direct mail. Some people prefer to make a donation by mail.

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Online Donation Fundraising Mail 80

Neon CRM

JUNE 8, 2023

What Not to Do Growing your nonprofit email list is an important step toward increasing support for your cause, but some growth methods come with negative consequences. You’re muddying your list with a random assortment of people instead of having a “clean” list full of those who want to support your cause.

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email Newsletter Contact Nonprofit 59

ASU Lodestar Center

MAY 29, 2013

My internship took place at Fairbanks Youth Advocates in Fairbanks, Alaska. We worked on finding sites, and then mailed out 15 letters. After two weeks, we had an agreement in place. Once this was all in place, we worked to make the emergency shelter a Safe Place. Dick Erwin. It was from a church in the community.

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Alaska Causes Americorp Arizona 80

Candid

NOVEMBER 30, 2022

So, consider creating a communications calendar from GivingTuesday through December 31 st and using email, snail mail, social media, telephone calls, and even SMS messages to connect with donors and remind them to give. It’s easier and more efficient because these people already know you and care about your cause. Want to learn more?

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Tips Giving Fundraising Profile 113

OneCause

MARCH 14, 2023

These events bring in big time donations, and can have a huge impact on furthering the organization’s cause. A well-designed direct mail piece sent to several local area codes or a radio or tv slot can also be great methods, depending on the budget allocated to the event. But they can also consume resources.

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Marketing Guide Fundraising Nonprofit 52

Bloomerang

FEBRUARY 13, 2023

A lot of times these calls will result in voice-mail messages, but that’s okay because the message will still leave a strong impression. You receive plenty of form letters and email, but how many handwritten notes do you receive through the mail? Communicate clearly and consistently on what’s being achieved with gift dollars.

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Donor Strategy Retention Help 103

Whole Whale

MAY 23, 2022

This will let potential donors know that their money is going towards a good cause and that their donation will make a difference. Start this campaign at least a few weeks before the day and make sure the messaging and graphics are in place, especially if you are promoting a P2P (peer-to-peer) type of fundraising event.

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Donation People Ideas West Virginia 105

Nonprofit Tech for Good

NOVEMBER 8, 2018

These donors are most likely to support the causes of children and youth (15%) , health and wellness (11%) , and animals and wildlife (11%). In third place is an organization’s website at 18%. 11) Donors are very involved with their favorite causes and charitable organizations offline. 20% say Instagram, and 13% say Twitter.

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South America Global Trend North America 245

Bloomerang

MAY 26, 2021

For example: Do they share a passion for a specific cause, religious affiliation, or prefer local vs. international causes? This will give you a picture of where there is overlap with your current and prospective donors and show you specific places where your new donors may be unique. Options could include: Direct mail.

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Program Donor Tips Channel 120

The Modern Nonprofit

MARCH 26, 2024

Preparation is key To effectively retain emergency donors, you must have a solid foundation in place. Having these elements in place not only positions you to capitalize on the increased attention during emergencies but also provides a clear pathway for donors to continue their support. This creates a more meaningful ask.

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Support Donor Community Retention 52

Bloomerang

FEBRUARY 16, 2024

The services and programs your organization delivers are vital, but improper or ineffective fund management is a disservice to your donors and the people and cause you serve. If your nonprofit is just starting out or doesn’t have solid financial policies in place, now is the time to start!

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Effective Donation Management Guide 101

Bloomerang

MARCH 10, 2023

This comes from the “tin cup” model of fundraising, where we come from a place of begging. Rather, you’re seeking critical investment in work that will make your community and world a better place. As you suggest, generally there is more than one place to look to within any business. How many people are on your mailing lists?

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Grant Homeless Proposal Foundation 114

NetWits

JUNE 14, 2012

to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. The paradox is that online givers, in aggregate, have much higher cumulative value over the long term than traditional mail-acquired donors. Download Now! However, they also take more work to retain.

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Offline Donor Online Giving 209

Nonprofits Source

APRIL 15, 2024

However, if no one knows that your event is taking place, you won’t be able to achieve a high turnout or meet your fundraising goals. Reach out to supporters with a large social media following and ask them to act as ambassadors for your cause. Use direct mail, email, social media, and other channels to reach and engage donors.

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Marketing Fundraising Tips Registration 52

CauseVox

MARCH 1, 2024

It’s not just about age and location; it’s about understanding why someone cares about the cause, what drives them, and what barriers might be preventing them from contributing. Communication Preferences: Which groups of donors like to be communicated with via email, social media, direct mail, or phone calls?

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Audience Donor Survey Demographics 82