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Digging Into Data: 7 Key Metrics to Track + Common Data Questions

Allegiance Group

To truly understand the health of your organization, there are seven key metrics you should track in your database: Year-on-year revenue Donor file growth Donor retention Gifts per donor Average gift Revenue per donor Cost to acquire Data can be overwhelming. How often should I look at these metrics?

Metrics 52
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5 takeaways from the Fundraising Effectiveness Project’s 2023 data

Candid

The Q4 2023 Quarterly Fundraising Report , released in April, found significant year-over-year declines across all metrics for 2023, including the number of donors, total dollars raised, and retention rates. of dollars raised—significantly lowered the total. of total dollars raised. of total dollars raised.

Data 111
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How to Drive High Donor Retention Rates with Text Messaging

Achieve

However, with the average donor retention rate sitting around 45%, many nonprofits struggle to sustain newly acquired donors’ support. In this guide, we’ll cover four best practices to increase your donor retention rate with text messaging. Your website: Develop a landing page dedicated to your text-to-give campaign.

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How Nonprofits Can Use Livestreaming to Raise Funds Through Sponsorship

Nonprofit Tech for Good

Your average audience retention rate and engagement is substantially higher. Social Ads: Running a small social advertising campaign can help increase reach, viewership, and engagement substantially. The amount of the sponsorship largely depends on your social metrics – following, reach, engagement, and average video views.

Raise 325
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How to Craft a 2022 Fundraising Strategy for Your Nonprofit

Nonprofit Tech for Good

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. Crowdfunding. Giving Tuesday.

Strategy 256
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2022 Recap: Articles That Will Help Your Nonprofit Raise More Money

Greater Giving

We’re happy to share these with you and hope they help your organization raise more in 2023! In 2022, we saw a growing focus on donor retention. Donor satisfaction and experience are becoming increasingly important for nonprofits to focus on when raising money. Engage Donors and Raise More Money with Four Easy Actions.

Money 52
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Nonprofit Fundraising: How to Run an Effective Campaign

Qgiv

Creating a sustainable, scalable fundraising campaign that will help you grow your future impact is just as important as reaching your fundraising goal. Learn about how to run an effective and sustainable campaign by reading from the top or jumping to the sections that most interest you: . Why is fundraising important for nonprofits?