Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. The truth is that you get out of social media what you put into it.

Social Media 245

Social Media Media Ning Social 245

Nonprofit Tech for Good

JUNE 3, 2012

Heather Mansfield, owner of DIOSA Communications , principal blogger at Nonprofit Tech 2.0, and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The audits can be presented via a three-hour webinar or in person.

Social Media 100

Social Media Communication Media Online 100

Care2

SEPTEMBER 21, 2010

One of the most anticipated sessions (for me and I'm sure I'm not alone) was this session with Beth Kanter, blogger and Zoetica Media and Lauren Varga, Radian6 and moderated by Roz Lemieux of Fission Strategy. I've long admired and respected Beth, and I'm a fan of Radian6, a social media monitoring tool.

ROI 57

ROI Social Media Metrics Strategy 57

Nonprofit Tech for Good

MAY 7, 2012

Initially a reluctant blogger, I launched Nonprofit Tech 2.0 in August 2009 and within a few months came to the conclusion that blogging had been the missing piece in my social media campaigns. received 93,000 visits and as traffic grows consistently from month to month so does my ROI. That first month Nonprofit Tech 2.0

Content 260

Content Ideas Nonprofit Interview 260

Nonprofit Tech for Good

JANUARY 14, 2013

2) Ask for a social media budget. While we are on the subject of money, your going to need some to improve your social media campaigns in 2013. Blogger and LinkedIn both launched in 2003. We’re now 10 years into the Social Web. 10) Track the growth and ROI of your online communities. Good luck.

Social Media 244

Social Media Management Media Social 244

Nonprofit Tech for Good

JANUARY 3, 2012

One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML. Bloggers and #NPTech folks sometimes use language that is a little too technical for nonprofit staff who have no formal training in computer technology. Learn basic HTML.

Social Media 247

Social Media Media Management Social 247

Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. That said, the the following is an excerpt from the Social Media for Social Good: A How-To Guide for Nonprofits. Allow Guest Bloggers to Post Commentary and Share Their Expertise. offers a 90-minute webinar on blogging on WordPress.

Content 237

Content Ideas Nonprofit Interview 237

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2009

Social Media ROI View more presentations from Deanna Zandt. The following is a talk I gave about ROI for Social Media at the 2009 Social Tech Training in Toronto, ON. When I first started thinking about metrics for social media, I wanted to start out reminding our group about some fundamentals of the sphere. (A

ROI 50

ROI Social Media Measure Media 50

Nonprofit Tech for Good

JANUARY 8, 2012

Add links to your nonprofit’s website, blog, and social networking communities. There’s way too much marketing happening on social networking sites and not enough storytelling. To earn return on investment (ROI) from using social networking sites is a skill that requires an instinct for subtlety.

Google 213

Google Practice gMail Avatar 213

Nonprofit Tech for Good

OCTOBER 22, 2009

Six months ago I came pretty close to complete social media burnout. I was running over 20 social networking profiles, logging in seven days a week, and at minimum pulling 60-hour work weeks. If you are managing numerous social networking profiles Monday-Friday, then you need some down time on Saturday and Sunday.

Social Media 259

Social Media Media Management Tips 259

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2008

m a self-proclaimed social networking junkie. important with higher-engagement leveled UGC campaigns PROCESS - marketing Email Website Social networks Web badges Blogger outreach OUTCOMES Both tangible & intangible Increase list members (we don???t I run the org???s and online advertising campaigns.

Case Study 50

Case Study ROI Social Media Contest 50

Amy Sample Ward

MARCH 14, 2009

Future of social networks. Social Media Nonprofit ROI Poetry Slam. I’m going to miss the tail end of Tuesday for my flight home…but hope to hear all about what I miss from all the other bloggers! You can always reach me on email or Twitter - or follow this blog and my Twitter stream for updates.

Austin 100

Austin Aggregator ROI Green 100

Nonprofit Tech for Good

FEBRUARY 26, 2012

Add links to your nonprofit’s website, blog, and social networking communities. There’s way too much marketing happening on social networking sites and not enough storytelling. To earn return on investment (ROI) from using social networking sites is a skill that requires an instinct for subtlety.

Google 191

Google Practice gMail Avatar 191

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2010

I’ll be presenting on a panel “Social Media ROI&# with Lauren Vargas from Radian 6, with Cheryl Contee as the moderator on Sept. Social Media ROI. Do you know what kind of an impact social media is having on your brand, mission, or bottom line? Here’s the list of panels.

Blogher 107

Blogher ROI Slideshare Free 107

Amy Sample Ward

MAY 14, 2009

New ‘WSJ’ Conduct Rules Target Twitter, Facebook - The Wall Street Journal circulated a newly compiled list of "professional conduct" covering social media, social networking, and so on. They’ll take for granted that their voices can be heard and that a social movement can be launched from their laptop.

San Francisco 100

San Francisco Bookmarking Web Delicious 100

Nonprofit Tech for Good

MAY 7, 2012

Initially a reluctant blogger, I launched Nonprofit Tech 2.0 in August 2009 and within a few months came to the conclusion that blogging had been the missing piece in my social media campaigns. received 93,000 visits and as traffic grows consistently from month to month so does my ROI. That first month Nonprofit Tech 2.0

Content 117

Content Ideas Nonprofit Interview 117

Nonprofit Tech for Good

DECEMBER 2, 2009

MySpace was and still is (for some) the easiest social networking site to grow a community quickly. As a regualr MySpace user, there is no denying that MySpace is more diverse than any other social networking site. MySpace is also the number one accessed social networking website on mobile devices today.

Myspace 190

Myspace Teen Facebook Social Network 190

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Where Are The Gen-Y Bloggers Who Write About Nonprofits and Social Change? Thinking Strategically About Social Media. Social Change Behind the Firewall. The Intangible Benefits of Social Media.

ROI 50

ROI Widget Metrics Cambodia 50

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

Social Networking for Social Change According to TechCrunch , Change.org, a social networking site that links volunteers to causes and voters to politicians will launch a new white-label social network for non-profits. Remember, it's not the level , but whether it is a match to your audience.

Social Network 50

Social Network Nptech Tag Network 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 3, 2011

networks, training and capacity building approaches, and culture change. That means I’ll continue to build my personal networks and content sources in these areas. Sense: Sensing is making sense of the information.

Share 102

Share Reflection Social Media Model 102

Care2

DECEMBER 4, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « Care2.com 60) Search « Care2.com

Blogger 28

Blogger Social Media Site Advocacy 28

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

As bloggers and others give it closer scrutiny, we're hearing a debate about which Facebook App is better? Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. " What do you think about measuring social media? Convio or Causes?

Convio 50

Convio API Nptech Summary 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 9, 2007

Today I got a comment on an older post, my interview with Carie Lewis about using social networking sites for campaigns. Last night when I was madly screencasting after midnight for Cambodian Bloggers Workshop, " Five Steps To Khmer 2.0 ," Nancy White pinged me about remixing the social media game.

Albania 50

Albania ROI Social Network Remix 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2008

I'm presenting on a few panels, coordinating the Day of Service (have done this since 2002 as a paid consultant), and designing a panel on Social Media and ROI. I've been blogging and tracking conversations about social media measurement and ROI over the last few months. What information would be most useful to you?

NTC 50

NTC Design Case Study ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

What’s your “sexy&# social media metric? Here’s a quick list of benchmark studies of nonprofits and social media: NTEN/Common Knowledge Social Network Benchmark Report , NTEN – E-Nonprofit Benchmark Study , PostRank Nonprofit Blogs Benchmarking and Digital IQ Public Sector Benchmark.

Summary 94

Summary Social Media Measure Media 94

Care2

APRIL 6, 2009

I was starting to hear more and more about the service (from bloggers and early adopters like Beth Kanter and others), and simultaneously was launching a new website for Wellstone Action that we wanted to be more interactive, and which included a blog. Deanna Zandt (DZ): How long have you been on Twitter? What inspired you to join?

Twitter 68

Twitter Action Organization Broadcast 68

Care2

MAY 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" What is Earned Media? Word of mouth, etc. Leave comments on blogs.

Track 41

Track Social Media Media Advocacy 41

Care2

APRIL 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Deanna Zandt (DZ): How long have you been on Twitter? com , Inc.

Social Media 68

Social Media Twitter Action Advocacy 68

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Social Media Audience Research and Social Network Analysis: I've been tracking social media research snippets for a while, but not in a very well organized way. Mapping Metrics to Social Media Strategy: This wiki will be retooled to go deeper in more specific metrics linked to strategy. score out of 5.0).

Goal 50

Goal ROI Wiki Metrics 50

Care2

DECEMBER 6, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Social Media 28

Social Media Advocacy Case Study Online 28

Care2

MARCH 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Maybe success is as simple as providing something people want.

Social Media 31

Social Media Advice Advocacy Media 31

See3

MARCH 27, 2008

The first session I attended was specifically about social networking and led by Brian Reich of Echo Ditto, author of Media Rules! A good tip Brian mentioned was to deputize people to grow your network for you. You may find better success participating in a niche social network like Changents or Gather.

NTEN 45

NTEN Web Case Study Stumbleupon 45

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2007

at Annual Meeting posted on the blog inviting people to participate in the social web. is coming " Bloggers go to the SF Symphony! Social bookmarking in plain English! Web Site Usability, Social Media Engagement and ROI. FrogLoop has a ROI calculator for social networking sites in a campaign.

Nptech 50

Nptech Language Summary Advocacy 50

Care2

FEBRUARY 17, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" LinkedIn, Facebook, MySpace).

Demographics 45

Demographics Social Media Online Advocacy 45

Care2

FEBRUARY 7, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Being able to engage them through social media is the goal!

Social Media 28

Social Media Difference Advocacy Case Study 28

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 6, 2007

Many blogs, like the Razoo blog , went red on Thursday as part of Free Burma: International Bloggers Day. The Technovist offers some 5 tips for nonprofits to get started with social networking sites. Michelle Murrain adds that she won't sign up until the content is more compelling and the social graph is open.

Nptech 50

Nptech Tag Facebook Wiki 50

Care2

APRIL 14, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Monitor the Results. Then Turn the Frown Upside Down.

Social Media 35

Social Media Communication Tips Advocacy 35