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2012 Nonprofit Social Networking Benchmark Report

NCE Social Media

Here’s a video of Jeff Patrick , president of Common Knowledge , being interviewed by Melanie Mathos at the 2012 NTC conference explaining the 2012 Nonprofit Social Networking Benchmark Report. Jeff goes over topics in the report such as ROI, value of a new fan/follower, commercial social networks, and resources for strategies.

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Social Networking Communities Are Migrant Communities

Nonprofit Tech for Good

Social networking communities are migrant communities. Social media skeptics often say that it’s a waste of time to utilize social networking sites because they are here today, and then gone tomorrow. Social networking communities are migrant communities. Five Lessons Learned.

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Social Network ROI Calculator Update

Care2

A couple of years ago I put together the "social network" calculator as a free resource to assess the opportunity cost of recruiting email subscribers and donors online. And if you're going to spend time on social media, and you aren't leveraging your email list to do so, you're doing things the hard way. The irony).

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WomenWhoTech: Social Media ROI Panel

Beth's Blog: How Nonprofits Can Use Social Media

Social Media Roi Slidesbk. I’m doing a panel titled “Social Media ROI&# with Lauren Vargas from Radian 6 and moderated by Roz Lemieux from Fission Strategy. Here’s the description: Do you know what kind of an impact social media is having on your brand, mission, or bottom line? Is it worth it?

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Four Reasons Why Nonprofits Should Question Facebook’s Integrity, Longevity, and ROI (Return on Investment)

Nonprofit Tech for Good

To question Facebook and it’s integrity, longevity and ROI [Return on Investment]. Essentially, nonprofits have been advertising Facebook to untold millions for free helping it become the powerhouse that it is today – the largest, most active social networking website on the Web. 2) From my e-mail newsletter.

ROI 235
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11 Obvious Signs Your Nonprofit Needs Social Media Training

Nonprofit Tech for Good

There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). Social media best practices are constantly in flux as tool sets change and algorithms are modified.

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Facebook ROI: Not Just a Myth

NTEN

Lately, there has been much debate about the value of social media and its so-called "experts". When it comes to nonprofits – and particularly, nonprofits on Facebook – we're all looking for the answer to the question: What's the ROI? The truth is, ROI can be calculated in a variety of ways. How's that for ROI?

ROI 94