Nonprofit Tech for Good

APRIL 29, 2020

2019 Global NGO Technology Report :: Download. 2018 Global Trends in Giving Report :: Download. Please take the 2020 Global Trends in Giving Survey !]. 2020 Nonprofit Communications Trends Report :: Download. 2020 Nonprofit Trends Report :: Download. Benchmarks Study 2020 :: Download. Published by M+R.

Research 332

Research Report Digital Marketing 332

Nonprofit Tech for Good

JULY 21, 2019

1% via text message ( Global Trends in Giving Report ). 92% of donors say it is important that NGOs, nonprofits, and charities make a concerted effort to protect their contact and financial information from data breaches ( Global Trends in Giving Report ). Email Fundraising. Nonprofits lose 20.18% of their email revenue ($92.8

Stats 279

Stats Social Media NGO Media 279

Nonprofit Tech for Good

DECEMBER 19, 2017

2018 is a crucial year for smart speaker technology and innovation. Think about some of the pieces of technology or up-and-coming topics that, maybe five years ago, we thought had nothing to do with us. The Revival of Email. billion email accounts worldwide and the number is expected to grow to 7.7 There are currently 6.3

Trend 276

Trend Communication United States Online 276

Nonprofit Tech for Good

SEPTEMBER 17, 2019

Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media. How to launch and maintain an email marketing strategy that consistently engages donors and supporters.

New Zealand 214

New Zealand United Kingdom Communication Practice 214

Nonprofit Tech for Good

MARCH 2, 2021

The Open Data Project seeks to gain a better understanding of how NGOs, NPOs, and charities worldwide use technology for digital marketing and fundraising. Please help promote the 2021 Global NGO Technology Survey in your country. Take the Survey. ? Completa la encuesta. ? Répondre à l’enquête. How to Use the Data.

Project 278

Project Open Data NGO 278

TechImpact

NOVEMBER 22, 2013

While this NTEN eBenchmark Study is from 2012, the data continues to grow and support the future of nonprofit technology, and comparing years can lead to newly occurring trends. In 2011, 35% of online revenue came from emails, however, this past year email fundraising decreased by 40%!

Fund 117

Fund Technology Benchmark Mobile 117

Nonprofit Tech for Good

NOVEMBER 22, 2016

Today, however, social media is in transition as its newness wanes and innovative technologies are on the horizon that will have just as profound effect on the nonprofit sector. 2) A Revival in Email Fundraising. Email hasn’t even hit its peak yet. 1) Declining Engagement and Reach on Social Media. billion to 5.59 billion to 5.59

Technology 100

Technology Trend Social Media United States 100

NetWits

APRIL 12, 2013

Dennis McCarthy and I had the pleasure of presenting Online Benchmarking: What Worked in 2012 at the Nonprofit Technology Conference in Minneapolis, MN. NTEN and M&R also released their report, the 2013 eNonprofit Benchmarks Study. A benchmark study is a tool, and like any tool, it depends on how it’s used.

Benchmark 116

Benchmark Report Online NTC 116

Nonprofit Tech for Good

MARCH 20, 2018

They experimented with placement and color, SEO, and new email marketing services, such as ConstantContact and MailChimp. Online fundraising is growing, but slowly and that serves as an important reminder that even in an age of technological advances ( then and now ), mass adoption of new technology can take decades.

Stats 233

Stats Online San Francisco Fundraising 233

sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. Are there 2020 trends that we will continue to see in 2022? There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4%

Online 94

Online Fundraising Benchmark Adwords 94

EveryAction

MAY 2, 2023

Here are six ways to empower your supporters to advocate on behalf of your mission, with support from technology that makes it a smooth and efficient experience. Mobile optimization —M+R’s Benchmarks for the year 2022 found that “users on mobile devices (including both phones and tablets) accounted for 57% of nonprofit website traffic.”

Advocacy 222

Advocacy Action Support Help 222

Nonprofit Tech for Good

APRIL 15, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. It’s also worth noting that according to the Global Trends in Giving Report , 10% of donors worldwide prefer to give directly through their bank account. According to the 2019 Blackbaud Charitable Giving Report , online giving grew 6.8%

Practice 363

Practice Donation Paypal Badge 363

EveryAction

SEPTEMBER 7, 2022

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good. Use your technology to your advantage, even if it is a simple A/B test.

Communication 130

Communication Practice Program Instruction 130

NetWits

MAY 31, 2011

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits.

Benchmark 144

Benchmark Internet Report Giving 144

Nonprofit Tech for Good

JANUARY 12, 2014

Like everyone, we’re inundated as well and increasingly need to see important data about nonprofit technology trends in visual format. Nonprofit Communications Trends 2014. What’s Trending with Foundations and Social Media? Is My Association Sending Too Much Email? 2013 eNonprofit Benchmarks Study.

Social Media 277

Social Media Media Social Fundraising 277

Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Likely a sign of best practices to come, their donation pages simply ask for credit card information and an email address (not a mailing address) and have an extensive offering of different ways to donate. 2020 Social Media Size Guide ).

Practice 339

Practice Online Fundraising Nonprofit 339

Neon CRM

AUGUST 24, 2023

Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. Trends Reports First, let’s look at reports that focus on large scale trends impacting the entire sector. This is where the increasing amount of nonprofit sector research reports can help.

Hype 52

Hype Research Marketing Benchmark 52

Bloomerang

AUGUST 21, 2023

General guidance for fundraisers Here is general guidance on actions fundraisers can take based on fundraising trends and best practices drawn from the report. What next steps can you take to communicate more effectively by email, postal mail, and online? Your own careful review of the report is encouraged. Happy action planning!

Action 75

Action Report Practice Fundraising 75

Nonprofit Tech for Good

APRIL 10, 2022

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. There are rage tweeters and arrogant trolls that occasionally trend to the top. People who are active on Twitter tend to be plugged into current events and trending news. Related Webinar: Social Media Best Practices for Nonprofits.

Twitter 350

Twitter Practice Social Media Nonprofit 350

NTEN

JULY 13, 2011

The 2011 eNonprofit Benchmarks Study is a joint project of M+R Strategic Services and the Nonprofit Technology Network (NTEN). The 2011 eNonprofit Benchmarks Study (available at www.e-benchmarksstudy.com Now, with Benchmarks Extra , we’re diving in deeper to reveal some interesting – and unexpected – relationships in the data.

Benchmark 59

Benchmark Rate Studies Consultant 59

Qgiv

FEBRUARY 24, 2023

Providing an affordable event where nonprofit professionals can hear from industry leaders, share their victories and challenges, and discover the latest trends in nonprofit technology was our top priority.” To be the first to learn about Qgiv Conference’s 2024 dates, email events@qgiv.com and ask to subscribe to conference updates.

Conference 52

Conference Press Benchmark Analytics 52

Nonprofit Tech for Good

OCTOBER 13, 2019

American Muslim Giving Trends. The Global NGO Technology Report is a biennial research project that seeks to gain a better understanding of how non-governmental organizations (NGOs) worldwide use web and email communications, online fundraising tools, social media, mobile technology, and productivity software.

Giving 258

Giving United States Fundraising New Zealand 258

TechImpact

MAY 12, 2014

How long do we spend checking email on mobile devices? In previous blog posts we’ve discussed responsive web design, formatting mobile friendly emails , and shown you even more statistics that will convince you to prioritize mobile sooner rather than later. 90% of smartphone owners access the same email account on mobile and desktop.

Statistics 168

Statistics Mobile Marketing India 168

Everyaction

JUNE 11, 2018

M+R Benchmarks Report , 40% of nonprofit website visitors in the year 2017 were using a mobile phone - a 9% increase from the year prior. And it's not just websites that are affected by the trend toward mobile - more and more communication now happens through cell phones. Send mobile friendly emails.

Mobile 65

Mobile Technology Social Media Phone 65

Care2

JUNE 21, 2013

Next Thursday, we''re holding a webinar that will dive into the key findings from the 2013 Blackbaud Online Marketing Benchmark Study – to indicate where your organization''s performance stacks up in relation to your peers, as well as what you can be doing better to speed your journey to online success.

Benchmark 56

Benchmark Measure America Blackbaud 56

Care2

APRIL 9, 2012

The 2012 eNonprofit Benchmarks Study was just released and is packed with insightful data on advocacy and fundraising response rates across the nonprofit sector. Email Open Rates: Advocacy messages had the highest open rates, click-through rates and response rates – as well as the lowest unsubscribe rates.

Benchmark 68

Benchmark Advocacy Studies Social Media 68

EveryAction

SEPTEMBER 2, 2022

Mobile messaging is a useful part of a multi-channel fundraising and engagement strategy , given the state of email and direct mail. Email inboxes are often crowded, and major players in the tech sector have made changes in the recent past that affect the way we understand open rates.

Mobile 130

Mobile Digital Fundraising Advocacy 130

Connection Cafe

OCTOBER 1, 2013

It’s easy to host a benchmarking session and just present data. Why benchmark? Jay Odell, Vice President of Altru at Blackbaud, discussed why benchmarking data is important. Most organizations aren’t lacking in opinions on where to focus, but benchmarking data tells you where you need to focus. Email Addresses.

Benchmark 35

Benchmark Data Washington Arts 35

sgEngage

JUNE 30, 2023

According to our Annual Luminate Online® 2021 Benchmark Report , more than 770 social good organizations collectively raised over $1.8 billion emails in that year alone. Tactics such as email campaigns, mailers, and telemarketing are used to establish a personal connection with the donor. The post What is Nonprofit Marketing?

Marketing 40

Marketing Nonprofit Blackbaud Demographics 40

Connection Cafe

APRIL 26, 2018

I recently had the privilege of hosting a panel discussion with Sue Cunningham, President of Council for Advancement and Support of Education (CASE) and James Wiley, Principal Analyst for Technology at Eduventures, about 2017 charitable giving performance and trends for higher education. What’s Next?

Education 23

Education Trend Conversation Giving 23

sgEngage

NOVEMBER 10, 2023

The trend leans heavily toward a monthly gift cadence, with 94% of recurring donors preferring to give monthly. Utilize email marketing to reach potential donors and convert one-time donors into recurring contributors. This makes it easier to visualize and benchmark fundraising performance to identify opportunities for improvement.

Donation 52

Donation Blackbaud Retention Gift 52

Neon CRM

AUGUST 10, 2023

Generosity Xchange Nonprofit Marketing Summit Cause Camp TNPA Leadership Summit The Nonprofit Social Media Summit Nonprofit Technology Conference (NTC) AFP ICON Engage for Good Good Tech Fest Bridge Conference If you’re thinking to yourself “I can’t make all those conferences,” you’re probably right. How to Register: Click here to register.

Conference 98

Conference NTC Virtual Registration 98

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. For example, you want to grow your monthly giving program by 20% by the end of the fiscal year.

Analytics 52

Analytics Data Giving Metrics 52

Connection Cafe

FEBRUARY 5, 2018

We have incredible technology at our fingertips, yet it’s hard to find time to master the latest trends. The 2017 Luminate Online Benchmark Report , just released by Blackbaud, shows donation and email trends based on online fundraising and email campaigns by 707 Luminate Online customers.

Time 33

Time Fundraising Benchmark Trend 33

Connection Cafe

JUNE 23, 2014

How we get and share information, and our fundamental behaviors as human beings, are all being disrupted by the influence that technology and the internet are having on our lives and the world around us. Below are the four key areas to focus on while preparing your pitch for technology investment: Know the trends.

Technology 44

Technology Leadership Offline Demographics 44

Connection Cafe

JUNE 11, 2014

CharityDynamics just released the Interactive Investment Benchmark Study that looks at how organizations plan to invest in digital resources and strategy. In fact, almost 30% expect their interactive technology investments to grow by 11% or more this year. Demographics & Donor Trends. Do people read your emails?

Technology 37

Technology Guide Proposal Leadership 37

Care2

MARCH 25, 2009

Allyson Kapin, Editor-In-Chief ‘Tis the season for benchmark studies. In that spirit, Convio released their comprehensive online marketing study today that looked at close to 600 nonprofit organizations’ online marketing results and compiled benchmarks for evaluating fundraising, email, advocacy, and marketing success online.

Benchmark 31

Benchmark Convio Studies Marketing 31