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Benchmarks UK is here!

M+R

The first-ever Benchmarks UK supplement has hit international newsstands! Discussion of the digital space is often quite dominated by a US-centric perspective, but the kind of data we share in Benchmarks is only useful to the extent that it’s relevant to your experience. Related Links: 2021 Benchmarks UK FAQ.

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3 BIG reasons not to build a Mobile App!

Whole Whale

Of these users, 70-80% will then delete or relegate the app within 1 month (benchmarks via Localytics ). Charity Miles. This mobile-first approach to turning exercise into donations for charity had good reason for becoming an app. CTR (benchmark via MailChimp ). cost per install (benchmark via AppBrain ).

Mobile 96
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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

You may discover that retweeting your own tweets results in higher engagement than tweeting the same tweet twice. Most nonprofits, however, will have to engage their followers for Twitter to produce results – but Twitter is tricky and not for everyone. Don’t be a #hashtag #spammer.

Twitter 349
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6 Ways to Raise More with Facebook Fundraisers

Nonprofit Tech for Good

By Brent Merritt , a digital strategy consultant at Metric Communications and blogger at The Caliper. The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”.

Facebook 221
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Get Ready! The Luminate Online Benchmark Report is Coming and It’s BIG.

Connection Cafe

I love exploring the detail of fundraising campaign results. And how is one organization doing relative to other charities? All of this is why I am so excited for next week’s release of Blackbaud’s 2015 Luminate Online Benchmark report. Yeah, I know, there are lots of benchmarks out there. the list goes on and on.

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Convio Releases Nonprofit Online Marketing Benchmarks Study

Care2

Allyson Kapin, Editor-In-Chief ‘Tis the season for benchmark studies. In that spirit, Convio released their comprehensive online marketing study today that looked at close to 600 nonprofit organizations’ online marketing results and compiled benchmarks for evaluating fundraising, email, advocacy, and marketing success online.

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Peer to Peer Fundraising is Changing—Are You Keeping Up?

Connection Cafe

Last week Blackbaud released the results of our 2016 Peer-to-Peer Fundraising study. The study takes a deep dive into the metrics, statistics, and trends of four different peer-to-peer fundraising event types: cycling, endurance, 5Ks and walks. In case you missed the announcement, take a minute to download the study here.