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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

Innovation in online fundraising was driven by the release of new technology, such as email marketing services like MailChimp in 2001, the launch of WordPress ( a content management system now used by 44% of nonprofits worldwide ) in 2003, and social networking websites beginning with Myspace in 2005.

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Cut Through the Clutter: Why Storytelling Matters for Nonprofits

Nonprofit Tech for Good

Stories are a great way to inspire action, get thousands of “likes” and online followers, further spreading your message across social networks. An effective story not only helps nonprofits attract new donors but also increases overall brand awareness, which can be good for landing corporate sponsorships or attracting media coverage.

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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. She helps brands grow engagement and build relationships with their audience. In fact, behavioral science should inform the ways you recruit and engage supporters as well as raise awareness for your cause.

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3 Reasons Peer-to-Peer Fundraising Drives More Engagement

Candid

In the midst of changing technology and trends , one of the best ways to boost awareness for your cause, deepen donor relationships, and increase reach (and proceeds) for your mission is peer-to-peer fundraising. Peer-to-peer fundraising leverages social networks. Leverage social proof to increase proceeds.

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5 Social Media Stats That’ll Help Your Nonprofit Understand Audiences

TechImpact

Marketers from the nonprofit sector and the for-profit sector alike are attempting to harness the power of social media to connect with these audiences. But what social platform are they on the most? And what’s this I hear about teens leaving Facebook for other social networks, is this true?

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Facebook: Is it Worth your Nonprofit’s Time?

NetWits

Bottom line – nonprofits are having some success in connecting with new constituents and generating action, but the social network works best when requiring a low level of commitment. Like other studies have noted, social networks like Facebook are not raising much money. hours per week on the social network.

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Happy Information Overload Awareness Day! Here's Some TIps for Reducing It!

Beth's Blog: How Nonprofits Can Use Social Media

Photo by Monster Today is Information Overload Awareness Day. Look at your score and ask yourself the following reflection questions. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Don't set up a presence on every social network in the world all at once. .

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