EveryAction

SEPTEMBER 20, 2016

Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. Here are some of Amy's thoughts on these common social media metrics and how to achieve them. Goal: Engagement Metric: Overall Engagement Rate.

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Metrics Social Media Measure Media 100

Forum One

MAY 28, 2024

Forum One’s 11 awards included two platinum, five gold, and four silver awards across focus areas, including cultural institutions, health and wellness, environmental awareness, and government. The site presents data for more than 35 health-related metrics for all U.S. Congressional Districts.

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Award Oregon Museum Policy 57

DNL OmniMedia

NOVEMBER 12, 2020

Using that knowledge, we’ve created this guide to help your team understand major gift KPIs, the metrics you should be tracking, and the top tips to do so successfully. You’ll explore major gift metrics through the following guide: Overview of Major Gift Fundraising Data. 3 Tips to Track Major Gift Metrics More Effectively.

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Metrics Gift Track Tech 52

Nonprofit Tech for Good

APRIL 23, 2019

When evaluating CRM software for your nonprofit, you need to look for these five key differentiators: 1) Importance of Platform. It is important to look at the platform the CRM system is built on. Does the platform integrate with your existing infrastructure? How much awareness campaigns were created?

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Metrics Nonprofit Profile Platform 261

AccelEvents

JULY 20, 2020

Using the right virtual event platform can take your virtual event to the next level. From automated email marketing to hosting live broadcasts, an event platform is necessary if you aim to put on a professional, high-level virtual event. After all, there are dozens of features that are available with many virtual event platforms.

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Qgiv

APRIL 9, 2024

Every dollar counts in the fundraising world, so the free marketing that social media provides can be crucial to raising awareness for your cause without breaking your budget. Social media helps you build more connections within your community, allowing you to raise more awareness and money for your cause. Fundraising.

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Social Media Media Guide Social 52

sgEngage

JANUARY 17, 2024

Your nonprofit relies on storytelling to forge emotional connections with potential supporters and spread awareness of your mission. You can visualize the marketing funnel with Fifty & Fifty’s diagram that outlines the awareness, consideration, and conversation phases. Mission-driven.

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Audio Podcast Content Phase 77

Bloomerang

MAY 22, 2024

The best part: You can integrate Bloomerang into your Storyraise report , meaning you get donations and learn about your donors all in one platform. Humanizing complex issues through compelling narratives not only raises awareness but also motivates individuals to support the cause emotionally and financially.

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Nimble AMS

NOVEMBER 21, 2022

Share why their gifts are important, what goals your organization is trying to reach, and include any donation metrics. Using giveaways will make members aware of your upcoming campaign and get them excited to participate. Leverage your online community platform to spotlight members who have donated to your GivingTuesday campaign.

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Celebrate Associations United States Social Media 128

Qgiv

APRIL 22, 2024

While many may think of marketing as a for-profit pursuit, it’s also the backbone for nonprofits connecting with supporters and spreading awareness about your mission. Each social media platform has their own distinct features and user base, offering different opportunities for engagement.

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Marketing Guide Nonprofit Channel 52

Qgiv

AUGUST 21, 2023

Many organizations use GivingTuesday as a social media campaign to increase fundraising and spread awareness for their cause. Because a lot of GivingTuesday promotion takes place on social media, consider using different platforms’ paid ads options to boost your campaign before the day arrives.

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Achieve

JUNE 1, 2023

Specifically, donor giving patterns can reveal insights about how to best reach donors across multiple platforms and secure their long-term support. Analyze your online giving trends and engagement metrics. Your nonprofit’s mission might be associated with a specific affinity or awareness month. Review your donor demographics.

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Donation Donor Giving Demographics 52

Neon CRM

NOVEMBER 17, 2023

We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. How to Measure Your Success Developing your social media presence as a membership engagement strategy can be measured via engagement metrics. Impressions are nice for measuring awareness but they’re too broad to measure engagement.

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Nonprofits Source

APRIL 3, 2024

Understand Digital Engagement Metrics Before you launch your digital recruitment marketing campaign, you need to understand how digital engagement works so you can fine-tune your strategies accordingly. Remember, your influencers built their platform by posting content that resonates with their supporters. Collaborate creatively.

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Organization Online Influence Metrics 52

Qgiv

OCTOBER 9, 2023

Cause marketing is a collaboration between a nonprofit like yours and a business that helps you raise money and awareness for your cause. A cause marketing campaign provides your nonprofit with a wider audience, an increase in revenue, and wider awareness for both your cause and your nonprofit. But don’t rely on a singular metric!

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Causes Marketing Impact Guide 52

AccelEvents

JULY 28, 2021

Data collection- Any online event allows event marketers and event producers to go above and beyond simple attendance metrics. With the right hybrid event platform , you can track how the virtual participants engaged with the conten t, where they went while on the platform, and their behaviors on the virtual space.

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Ideas Metrics Virtual Hosting 98

Candid

APRIL 20, 2023

Here are a few examples: Increase awareness and expand your audience: success is measured by an increase in followers, but you could also track things like shares, reposts, and retweets. Increase donations: success is measured by an increase in donations on the platform’s embedded fundraising tools, such as those on Meta or TikTok.

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Social Media Data Strategy Media 98

Candid

JANUARY 24, 2024

You can see here how each platform is doing, comparing numbers and averages from 2023 with the previous year. Given that our audience no longer seems to be present on X, it makes sense to shift our efforts and time to other platforms. The top-level analytics The first thing I do is look at the big picture.

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Social Media Data Strategy Media 52

Candid

MAY 10, 2023

To spread the word about a new initiative or build awareness around your mission-driven work, effective communication with your audiences is key. Examples of campaign objectives and goals include: Building awareness of your nonprofit by increasing new website visitors by 20% in six months.

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sgEngage

NOVEMBER 10, 2023

Energized Marketing and Acquisition: Once the goals of the recurring donation program have been identified, ensure donors are aware of their giving options and how the donation process works. Donor Management: All donation platforms should provide reports and real-time tracking information for every gift, including recurring donations.

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Donation Blackbaud Retention Gift 52

CauseVox

SEPTEMBER 13, 2021

Their mission is to reduce the suffering of persons affected by intracranial hypotension or spinal cerebrospinal fluid leak through awareness, education, support, advocacy, and connection. For 2021 they decided to shake things up and make it an activity challenge through the CauseVox platform instead. The Platform. The Toolkit.

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Activities Active Activism Raise 84

Neon CRM

SEPTEMBER 1, 2023

As an example, assume you run an environmental nonprofit whose mission statement says the following; Our mission is to preserve and restore the natural environment for present and future generations by promoting sustainable practices, advocating for conservation policies, and fostering environmental awareness and education.

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Guide Business Support Metrics 52

Allegiance Group

APRIL 15, 2024

Select communication channels and advertising platforms for the campaign. These should be channels and platforms that your audience regularly engages with. Use Google Analytics to track metrics like unique visitors, pageviews, backlinks, and more to identify how to create compelling online content.

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Media Cause

FEBRUARY 7, 2023

When a client is looking to drive awareness —of their organization or something more specific, like an upcoming event—we will likely measure top of funnel metrics such as reach, video completions, or brand recall. Time and again, we find that diversifying the platforms where our client’s advertise leads to new successes.

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ROI Media Nonprofit Measure 52

Bloomerang

AUGUST 30, 2023

Now, you’re probably wondering how to find not just a robust fundraising platform, but buy fundraising software that serves your organization for the long term. Keep in mind that the most effective fundraising software offers multiple tools within the same platform. This resource was made for nonprofits like yours!

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Software Guide Fundraising Platform 89

Media Cause

FEBRUARY 12, 2024

Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube. Imagine extending SEO principles to social media platforms like TikTok, Instagram, Facebook, and LinkedIn. How Does In-Platform Social SEO Differ?

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Search Alternative Social Social Media 59

Bloomerang

MAY 31, 2022

Also, review your fundraising metrics and data from previous campaigns. Powerful platforms like Bloomerang also allow you to create donor segments for more targeted research and communications, view donor engagement and generosity metrics per supporter, and track fundraising campaign progress. Email marketing software.

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Strategy Develop Fundraising Nonprofit 104

sgEngage

MAY 27, 2021

Whether you’re brand new to nonprofit work or a veteran of the sector, you’re probably aware that GivingTuesday is one of the most important fundraising days of the year for many nonprofits. Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). In fact, an incredible $2.47

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Giving Retention Metrics Demographics 119

EveryAction

APRIL 5, 2023

What issue is the board keenly aware of that this new tool can help solve? Comprehensive supporter profiles allow cross-functional teams to better understand and track key metrics, report on them more accurately, and ultimately make more data-informed decisions. A roadmap is a pathway to the future state!

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Technology Change Analysis Tech 186

Media Cause

NOVEMBER 5, 2021

Google won’t be porting any data from the legacy platform to GA4 so, if you wait until the last minute, you won’t have an easy way to compare historical data to the new GA4 data. . In our work helping clients we have come across some things we really like and some things we’re keeping clients aware of. Site search. Video engagement.

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Analytics Google Story University 52

Bloomerang

AUGUST 22, 2023

Bloomerang Bloomerang is the best all-around nonprofit fundraising resource because you get a donor management platform, online giving tool, marketing platform, and reporting resource, all in one system. Build trust with donors using Bloomerang Payments , a best-in-class payment processing platform. Seamless payment processing.

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Websites Paypal Fundraising Nonprofit 76

sgEngage

SEPTEMBER 11, 2023

Besides the obvious fundraising power, golf events spread awareness about your organization, build and advance partnerships, and provide meaningful donor stewardship and outreach. Influencer marketing can be a valuable tool to spread awareness about your nonprofit and your event to new audiences who otherwise might not have known about it.

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Charity Create Sponsor Sample 79

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 6, 2023

Incorporate Wellbeing Metrics into Your Performance Reviews The good news is some organizations are already taking it a step further. Recently, we have been exploring a fascinating topic that is not only close to our hearts, but very timely due to burnout in the nonprofit sector – empathetic leadership.

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Leadership Organization Culture Skills 118

Qgiv

OCTOBER 21, 2021

These same metrics are important to track during crises to effectively determine which indicators can signal alarm. Making the most of metrics means helping your organization’s leadership understand and apply the data purposefully. These metrics measure outcomes for programs which can be compared to previous ones.

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Data Metrics Nonprofit Analysis 69

Qgiv

JULY 21, 2022

Known as the largest professional social networking platform, LinkedIn is the go-to resource for millions of job-seekers, professionals, and businesses to network and connect. To start establishing yourself as a world-changing, impactful organization on the platform, here are a few best practices to succeed on LinkedIn.

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Get Fully Funded

MAY 9, 2024

During these times, keep your marketing efforts focused and aligned with donors’ preferences—this means sharing messages at their preferred frequency and through the platforms they use most often What are some marketing strategies that promote major gifts? Segment and prioritize your donors. Send personalized communications.

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Gift Marketing Data Strategy 52

sgEngage

NOVEMBER 19, 2023

Once there is enough awareness of the program, launch a planned giving committee to review planned giving processes and fundraising policies. Donor management software consolidates several time-consuming tasks to simplify the process of managing contributions while also providing access to valuable donor metrics.

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Giving Blackbaud Gift Policy 52