EveryAction

NOVEMBER 9, 2022

Many nonprofits have finalized their plans, but some are still adapting and adding tactics, like tweaking donation page settings, updating social media images, or double-checking that their organizations are in alignment with email best practices before the big day. Segment your audience. are part of their plan.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 14, 2014

“You have to show not just tell your CEO about social media”- @carolynsave “Create a tweetorial” – @kanter #afpshift pic.twitter.com/zKggoMllYB. Here’s a collection of cheat sheets that you can use to teach any Nonprofit CEO almost any social media channel.

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Social Media Twitter San Antonio Media 117

Nonprofits Source

APRIL 15, 2024

By sending the right donor communications and reaching your target audience where they are, you’ll be able to successfully promote your event and expand your nonprofit’s reach. Social media. Reach out to supporters with a large social media following and ask them to act as ambassadors for your cause.

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Marketing Fundraising Tips Registration 52

NonProfit Hub

APRIL 17, 2024

The best blogs engage audiences by making personal connections with readers and sharing insider mission information. This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community.

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Practice Organization Nonprofit Content 36

Allegiance Group

NOVEMBER 2, 2023

Social media icons According to Charity Net USA, incorporating social media buttons into your nonprofit website is essential for effective marketing. If your organization maintains an active presence on social media platforms , include social media links on your website.

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Allegiance Group

APRIL 15, 2024

Then, once you understand your audience members and which strategies resonate with them, you can build a strategy. Plus, you’ll need to adjust it often to ensure you adapt to changing audiences and preferences. Create audience personas based on shared characteristics such as age, interests, and communication preferences.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 8, 2011

Yesterday, I had the pleasure of co-facilitating a half-day “Digital Strategies&# seminar with Vince Ford, Director of Digital Media from the New York Philharmonic and leading a peer session for major orchestra marketing staff and youth orchestra executive directors with Makala Johnson who does Social Media for the Mayo Clinic.

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Social Media Experiment Media Social 116

NTEN

FEBRUARY 8, 2013

So far, most nonprofits have responded to the challenge by including social media as just another outreach tool in a crowded kit that includes direct mail, PSAs, personal outreach, and more. But social media isn't just another channel.

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Social Media Support Media Social 73

Greater Giving

JANUARY 11, 2024

Identifying Key Fundraising Events Highlight key fundraising events that align with your mission and resonate with your audience. Integrating Online and Offline Channels Diversify your approach by combining online and offline fundraising channels. Learn how to let the data-driven insights guide you in your planning.

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Calendar Create Fundraising Offline 52

Forum One

OCTOBER 12, 2023

Nailing down your brand voice and tone to meet audience expectations? Cultivating a deep connection between your brand and its audience? We’ll show you how to cook up a compelling visual identity that your audience won’t be able to resist. That’s one puzzle. That’s a whole other challenge. Vote for this session!

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Voice Social Media Portland Technique 72

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2011

Social Media Master Class. Best practices for effective use of common social media tools: Facebook and Twitter. Participants become part of the workshop curriculum and share their experience – which seems very appropriate for a social media training. View more presentations from Beth Kanter.

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Social Media Effective Media Social 100

Nonprofit Tech for Good

APRIL 10, 2021

You can promote your event to a broad audience through low-cost digital channels like social media, your organization’s website, and email campaigns with just a link. 1) Launch an event website. An event website is an easy way to set your fall event up for success. Online registration makes it simple.

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Practice Fundraising Registration Virtual 306

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 28, 2015

I presented a plenary session on networked mindsets and leadership and facilitated two workshops on SMARTer Social Media. The concept is simple – ask supporters to take a photo of themselves with your campaign message and share it on social media channels.

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Social Media Meme Media Contest 50

Allegiance Group

MAY 18, 2023

Keywords facilitate the connection between your website and a prospective donor. Search engine optimization (SEO) is a powerful practice requiring knowledge of your target audience’s search intent and your website content’s ability to convert visitors into donors. Use social media to drive traffic to your website.

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Digital Practice Donor Strategy 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 19, 2015

I was in San Antonio this week to facilitate an interactive master class for 300 nonprofits that was hosted by the San Antonio Nonprofit Council that hosts The Big Give, a very successful local giving day. So having a few brainstorming facilitation techniques to use with your team, is useful. It starts with ideas and brainstorming.

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Social Media San Antonio Content Strategy 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

David was interested in learning more about what American nonprofits were doing with social media, he asked me for some advice. When possible, I get a list of attendees at workshops or conferences, and I visit their web sites and social media outposts. Effective Social Media. Conversational Key Note.

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Social Media Media Social San Jose 115

Neon CRM

NOVEMBER 30, 2023

Videos, interviews, client stories, audio, emails, podcasts, social media posts—there are so many types of storytelling opportunities available to nonprofits of all missions and sizes. Uplift the Story Owners Even when a nonprofit helps facilitate change in someone’s life, their story is still their story.

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Storytelling Guide Nonprofit Story 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2011

Part of my work as Visiting Scholar at the David and Lucile Packard Foundation is facilitating several peer learning groups on social media measurement. The intent is to help grantees improve their social media practice through measurement and learning. Ask: What Area Practice Do We Want To Improve?

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Measure Social Media Media Social 98

sgEngage

OCTOBER 14, 2022

By pinpointing your organization’s purpose, you can unlock a powerful marketing tool that will enable audiences to connect deeper with your messaging. In this blog, we’ll talk about the importance of getting to know your audience and how you can use purpose-driven communications to build lasting relationships. Let’s dive in.

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Communication email Marketing Museum 75

Classy

JULY 14, 2021

Looking ahead at future events, we will likely shorten the duration to ensure we’re not pulling our audience away from the important work they do for too long. Make Your Content Accessible to Varying Audiences. Establish Communication Channels for Engagement. How to Measure Success.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 12, 2011

This week I attended Center for Effective Philanthropy’s conference “ Better Philanthropy: From Data to Impact &# where I participated on a discussion panel about social media, foundations, and grantees. There were questions about social media policies as well as content and engagement strategies and handling mistakes.

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Social Media Foundation Work Media 102

DipJar

SEPTEMBER 12, 2022

Targeting the wrong audience. Once you have a goal to guide your team, you’ll then need to find out who your target audience is and how best to reach them. Targeting the wrong audience. However, most nonprofits have a tendency to target more audiences than necessary. Channel preference (social media vs. email).

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Marketing Social Media Nonprofit Integration 52

Bloomerang

JULY 26, 2021

Mastering personalized, customer-centered philanthropy facilitation, especially mid-level and major donors, to increase donor lifetime value. Is it easy to share your website and other links via social media or email? . Commit to a manageable social media strategy. Social media should be social.

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Strategy Online Fundraising Plugin 142

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 22, 2011

Note from Beth: I had pleasure of facilitating a panel discussion in October at the recent Grantmakers in the Arts pre-conference on technology and media with Rory MacPherson where I learned about some of the preliminary study result he discovered. From these questions, our national study, How Strong is Your Social Net?

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Arts Social Media Studies National 110

Media Cause

APRIL 15, 2024

The diagram also shows that their social media channels drive users to their website, and the website’s goal is to drive conversions through donations or by completing a form. Information from their donation platform, Funraise, and their form builder, Gravity Forms, flows into the CRM through integrations in HubSpot.

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Build Map Platform Integration 59

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 14, 2015

I’ve had the honor of facilitating an online peer learning exchange of Knight Grantees that are hosting Giving Days, applying and iterating on the Giving Day Playbook since 2013. Yesterday, I facilitated the first webinar in a series hosted by the Knight Foundation on taking the practice of Giving Days to the next level.

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Facilitation Interaction Reflection Design 50

AccelEvents

AUGUST 25, 2020

They provide access to a wider audience, can allow for more diverse content, can create better sponsorship opportunities, keep attendees safe from coronavirus risks, and provide a much greater return on investment. Some people in your target audience will not immediately see the networking opportunities contained in your virtual event.

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The Modern Nonprofit

MAY 1, 2024

The theme should resonate with both the AAPI community and also general audiences. Be sure to recruit knowledgeable facilitators. Spreading the Word: Promotion That Connects Reaching a broad and diverse audience is key for AAPI Heritage Month events. Make use of both traditional media and social media for marketing.

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Celebrate Education Fundraising Culture 59

AccelEvents

JUNE 23, 2020

Be offered to a larger audience than an in-person trade show. Larger Audience. Without the need for travel, a virtual trade show can reach a wider, potentially global, audience. A larger target audience means greater ticket sales and attendance numbers. Can provide useful marketing data. Better Data Collection.

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Virtual Guide Registration Sponsor 84

Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2010

Social Media Lab: Becoming A Networked Nonprofit. As Visiting Scholar in Nonprofits and Social Media at the David and Lucile Packard Foundation, I am coaching grantee organizations and leading workshops and peer trainings on how to become a Networked Nonprofit. View more presentations from Beth Kanter.

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Social Media Network Media California 99

Bloomerang

MAY 31, 2022

Your marketing plan allows you to connect with a wider audience and inform them of involvement opportunities. Pursuing a multichannel marketing strategy using a variety of channels, from social media and email to direct mail, will allow you to expand your reach and promote your cause to the widest possible audience.

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Strategy Develop Fundraising Nonprofit 105

Achieve

MARCH 1, 2024

Leverage the benefits of this fast-growing industry and reach a larger audience by creating a nonprofit podcast. This guide will give you the rundown on how to get started so you can smoothly host an engaging podcast that will “wow” audiences. Connect with your audience in a new way. Why start a nonprofit podcast?

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 28, 2011

Living Case Studies: Social Media and Sustainable Agriculture. As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m designing and delivering peer training sessions for grantees all around the theme of social media, learning, and measurement. Spectragram.

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Case Study Social Media Studies Integration 98

Achieve

MARCH 24, 2022

Finally, promote your page across various marketing channels, encourage donors to spread the word, and maintain your campaign’s momentum as you launch toward fundraising success. is that there’s already a pipeline in place to facilitate donations. For example, a lot of viral social media challenges are peer-to-peer campaigns.

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Ideas Organization Fundraising Gift 59

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 4, 2010

He is Deputy Director for the Contemporary Jewish Museum , and an expert in using social media in a museum setting. One thing led to another and I designed a social media lab for arts organizations. Both organizations have demonstrated leadership in embracing social media. I said yes.

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Social Media Reflection Learning Social 94

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 27, 2010

On Tuesday, I had the opportunity to do a Webinar called " Social Media for Trainers: A Bag of Tricks " over at the Engage 365 Online Community site. I had to look up the Clark Griswald reference ( National Lampoon's Christmas Vacation ), but you might be scratching your head wondering what the heck is a back channel?

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The Modern Nonprofit

SEPTEMBER 12, 2023

Optimizing Channels of Communication Each communication medium—be it Email, Social media, Direct mail—has a unique potential to engage your audience and facilitate fundraising. Understanding those nuances and optimizing each channel for maximum impact is pivotal in your fundraising strategy.

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