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2 Email Templates to Soft Launch Your Nonprofit’s Fundraising Campaign

Nonprofit Tech for Good

A fundraising campaign soft launch—the release of your campaign to a limited audience prior to the general public—allows your organization to establish early momentum on your campaign. Email #1: Introduce the Campaign. You could also try posing a question, like “True or false: $50 can save a life.”.

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Answers to the Top 13 Questions Nonprofits Have About Giving Tuesday

Nonprofit Tech for Good

To help you capitalize on the start of the biggest donation season of the year, Classy.org is answering top questions from nonprofits that are zeroing in on the year-end giving season. To drive conversion and boost revenue, fundraising professionals will need to create campaigns that attract new supporters and prioritize donor experience.

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How to Leverage Email as a Recruitment Tool: 4 Strategies

Nonprofits Source

With approximately 344 billion emails sent per day, it’s no wonder why so many recruiters use this channel to source, engage, and secure job applicants. However, the sheer volume of emails the average candidate receives means you need to add marketing-savvy tactics to your toolkit. Use automated personalization tools.

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5 Tips for a Winning Email Marketing Strategy

Saleforce Nonprofit

Email marketing is one of the most cost-effective marketing channels, enabling you to talk directly to your past, current, and potential donors. An added benefit of email marketing strategies is that you can analyze performance and optimize those conversations in real-time. Understand Your Audience. Where do they live?

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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. Social media platforms : help us gauge who and what our audience is engaging with. Why Do Donor Personas Matter? From there, you can analyze the data.

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How Many Year-End Giving Emails Should I Send?

Neon CRM

With 12% of all gifts made during the last few days of the year , fundraising emails are a powerful tool to encourage year-end generosity among your donors. But how many year-end giving emails should you send? Emails are a valuable, low-cost option for organizations, and the number of emails sent is increasing year over year.

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5 Tricks for Writing Better Fundraising Emails

Get Fully Funded

Wouldn’t life be easier if people opened and read your fundraising emails? Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing. Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing.

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