Care2

JANUARY 6, 2009

In part 1 of this series, we discussed how to correctly install your Google Analytics. This is the most important part of your web analytics. Google Analytics has proven particularly helpful for content-based sites and commerce sites. Unique visitors per day/week/month. Cost per visitor. Bounce rate. Abandonment rate.

Analytics 54

Analytics Google Websites Metrics 54

Wild Apricot

DECEMBER 21, 2017

Data Analytics. Today, sales teams harness the power of big data analytics, artificial intelligence and machine learning to improve performance and future proof profitability. Data Analytics Software. Average Win Rate is the ratio of closed won deals over the total number of won and lost deals. Automation.

Synchronous 145

Synchronous Structure Metrics Knowledge Base 145

DNL OmniMedia

JANUARY 14, 2022

Match ratios. However, keeping track of each donation and timing its ideal follow-up communications manually can be a significant undertaking, and it’s likely that a number of gifts will fall through the cracks. Donor activity is tracked from start to finish, employing strategic follow-up to drive additional completed matches.

Gift 52

Gift Technology Tips Database 52

Saleforce Nonprofit

SEPTEMBER 2, 2022

For example, net zero long term goals, CEO-to-employee pay ratios, employee injury statistics, and incremental improvement in diversity hiring. Our study with Salesforce illustrates the utility of using employee pulsing and tracking purpose sentiment, and how it relates to material benefits like employee engagement.

Impact 59

Impact Service Companies Measure 59

Care2

JANUARY 6, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" This is the most important part of your web analytics.

Analytics 54

Analytics Google Social Media Websites 54

Nonprofits Source

JUNE 22, 2017

Tangible measurements are easy to calculate and can fall into any number of ratios and equations. The best way to measure that growth is with Google Analytics. Within your analytics dashboard head over to Acquisition -> All Traffic -> Channels. Track audience engagement. Track Audience Engagement.

Digital 111

Digital Marketing Guide Chapter 111

Achieve

AUGUST 12, 2021

A great way to keep track of all posts about your campaign and establish brand recognition is to create a hashtag for the campaign. an essential nonprofit KPI that all organizations should track. Social integrations should include leading platforms like Facebook and Twitter as well as standard email sharing.

Audience 82

Audience Tips Fundraising Social Media 82

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

The tools include Google Analytics, PostRank, Feedburner, and others. On a listserv the other day, Laura Quinn at Idealware asked if "Visit" or "Click" data on Feedburner were useful metrics to track to assess reader interest in your blog content. If you use wordpress, Joost Blog Metrics will give you a post to comment ratio. .

Metrics 81

Metrics Social Media Strategy RSS 81

Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2009

He has developed an analytics tool that if you apply thoughtfully can help you improve the results of your Twitter strategy. Twitalyzer calculates your influence based on your signal-to-noise ratio, generosity, velocity and clout, and it also allows you to calculate a score for any other Twitter user you wish to track.

Measure 67

Measure Relationship Metrics ROI 67

Amy Sample Ward

APRIL 27, 2009

Analytics tools. Think about which things you really need to track and measure those, not everything you could possibly track. and pop.url for tracking retweets (Check out Laura Lee Dooley’s URL shortener report!). new that was the metric/goal to track and 6 months later there was only 18% negative ratio.

Social Media 102

Social Media Map Strategy Media 102

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

For example, use Twitter lists to track alums and subscribe to their Facebook updates. Guy notes that the ideal ratio of peoples’ comments to your responses is one-to-one. More here about that metric and other Facebook metrics you can gather in the Facebook analytics program. or “Love it!” Liking or sharing a check-in deal.

Practice 107

Practice Tips Social Meme 107

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

I use a variety of tools for this analysis, including Google Analytics, Feedburner subscriber counts, and manually tracking comment to post ratios (typepad doesn't have a nifty plugin like wordpress to automate that grunge work) A tool that use to evlauate my content is PostRank. You Can't Quantify Love.

ROI 50

ROI Widget Metrics Cambodia 50

Nonprofits Source

NOVEMBER 21, 2022

You can also use Microsoft Ads to track your progress on both new and existing campaigns. Microsoft has analytics options that can inform your keyword decision-making. . Tip 4: Consult Microsoft’s Analytics Options. Ad Campaign Formulation and Tracking. Tip 2: Optimize Your Landing Page. Keyword Research and Strategy.

Grant 97

Grant Nonprofit Digital Metrics 97

Nonprofits Source

FEBRUARY 25, 2017

How to set up Google Analytics. The efficiency ratio , also known as the revenue to cost ratio. This formula a great way to benchmark goals and objectives while providing an accurate way to track results. The best part of the efficiency ratio is that it doesn’t involve any complex math. Google Analytics.

Content 40

Content Leadership Marketing Files 40

CauseVox

JUNE 1, 2021

Check out how Neverthirst used CauseVox to make their Workout for Water campaign their own: Tip: If you want to share or track your campaign across social media, try incorporating a hashtag. Measurable – How do you plan to track your progress and milestones? Let’s say a donor’s $50 gift was matched at 1:1 ratio.

Websites 52

Websites Fundraising Site Create 52

Nonprofit Tech for Good

MAY 18, 2013

The hours don’t reflect exactly how much time one should spend on the sites themselves, rather the time spent and the time necessary researching and preparing the content for each social network, setting up and maintaining the profile and pages, and tracking ROI. Chapter 4 :: Follow on a 1:1 Ratio on Twitter.

Social Media 271

Social Media Social Chapter Media 271

Nonprofit Tech for Good

OCTOBER 22, 2012

The hours don’t reflect exactly how much time one should spend on the sites themselves, rather the time spent and the time necessary researching and preparing the content for each social network, setting up and maintaining the profile and pages, and tracking ROI. Chapter 4 :: Follow on a 1:1 Ratio on Twitter.

Social Media 263

Social Media Social Chapter Media 263

Bloomerang

JULY 20, 2023

Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. For example, if your primary goal of a crowdfunding campaign is to raise $10,000, then you’ll know that total revenue is one of the important metrics to keep track of throughout the campaign.

Ideas 78

Ideas Online Fundraising Tips 78

Bloomerang

JULY 6, 2022

A/B testing is the process of designing two different versions of your giving form, then using website analytics to determine which page had a higher conversion rate. Businesses usually match at a 1:1 ratio, but some match at a 2:1 or even 3:1 basis. Real-time payment tracking. Maximizing online donations. Simple setup.

Donation 88

Donation Practice Gift Nonprofit 88

Nonprofit Tech for Good

MAY 18, 2013

The hours don’t reflect exactly how much time one should spend on the sites themselves, rather the time spent and the time necessary researching and preparing the content for each social network, setting up and maintaining the profile and pages, and tracking ROI. Chapter 4 :: Follow on a 1:1 Ratio on Twitter.

Social Media 217

Social Media Social Chapter Media 217

NTEN

MAY 5, 2015

They created a data warehouse that tracked not only student progress in school, but progress from cradle to career. My big takeaway is this: currently there are very sophisticated predictive analytics being used to recommend movies and serve up ads. Everybody on staff is tracking and using metrics in their work. org blog a lot.

Data 36

Data Conference Report Proposal 36

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. Ah, my screencast script on google analytics completely ignores social media and only focuses on web sites. I agree, but is a ratio the best number? via Kevin Gamble (see larger here ).

Measure 50

Measure Social Media Tools Technorati 50

Qgiv

JULY 21, 2022

These challenges are combining to make it harder to find new donors and track their interactions across channels. Whether your nonprofit has a highly sophisticated CRM with all the bells and whistles, or you’re a new organization with a simple spreadsheet system, you’re likely tracking and recording information about your supporters.

Channel 59

Channel Marketing Fundraising Nonprofit 59

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Also, most of the audiences I'll be talking to are not web analytics geeks either, so will need a basic and condensed overview too. Many are discovering that traditional web analytics and metrics (like page view) are not appropriate. Source: Avinash Kaushik 's "Web Analytics An Hour A Day"). The Web is changing!

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

" That's a hard question for me to answer because as Kaushik notes and all of us bloggers know all too well -- many analytics programs do not track RSS feeds. And, while we you can track the subscriber numbers, you don't necessarily know who is actually reading. Last year, I had a ratio of 1.4 Technorati ???Authority???

Reflection 50

Reflection Measure Technorati Metrics 50

Nonprofits Source

JANUARY 13, 2017

It would be a stretch to prove a link between the post and exceeding donation goals without tracking analytics. Google Search Console (formally webmaster tools) and Google Analytics are free, and powerful tools in marketing a nonprofit organization. How to set up Google analytics. to see the results.

Research 89

Research Marketing Case Study Search 89