Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

Professional: This content generally includes sharing trade craft, resources, and other items related to professional skill sets. Facebook Rolls Out New Metric: People Talking About. “People Talking About This” will be the new Facebook metric, both for page owners and Facebook users.

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Metrics Facebook People Change 129

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. The tools include Google Analytics, PostRank, Feedburner, and others.

Metrics 81

Metrics Social Media Strategy RSS 81

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

Laura Quinn at Idealware has been offering Webinars and I will be joining her " Introduction to Website Analytics " on Thursday, September 27th 1:00 - 2:30 EST. You can register here. Through demos of free tools such as AWStats and Google Analytics, we'll look at what these tools can tell you about your site. NEW SEMINAR!

Analytics 50

Analytics Web Metrics ROI 50

Connection Cafe

JULY 22, 2013

Most nonprofits already have Google Analytics installed on their website to track online traffic. For some good how-to posts, check out my co-blogger Alissa Ruehl , perhaps starting with her Intro to Google Analytics. This post is about how we incorporate Google Analytics data into our Design Process. Methodology.

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Analytics Design Research Process 37

Care2

APRIL 18, 2011

That said - they are still useful as part of your metrics and tracking. Postrank Analytics. For $9 a month, PostRank will measure how engaging your blog or web content is. Do your website visitors find your content compelling enough to comment on and share on social networks? Do you know who they are?

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Social Media Measure Tools Media 65

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

Set Program Goals & Metrics. Clarify quantifiable outcomes or metrics that can be easily measured on a routine basis. If a program falls in the woods, and no one’s there to hear it… You get the picture – impact is irrelevant if no one knows about it, so be sure to share updates with both stats and stories internally (i.e.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

We also just started reporting on the metrics we already had available (web analytics, FB insights, email campaign stats) and are now moving towards more of a “digital content services&# model with metrics related to specific campaigns, etc.&#. There are specific metrics for specific platforms.

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Measure Social Media Media Benchmark 101

Amy Sample Ward

SEPTEMBER 20, 2010

I have always been proud to support WWT both during the telesummit and during the rest of the year with other offline meetups, online content, and more. Google Analytics – [link]. Tip: You can also get Google Analytics for your Facebook Page! These analytics are part of having a Facebook Page. Facebook Insights.

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Tools Tech Map RSS 162

NTEN

JULY 14, 2011

Even if you're using a content management system like WordPress or Drupal, by incorporating APIs, you can further enhance built in app-like functionality to create a highly customized experience. A prime example of what APIs can achieve with relative ease is optimizing content for web visitors based on location. What are APIs?

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API Social Media San Francisco Integration 84

Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2009

Before we go too far, let me start by saying, “Content is King.” Without great content, the following tactics and tools are limited at best. Focus on producing great content all the time. 1) Learn From Your Content If you’re not learning you’re getting dumber! What content is being viewed for the longest time?

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 19, 2007

If you been following this thread, I was prompted to explore blog metrics in this post after reading what Avinash Kaushik had to day on the topic : The blog metrics he identified were: Raw Author Contribution (posts & words in post). Unique Blog Readers (content consumption ??? Chris Blow writes a blog called Unthinkingly.

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Classy

JUNE 24, 2021

Metrics matter because they give your nonprofit insights on decision-making and provide evidence for what kind of content to share. However, this amount of data can be overwhelming, so nonprofits have to prioritize which metrics to actually measure. The Nonprofit’s Social Media Content Planner. Engagement Rate.

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Social Media Track Conversation Media 122

CauseVox

JUNE 1, 2021

In order to maximize a short attention span, it makes sense to marry visual and written content. 3) Content Marketing. Content marketing is an excellent strategy for cultivating and retaining donors. It uses content as a way to engage, educate, and fundraise. For the average person, it’s less than 8 seconds.

Websites 52

Websites Fundraising Site Create 52

Nonprofits Source

MARCH 21, 2018

We’ve put together a list of the most up-to-date stats on how nonprofits are using social media to make a difference. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. Social Media Marketing Statistics.

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Social Media Resource Marketing Media 109

Connection Cafe

AUGUST 1, 2017

Building year-end content strategies. For more interesting industry metrics, check out these 50 fascinating philanthropy stats —Danielle . I’ll go ahead and assume that your donors are thoughtful, analytical and either interested in or actively participating in the scientific community. Danielle .

FAQ 49

FAQ Giving Fundraising Campaign 49

NTEN

DECEMBER 1, 2011

The most difficult part is creating good content, content your subscribers want to read. For many organizations, simply getting an e-newsletter out regularly, with enough content — let alone enough good content — is a win. We very quickly saw a jump in the website metrics we track. Here’s how: The Chore.

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Content Create Newsletter NTEN 88

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Analyzing your blog content First, you need to set overall goals for your blog and understand your audience. Next, you need to know the right metrics to use, and employ the proper tools to collect the data.

Measure 95

Measure Tips Metrics Bookmarking 95

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2007

If anything, that's the most important thing about social media metrics or for any metrics. Metrics in context connected to action - whether to improve a program already underway or evaluate impact. It's what Avinash Kaushik defines as " Web Analytics 2.0 Step 2: Identify the single most important metric.

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Metrics Action RSS Feeds 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. Too many people are still wanting to "manage" the visitors experience, and I think these two metrics speak to the ways that the Web is. But the stats. needs to standalone.

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Measure Social Media Tools Technorati 50

CauseVox

NOVEMBER 26, 2023

Below we’ll explore four things to consider in nonprofit storytelling: The narrative structure The content The medium The donor experience Managing all of the moving pieces of your nonprofit can be tough; sharing your authentic story as a change-maker doesn’t have to be. Again, authenticity is key.

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Storytelling Impact Arts Nonprofit 81

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Audience Growth (content consumption ???

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Reflection Measure Technorati Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Session Content 1. link] wildlifewatch Not only that, but it shows how we took our return from this experiment and placed it within the programs website to show more dynamic content and interaction possibilities. But from my stats surcease of sorrow, I realized - some things you can’t keep score. This I hope and so much more.

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ROI Social Media Slides Media 76

Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). Content is taking the Marketing industry by storm, and nonprofit marketers are no exception.

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Story Nonprofit Social Media Content 54