Analysis Channel Comment Offline 
NetWits
JUNE 13, 2011
Mark Phillips, the founder and CEO of Bluefrog shared an in-depth analysis of the report on his blog Queer Ideas : “For me, this report offers a challenge. The study confirms what we already know: online donors are younger, have higher incomes and give larger initial gifts than offline-acquired donors.
Beth's Blog: How Nonprofits Can Use Social Media
JUNE 24, 2014
This post covers the benefits and provides some ways to effectively cultivate thought leadership through social channels. Since many policy makers (or their staff) may be monitoring social channels, it is another benefit. If other leaders in your field are using social channels, your CEO can easily connect for leadership conversations.
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Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 17, 2010
Free agents use social-media channels like Facebook and Twitter and can create social movements in the palms of their hands. They’re convening Barcamp-like unconferences called PubCamps all over the country, allowing local techies and citizen journalists to forge collaborative projects with NPR and PBS stations, both online and offline.
Beth's Blog: How Nonprofits Can Use Social Media
SEPTEMBER 15, 2011
The steps include reading, commenting, and sharing stories of personal behavior change. grist.org’s key results are: Footprint: The reach of their activities, both online and offline. We view our social media channels as a fun on ramp to our ladder of engagement. If they aren’t successful, the consequences are dire.
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 28, 2009
Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean? You should reach out to both audiences.
Beth's Blog: How Nonprofits Can Use Social Media
JULY 28, 2009
The listening as a first step is familiar - it's free market research, it's brand monitoring, it's an analysis of press mentions. One of the approaches I've been thinking about lately is how professional learning through social media channels can be put into practice by using listening (and engaging techniques) for program development.
Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 9, 2009
Your organization may be skeptical about the value of listening through social media channels. He encourages staff to listen on many different channels and to blog what they learn in order to share with members. Pattern Analysis . Your pattern analysis will tell you when to ignore something or when to address it right away.
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