How To Create and Optimize a Facebook Content Strategy – Advice from Alison Zarrella
Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 11, 2011
We probably sound boring to other people but we’re both genuinely interested in the nuances of Facebook and how it applies to marketing. The book offers lots of great advice on using many of Facebook features like Events. Include keywords where you can, especially in the Info Box on the Wall Tab.
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