Media Cause

AUGUST 25, 2022

As you begin planning for your year-end fundraising, we wanted to provide some action items and insights based on our findings from 2021. Those who succeeded used tactics such as careful segmentation, compelling offers, donation page testing, and strong campaigns across email, web, and paid media. Paid Media. Website Giving.

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Nonprofit Tech for Good

MARCH 9, 2023

The report analyzes Classy’s proprietary data from 2022, spanning more than 70,000 campaigns on the Classy platform, and, for the first time, incorporates insights from our parent company, GoFundMe.

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Candid

APRIL 6, 2023

Peer-to-peer fundraising campaigns have become an increasingly popular strategy for nonprofits in recent years. In this blog, we’ll explore how to build and optimize your peer-to-peer fundraising campaigns in order to achieve success. That way, all visitors to your website can easily find key information about your initiative.

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The Modern Nonprofit

APRIL 7, 2024

Estimated Reading Time: 5 minutes Boost Your Donations: Pro Tips for Tackling Peer-to-Peer Fundraising Challenges Are you struggling to inspire donors and fuel your peer-to-peer fundraising program? Discover strategies that will not only overcome these challenges but also significantly increase the donations you receive.

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Bloomerang

AUGUST 21, 2023

This post describes actions you can take to implement the findings of Bloomerang’s 2023 Fundraising Planning and Climate Report. Multiple, practical action steps are presented below to advance your fundraising based on the survey results. The post starts off with general guidance. Not all fundraising programs look alike.

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Nonprofits Source

NOVEMBER 27, 2023

Luckily, there are a number of online platforms and resources at your disposal to create engaging marketing campaigns that will grow your customer pool, earn more revenue, and help your business reach new heights. To help drive conversions, create bold call-to-action buttons throughout your website.

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Top Nonprofits

MARCH 4, 2021

A tried and true method of increasing marketing efforts is to use a multi-channel approach. Multi-channel fundraising is exactly what its name states — using multiple marketing channels to promote an upcoming fundraising campaign or event. Ways Your Website Can Support A Multi-channel Strategy.

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The Storytelling Non-profit

MAY 3, 2022

Any nonprofit organization dreams of having successful fundraising campaigns. Of course, managing a fundraising campaign can have a lot of parts and pieces. It can be a challenge to figure out how to manage them all while dealing with other day-to-day fundraising tasks.So, what is the key behind a successful fundraising campaign?

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Get Fully Funded

JUNE 16, 2022

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. For each of your online campaigns, your revenue goal should tie into your overall fundraising strategy. A campaign’s inputs include all costs spent on running the campaign.

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Neon CRM

NOVEMBER 15, 2023

As you plan your direct mail donor acquisition campaign, keep the following tips in mind. Express Gratitude When sending direct mail to current donors or people who made a donation in the past, always start with “thank you.” Tell stories in your direct mail campaign.

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Nonprofit Tech for Good

MARCH 9, 2020

We will show how your nonprofit can leverage the trend of crowdfunding to increase donations and awareness for your cause. In addition to covering best practices, additional topics include: Increase your crowdfunding campaigns through multi-channel marketing. How to make your donor data actionable. <<

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Classy

JUNE 21, 2021

Launching a unique campaign can set your organization apart by creating a buzz around your mission, engaging new audiences, and getting people excited to participate in something meaningful. . Download Your Checklists for Crowdfunding, Peer-to-Peer, and Event Fundraising Campaigns. Creative Angles to Take on Your Next Campaign.

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

To help you capitalize on the start of the biggest donation season of the year, Classy.org is answering top questions from nonprofits that are zeroing in on the year-end giving season. This year, nonprofits face the return to fundraising in a hybrid environment with a continued focus on developing strong online donation experiences.

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Nonprofit Tech for Good

MAY 13, 2022

Or how they’re landing on your donation page? Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. We call all of these traffic sources, and traffic sources tell us how a donor got to the page where they chose to donate. then you might want to keep reading.

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Nonprofit Tech for Good

APRIL 3, 2022

The term “call to action” (CTA) is used multiple times in the list. A CTA is an invitation to take action, such as donating, volunteering, signing up for something, signing a petition, pledging to do something, etc. Help the organization get authorized for receiving donations on Facebook. Then help implement these tools.

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Nonprofit Tech for Good

NOVEMBER 11, 2022

A PSA is communicated via radio, television, online, and via other media formats without charge so that the public is aware of the issue/topic and can take action. . PSAs are a great way to take advantage of expensive advertising channels outside of your budget, but they aren’t the end all be all.

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EveryAction

SEPTEMBER 2, 2022

Texting is a unique channel because it’s immediate; it’s useful for sharing information and links to websites; and most of us carry it around with us in our pockets. Mobile messaging is becoming an increasingly popular communication channel for nonprofits. Why should nonprofits use mobile messaging?

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Nonprofit Tech for Good

JANUARY 5, 2019

A YouTube channel and ID. You can learn how to create a channel and find your channel ID here. Campaign matching. Fundraisers will look a lot like Facebook Fundraisers, with a Donate button and am embedded fundraising campaign page right next to a video or live stream. Community fundraisers.

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Get Fully Funded

JANUARY 27, 2022

Then, you see it: a bold, eye-catching button urging you to “Donate Now.” The button takes you right to the organization’s online donation page, where you quickly complete the donation form. This is an example of an effective call to action (CTA) — a short statement or button that urges audience members to take a certain action.

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Roundtree

SEPTEMBER 2, 2021

4 Tips for Year-End Campaigns. It’s the time of year when organizations begin to plan their year-end campaigns. December is the largest month for donations. We help our clients design integrated multi-channel appeals. These campaigns will hit mailboxes, inboxes, social media, websites, and even digital ads. .

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Qgiv

OCTOBER 18, 2022

Email has the highest return on investment of any marketing channel ($40 for every dollar spent!), Email Fundraising Campaign Strategies for Giving Tuesday. Before you start planning your Giving Tuesday email campaign, take a look at your email analytics. Pick a compelling call-to-action. Check your email analytics.

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EveryAction

DECEMBER 2, 2022

After 10 years of this special giving event, donors recognize this day as an opportunity to take action for social good and show up for the causes they care about: GivingTuesday 2022 resulted in a very generous $3.1 Our participating customers—1,050 organizations—received nearly 146,000 online donations on GivingTuesday 2022. .

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Allegiance Group

APRIL 15, 2024

Donor acquisition is the process of attracting new supporters and convincing them to donate to your cause through marketing efforts. Evaluate past fundraising and acquisition campaigns. the timing of their donation)? Select communication channels and advertising platforms for the campaign. Launch your campaign.

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Nonprofit Tech for Good

MARCH 21, 2019

By Gary Wohlfeill , Director of Marketing at CrowdRise , who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. share with their personal networks the actions they take related to a cause, all through the megaphone of their mobile devices and social media.

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Nonprofit Tech for Good

FEBRUARY 28, 2021

And a plan for if, when and how you’ll thank donors on your social channels is an important part of that strategy. Feeding America gratefully stewards its corporate donors through its digital channels, yet stays focused on sharing content that will increase audience loyalty. Feeding America and Subaru. The Global FoodBanking Network.

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Classy

MAY 25, 2021

A strong conversion rate for your nonprofit donation page depends on a number of factors, including a clear call to action, mobile-responsive software , customized visuals, and a streamlined checkout process. Download the Nonprofit’s Donation Page Checklist. Best Practices for Your Nonprofit Donation Page.

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Twenti - Digital Marketing For Nonprofits

MAY 15, 2020

10 Tips To Improve Your Nonprofits Youtube Channel. An effective Youtube channel can help you spread your nonprofit’s message and increase donations. . Your nonprofits digital marketing efforts should definitely include Youtube as it’s potential to increase outreach and donations is huge. by Olivia Warnes.

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Qgiv

APRIL 22, 2024

Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. Nonprofit marketing refers to all of the different strategies your organization uses across the various channels of communication to spread awareness about your cause and gain new supporters for your mission.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 1, 2013

As you can see, the design is a bit edgy – and its part of new multi-channel campaign that hopes to activate activists and ignite conversations. Of course, the infographic alone is not enough – it’s part of a multi-channel campaign. This infographic is part of a multi-channel campaign.

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EveryAction

AUGUST 25, 2022

Digital advocacy forms are tools used to move nonprofit supporters to take action in support of your mission—no matter where they live. Advocacy helps your supporters feel connected to your work, and it’s an especially valuable way to build strong relationships if donating isn’t an option for them.

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Amy Sample Ward

MARCH 5, 2013

—– When was the last time you were approached by a stranger in the store asking for you to donate to a cause they cared about? The social channels you set up are the various rooms in the house where guests gather, certain groups sticking together in certain rooms just as your community naturally segments across the web.

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Qgiv

JUNE 23, 2021

Creating a sustainable, scalable fundraising campaign that will help you grow your future impact is just as important as reaching your fundraising goal. Learn about how to run an effective and sustainable campaign by reading from the top or jumping to the sections that most interest you: . Timeline for the campaign.

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Achieve

JUNE 1, 2023

But donors can reveal just as much information about their motivations and interests through their unspoken actions. An estimated $3 billion was donated to nonprofits in the U.S. This global generosity movement is becoming more well-known worldwide, making it an excellent opportunity for your nonprofit to start its own campaign.

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Nonprofit Tech for Good

APRIL 2, 2023

1) Creating Custom Donation Appeals in Minutes Use ChatGPT to craft a sequence of donation appeals with the goal of encouraging your stakeholders to make a donation. This information can then be given to your donors and used on your marketing channels. 2) Automation Did we surprise you with this one?

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Neon CRM

NOVEMBER 14, 2023

What role do recurring donations play in your nonprofit’s fundraising strategy ? And how does their impact compare to those of one-time donations and gifts from major donors? Don’t get us wrong: One-time donations and major gifts should both play big roles in your organization’s fundraising. What Are Recurring Donations?

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Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. This shows that appreciation for this communication channel is growing among younger generations. This channel also tends to see positive returns—for every $1.27 Mail enhances trust and credibility.

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Get Fully Funded

JANUARY 24, 2024

Put simply, email automation is a feature of marketing software that allows your organization to set up emails that are automatically triggered by supporters’ actions. You create one or more emails for a specific purpose, such as thanking donors for taking action. Then, sit back and let your automatic emails do the work.

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