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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. While social media is now a common part of every nonprofit’s communication strategy, a common sentiment is that interacting on social media is a poor substitute to in-person interactions.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. Their use of the social network is mostly inconsistent and without strategy – the 10 best practices below are meant to change that. LinkedIn Pages.

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Cut Through the Clutter: Why Storytelling Matters for Nonprofits

Nonprofit Tech for Good

By Michelle Chen , an independent scholar who recently graduated with a PhD in mass communications with a focus on advocacy, activism and social change. To make matters worse, most millennials live their social lives online and are prone to information overload. So, what makes an effective storytelling campaign?

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[Book Interview] Nonprofit Example of Social Media Excellence: Pancreatic Cancer Action Network

Nonprofit Tech for Good

Organization: Pancreatic Cancer Action Network. Title: Social Media Manager. The tools I am currently using are Facebook, two Twitter accounts (one for National messaging via @PanCAN and one specifically for advocacy efforts via @Advocate4PanCAN), YouTube, LinkedIn, MySpace and Delicious. Organization Size: Medium.

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Early guidance on Threads, Meta’s answer to Twitter

M+R

It offers a solution for campaigns and orgs looking to post links and focus on rapid response and breaking news. We know from our media advocacy campaigns that Twitter offered a public gathering place for journalists, thought leaders, and influencers to exchange ideas and comment on the news cycle. (As Take it for a test drive.

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10 Nonprofit Text Alert Campaigns

Nonprofit Tech for Good

Not to be confused with Text-to-Give campaigns (Text HAITI to 90999 to donate $10 to the Red Cross), text alert campaigns are when individuals opt-in to be alerted of breaking news or calls to action via text message. When researching this post, I was fairly stunned by how few nonprofits have launched text alert campaigns.

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A Short, Recent History of Nonprofit Website Design and Online Fundraising

Nonprofit Tech for Good

Using the Wayback Machine – a website that allows you to view archived screenshots of your website all the way back to 1996, below is an exploration of how the World Wildlife Fund’s website and online fundraising campaigns have evolved since 2008.

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