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Healthcare SEO Marketing Strategies to Expand Your Practice

Nonprofits Source

But, you may be wondering, “How can I be sure my website will attract new patients and stand out from my competitors?” This is where healthcare SEO marketing comes into play. What is healthcare SEO marketing? Your content can directly speak to the latter query. Hyper-relevance.

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Improving Nonprofit Websites for Google Ads Results

DNL OmniMedia

Nonprofits who have a Google Ad Grants account or a paid Google Ad account often appreciate the web traffic they receive from their Google Ads. There are simple steps that organizations can take to obtain even better results. Ad Relevance – How closely the ad matches what the searcher is looking for.

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SEO For Nonprofits: A Beginners Guide To Digital Marketing Success

Nonprofits Source

The time has finally come to demystify Search Engine Optimization ( SEO) for nonprofits. In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google. Join us as we take a deep dive to explain: What SEO is and how it works.

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7 Reasons Why SMEs Say They Don’t Need a Good Website – and 7 Reasons Why They’re Wrong

Twenti - Digital Marketing For Nonprofits

7 Reasons Why SMEs Say They Don’t Need a Good Website – and 7 Reasons Why They’re Wrong. When 90% of UK adults are online, having a website that doesn’t work for you is a huge mistake. It’s estimated small businesses without websites lose a collective £343 billion in revenue every year.

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How to Follow the Web Content Accessibility Guidelines: Resources for Nonprofit Design

Media Cause

The WCAG “define how to make Web content more accessible to people with disabilities, ranging from visual, auditory, physical, speech, cognitive, language, learning, and neurological.” . Nonprofits need to follow WCAG because accessibility is the foundation of our work. In the editor, you can manually adjust the text and pacing.

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

In the meantime, nonprofit staff can prepare for the launch of the new brand pages, also known as Google+ Entity Profiles , by creating a Google Account and then setting up your personal Google Profile (which then also becomes your personal Google+ Profile when you get invited to join Google+ or the site comes out of beta).

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11 Digital Marketing KPIs That Every Nonprofit Should Be Tracking

Twenti - Digital Marketing For Nonprofits

11 Digital Marketing KPIs That Every Nonprofit Should Be Tracking. Key Performance Indicators allow you to truly understand your nonprofit’s digital marketing success and make educated decisions about future spending. How do you know your nonprofit’s Google ads are paying off? by Zoe Allen.

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