Here’s How to Raise More Money with Your Next Fundraising Letter
The Fundraising Authority
NOVEMBER 20, 2020
Talk about the donor and you’ll raise more money. #2 2 – Letters that Tell a Great Story Raise More. Great fundraising letters tell a story – a compelling story – where the donor is the hero, and working through your non-profit, he or she vanquishes a villain through the power of a donation. Picture captions.
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