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Kiss Vanity Metrics Goodbye

Care2

During our discussion, Jessica and I talked about nonprofit and political campaigns obsession with vanity metrics. The other problem with relying on vanity metrics is that it dilutes social media’s real purpose – to be social. Don''t just rely on tools and expect it to give you the full picture. Focus on Influence.

Metrics 75
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Metrics for Building, Scaling, and Funding Social Movements

Beth's Blog: How Nonprofits Can Use Social Media

The report addresses metrics for success for investing in broad field social movements or networked approaches to social change. The report lays out some new metrics for movement building – that are paths to the more easily counted tangible results and where the unit of analysis is the movement or network, not an organization.

Metrics 114
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What to expect when you’re expecting to rebrand your nonprofit

Candid

Effective branding also gives potential donors an accurate and compelling picture of your organization that encourages their vital support. If you think it may be time to update your nonprofit’s branding, it’s helpful to know what to expect from the process. You’ll need to dedicate time and resources to the rebrand process.

Nonprofit 112
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Customer Story: Mojave Desert Land Trust’s Virtual Hike-a-thon Raises Nearly $20K

CauseVox

Many fundraisers took pictures and shared updates as they went so that their supporters could see the beautiful desert they were helping to preserve. Colleen was new to setting up a peer-to-peer fundraising campaign, and had been working with offline donations for a long time. By the end of the campaign, they had raised nearly $20,000.

Virtual 73
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Philgorithms: Two Examples of Data Mapping to Guide Donor Decisions

Beth's Blog: How Nonprofits Can Use Social Media

A donor’s objectives based on their interests, The most pressing needs within social impact areas or geographic locations, Nonprofits working to address those needs, Which of these nonprofits is most effective, Additional variables such as giving models, tax implications, legal considerations etc. “If

Map 61
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Donor Data And Donor Communication | A Mini Guide

Kindful

Writing donation request letters and other communications to your supporters needs more thought put into it than pressing the send button on a general template. To help provide a clearer picture, let’s review the common tools that nonprofit utilize and the key data it can help you collect: Online donation forms. Let’s learn more!

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Get Your Small Business on the Map: 4 Digital Marketing Tips

Nonprofits Source

Potential customers who come across your website on their mobile devices shouldn’t have to struggle with load times and endless scrolling. However, they abandon the page before pressing submit. To ensure these pages perform well and attract attention, you should: Prioritize mobile-friendliness.

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