Forum One

MARCH 12, 2024

Wednesday at the 2024 Nonprofit Technology Conference (NTC), we’re pleased to be leading a session all about artificial intelligence (AI) for mission-driven social media. We’d love to hear what questions you have about integrating AI into your social media practice, whether you raise your hand at NTC or send us a message later.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

Social Media Roi Slidesbk. I’m doing a panel titled “Social Media ROI&# with Lauren Vargas from Radian 6 and moderated by Roz Lemieux from Fission Strategy. Here’s the description: Do you know what kind of an impact social media is having on your brand, mission, or bottom line?

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Nonprofit Tech for Good

APRIL 15, 2012

In fact, most nonprofits in the United States now regularly use social media in their communications and development campaigns, but few nonprofit social media practioners have been properly trained how to best utilize sites such as Facebook, Twitter, YouTube, LinkedIn, and Google+. The Broadcast Web], Web 2.0 [The

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Nonprofit Tech for Good

MARCH 24, 2011

Your nonprofit’s social media campaigns are only as good as the social media manager running them. These are just some of the required skills necessary for a successful social media manager: 1) The ability and desire to blog. That said, the best nonprofit social media managers are sharing and tweeting from location.

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Byte Technology

DECEMBER 15, 2021

That makes it challenging for the agency to show adequate ROI or valuable conversions to their client when there is no strategy behind the advertising spend. Your marketing and competition analysis should clearly display marketing and advertising channels that have given you the best ROI. Now you see your ROI and who your customer is.

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Nonprofit Tech for Good

JANUARY 22, 2013

Many nonprofits need social media training - they just don’t know it. There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). Google, etc.

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Nonprofit Tech for Good

JULY 14, 2011

Based upon the soon-to-be-released book Social Media for Social Good: A How-To Guide for Nonprofits , this webinar begins with defining Web 1.0, Based upon the soon-to-be-released book Social Media for Social Good: A How-To Guide for Nonprofits , this webinar begins with defining Web 1.0,

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.orgSource

OCTOBER 31, 2023

I invited several colleagues to join me to describe their experiences using AI and offer tips on how you can experiment with this new technology. Sponsored by Nimble AMS We’ve crafted a great educational program, but it’s not delivering ROI. Can our organization benefit from a better understanding of AI’s potential? What’s wrong?

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Nonprofit Tech for Good

SEPTEMBER 18, 2016

For more than a decade the blogosphere has touted the power and promise of social media (this blog included) , but there is also a downside to using social media for your nonprofit. Nonprofit social media managers are bombarded with depressing content. Nonprofits have to pay full price for advertising on social media.

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Nonprofit Tech for Good

JANUARY 14, 2013

In the next few weeks I’ll be making recommendations of which tools and trends in technology nonprofits should prioritize in 2013, but for this year’s post on New Year’s resolutions I wanted to get back to basics. Despite popular memes that social media is “Free!” 2) Ask for a social media budget.

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Nonprofit Tech for Good

MARCH 24, 2010

“A survey of 200 charity and foundation professionals revealed that nonprofits are finding it difficult to determine how valuable social media tools are for their organizations. If you are using social media correctly, then your numbers should rise from month-to-month. Blogging was the missing piece in my social media strategy.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 22, 2019

The second era – social media/mobile or what many fundraisers call digital fundraising and what I wrote about in my first book, Networked Nonprofit, published a decade ago. I spoke about how the technology is evolving and future implications. Like any technology, there is both the benefits and the dark side.

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Nonprofit Tech for Good

JUNE 3, 2012

and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment).

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Zen and the Art of Nonprofit Technology

MAY 17, 2011

I have social media ennui. I’m tired of reading and hearing about about social media and nonprofits, and I’m annoyed that social media is taking up so much of the air space in the #nptech world. I’ve been using social media to actively promote my new science fiction books. I have a confession to make.

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Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits. 1) Website.

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Nonprofit Tech for Good

MAY 13, 2016

It’s true that social media is in transition. And the next Big Thing in social media Snapchat is baffling to many seasoned social media managers. And email ROI and online giving is up, up, up! By 2018, the global population of social media users is projected to grow to 2.44 social media accounts.

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Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment).

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Nonprofit Tech for Good

JULY 9, 2012

Adding social media to that already packed job description just would not have been possible. All that said, I know there are many nonprofit staff out there in the exact same position and it’s becoming increasingly clear that adding social media to a long list of job responsibilities is just not humanly possible.

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Nonprofit Tech for Good

JUNE 3, 2012

and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment).

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Nonprofit Tech for Good

APRIL 7, 2011

Rather that keeping them separate, once they are merged to compliment one another, your nonprofit’s ROI begins to grow exponentially. To begin, here are five ways to integrate social media into your nonprofit’s website: 1) Add social networking icons to your homepage. Integrating your nonprofit’s Web 1.0

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Nonprofit Tech for Good

JUNE 8, 2011

I’ve watched the early adopters of MySpace in 2005 propel themselves into the national and international spotlight using social media, and I’ve seen latecomers begin to dabble with Facebook and Twitter just this year. Blogging is the glue that holds your social-media strategy together. Sorry, but it’s the truth.

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Nonprofit Tech for Good

FEBRUARY 14, 2011

However, one thing that is certain is that the ROI (Return on Investment) from e-newsletters is still relatively high compared to other Web-based channels. For me, that ROI translates into webinar attendees and speaking engagements. That said, here are five ways to do so using social media: 1) Blog, blog, blog!

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Nonprofit Tech for Good

FEBRUARY 14, 2019

The key, though, is doing it in a way that delivers maximum ROI. This should generate enough data to give you a good sense of your cost per action and ROI. Keep in mind that you’ll be able to monitor your campaign’s performance and turn it off at any time if the ROI dips below the threshold you want to hit. He holds an M.A.

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TechImpact

OCTOBER 2, 2014

And more specifically, to social media and content marketing. Luckily for you, Tech Impact is here to clear up any misconceptions you might have about social media marketing, and help your nonprofit better harness the power of content and social media marketing. Email marketing ROI is around 4,300%. 78 cents each.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 14, 2009

NTEN is hosting the Online Nonprofit Technology Conference - a two-day virtual conference taking place on September 16 and 17th. The conference speakers are a veritable list of who is who in the nonprofit tech world and you get a free copy of " Managing Technology to Meet Your Mission." What's your biggest ROI cliffhanger?

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Nonprofit Tech for Good

NOVEMBER 29, 2010

What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? Who maintains your social media campaigns? Chris Poole is our full time Videographer and Media Producer. Are you tracking Return on Investment (ROI), and how? com/savethecats.

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Nonprofit Tech for Good

AUGUST 14, 2011

Based upon the soon-to-be-released book Social Media for Social Good: A How-To Guide for Nonprofits , this webinar begins with defining Web 1.0, Based upon the soon-to-be-released book Social Media for Social Good: A How-To Guide for Nonprofits , this webinar begins with defining Web 1.0, 4pm: Baghdad, Kuwait, Moscow, Nairobi, Riyadh.

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.orgSource

SEPTEMBER 19, 2023

To help our colleagues build the skills they would need to handle fast-moving technology, we spent a lot of time talking with thought leaders. Learn Adele and Chip’s secrets for igniting potential and captivating the market with impactful products that leave competitors behind, and keep the media in the forefront. Kimberly A.

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Nonprofit Tech for Good

JULY 22, 2011

This one-day intensive social media and mobile technology how-to training is ideal for nonprofit communications and development staff. Based upon her book Social Media for Social Good: A How-To Guide for Nonprofits , the training will present a comprehensive step-by-step strategy for integrating your Web 1.0,

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Nonprofit Tech for Good

NOVEMBER 21, 2010

Title: Social Media Manager. What was the very first social media tool your organization utilized, and when? What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? Who maintains your social media campaigns? Please summarize your ROI.

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Nonprofit Tech for Good

JULY 18, 2011

This one-day intensive social media and mobile technology how-to training is ideal for nonprofit communications and development staff. Based upon her book Social Media for Social Good: A How-To Guide for Nonprofits , the training will present a comprehensive step-by-step strategy for integrating your Web 1.0,

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Care2

MAY 27, 2009

Social media is a hot topic these days. While we’ve seen explosive growth in use of social networks ( NYT reported last week that time spent on social networks has exceeded that of emai l ) many organizations are asking how do you effectively deploy a social media strategy and what is the return on investment (ROI)?

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Nonprofit Tech for Good

JANUARY 3, 2012

There’s no shortage of year-end-and-beginning blog posts about social media, but I thought I’d throw mine into the mix as well. I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector. Learn basic HTML.

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Nonprofit Tech for Good

AUGUST 28, 2011

Based upon the book Social Media for Social Good: A How-To Guide for Nonprofits , this webinar begins with defining Web 1.0, Based upon the book Social Media for Social Good: A How-To Guide for Nonprofits , this webinar begins with defining Web 1.0, Social Media for Social Good: Table of Contents.

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Nonprofit Tech for Good

AUGUST 30, 2011

This one-day intensive social media and mobile technology how-to training is ideal for nonprofit communications and development staff. Based upon her book Social Media for Social Good: A How-To Guide for Nonprofits , the training will present a comprehensive step-by-step strategy for integrating your Web 1.0,

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sgEngage

MARCH 15, 2024

That’s where technology can make a real impact. This technology has helped Cassie Chilcutt, prospect research manager for the Conservancy, reduce major gift officer portfolios by more than one-third after removing low-likelihood prospects. This can be inspiring, but it is not always scalable and definitely not measurable.

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