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Bridge Conference: Social Media ROI: Mapping Metrics to Strategy

Beth's Blog: How Nonprofits Can Use Social Media

Over the past three years, I've been presenting on this topic , the thinking and practice has evolved from 'we can't measure social media or it doesn't yet provide a tangible return," to being able to have guidelines, metrics, and techniques for demonstrating the ROI. Tags: ROI. This week's theme is social media ROI.

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Mapping Your Online/Offline Activism: Surfrider Foundation

Beth's Blog: How Nonprofits Can Use Social Media

One of the slides that struck me was a map that look at the full range of their activities offline and online (including social media) using two data points (numbers of people and ladder of engagement ). The levels of engagement included: stranger, friend, supporter, member, activist and leader. Chad did a video clip explaining the slide. (He

Offline 67
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The New Miradi

Beneblog: Technology Meets Society

Miradi is the first software program designed especially by and for conservation planners based on a common set of environmental metrics. Miradi is a joint venture between Benetech and the Conservation Measures Partnership (CMP), a consortium of global environmental organizations committed to improving the practice of conservation.

Norway 133
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Women Who Tech: Tools and Apps to Energize your Base

Amy Sample Ward

While they aren’t the most comprehensive of reports, there is no point in ignoring free metrics! Community Mapping. At the end of the mapping exercise, you can write an overall goal, like connecting offline, or fundraising, or maybe advocating on important issues, and the main platforms where it takes place.

Tools 162
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The Networked NGO in India

Beth's Blog: How Nonprofits Can Use Social Media

It marked the start of a six month peer learning exchange where I, along with colleague Stephanie Rudat will work remotely with grantees as they implement an action learning project to put techniques into practice and facilitate organizational change from the inside out. Social media can be filled with metrics to track results.

India 102
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Crowdsourcing: Community vs Crowd

Amy Sample Ward

Here’s 5 key steps to mapping your work towards metrics: Problem : Be as specific as possible, focus on the problems you will be addressing directly (not just changing the world). the value and practice of contributing back to the community is probably already in place. What do you think?

Community 207
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Networked Capacity Building: Finish Line Grantees Social Media Training

Beth's Blog: How Nonprofits Can Use Social Media

Along with Ed Walz, myself, and Liane, we spent a lot of time at the beginning mapping out program level outs and used a modified theory of change process. This prevents getting to tactical too quickly and places results in a larger context. Learning and Metrics. Ashley is definitely a curator of metrics.