Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Sarah Granger: advise nonprofits on using social media for advocating and communicating. Themes that people want to learn: new metrics structures can bubble up.

Social Media 102

Social Media Map Strategy Media 102

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2012

It used to be twenty years ago that the “do gooders” would go off and take lower paying jobs in the nonprofit sector. The social business sector has shared metrics and understanding of being data-informed. That changes the conversation for nonprofits. They want to combine both.

Skills 96

Skills Reflection Management Aggregator 96

Nonprofit Tech for Good

DECEMBER 20, 2010

We use Hootsuite and Sprout Social to manage our accounts and track metrics. Twitter and Facebook have been crucial in recruiting new pro bono consultants and connecting with nonprofits that could benefit from our Service Grant projects. Megan: We currently have accounts on Facebook, Twitter, LinkedIn, Jumo, YouTube and Vimeo.

Social Media 189

Social Media Foundation Examples Media 189

Amy Sample Ward

JULY 29, 2011

The people who donate, listen in, connect with our programs by calling in, reading or commenting online, and coming to our offline events are our community. How does the community see their impact and influence on your station? Metrics Template. SOCIALMEDIA NONPROFIT tweet Book01. DIY Community Engagement Metrics.

Social Media 178

Social Media Public Media Community 178

Amy Sample Ward

SEPTEMBER 20, 2010

Yesterday was the 3rd annual Women Who Tech Telesummit , bringing together over 600 women (and men) from for-profit and nonprofit organizations and technology start, connecting developers and techies with those new to the field, igniting conversations and long-term collaborations. How do you know an “influencer?&#.

Tools 162

Tools Tech Map RSS 162

NTEN

JANUARY 4, 2011

million gifts 1.879 million unique donors 66,470 different nonprofits Seven-year time span (2003-2009) Donations from a wide range of nonprofit sizes and types About the Study The purpose of this data mining wasn’t to create another study about the rapid growth of online giving (though it is skyrocketing). We looked at: 3.6

Studies 95

Studies Donor Online Giving 95

Connection Cafe

AUGUST 13, 2012

”— the fundraiser and strategist in me can't help but think how this kind of behavior and interaction applies to ways nonprofits are trying to engage with their constituents. Metrics, metrics, metrics. Does social media influence their “offline” behavior/engagement toward your organization?

Facebook 51

Facebook Ratio Influence Social Media 51

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 20, 2012

The campaign will encourage philanthropic activities that support nonprofit organizations. What are the transaction and transformation metrics? The first is easy – dollars raised, # of volunteers, etc. But collective action isn’t enough unless there is collective impact. How does one measure that?

National 120

National Giving Afghanistan Iraq 120

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

So, for these organizations, their content pyramid also includes integrating offline w/online channels. On the Ground Engagement: What will you ask people to do offline? Synergistic Collaboration: Who are you aligned partners online/offline? Learning and Metrics. Ashley is definitely a curator of metrics.

Social Media 97

Social Media Training Train Network 97

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2011

The workshop was hosted by Compasspoint and its partner Thrive, The Alliance of Nonprofits for San Mateo County and with the support of the David and Lucile Packard Foundation. Works with free agents , champions, and influencers to spread their mission. Facebook best practices for nonprofits. Morning Session.

Social Media 100

Social Media Effective Media Social 100

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

But many nonprofits are not properly measuring whether their engagement efforts are worth the time and cost. Based on the her book, Measuring the Networked Nonprofit, winner of the 2013 Terry McAdam Award, Beth Kanter will share frameworks, strategies and practical tips for engaging with your network in ways that lead to measurable results.

Social Media 108

Social Media Network Media Free 108

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. Where Are The Gen-Y Bloggers Who Write About Nonprofits and Social Change?

ROI 50

ROI Widget Metrics Cambodia 50

Nonprofit Tech for Good

JULY 5, 2019

By Melissa Russom , a communications strategist who helps nonprofit organizations clarify their brand and message to engage more meaningfully with the people who matter most to them. The business world has recognized the power of word-of-mouth testimonials, turning them into an almost $10 billion industry known as influencer marketing.

Social Media 275

Social Media Effective Program Media 275

DNL OmniMedia

FEBRUARY 16, 2022

Not only are most nonprofits conducting some form of online fundraising, but many are even conducting fully virtual and social media-hosted fundraising campaigns. This guide will cover an overview of what a nonprofit digital strategy is and how you can plan one for your organization. What is a digital strategy for nonprofits?

Digital 98

Digital Strategy Create Phase 98

Amy Sample Ward

NOVEMBER 17, 2011

Last week, I had the opportunity to run a webinar on Nonprofit Webinars. I was presenting on the way we can identify metrics in social media that help us reach our mission and how to use those metrics strategically. And the last part, identifying your metrics to track and really tracking it! Strategic Data. So, add them!

Social Media 240

Social Media Media Help Metrics 240

Connection Cafe

MAY 10, 2016

Here’s My Chance (HMC), a creative agency that works exclusively with nonprofits and socially responsible businesses, produced the project. In order to do this, we knew that we had to increase civic engagement both on and offline, so we recruited local street artists to help. Involve Artists from the Very Beginning.

Arts 20

Arts Public Philadelphia Artist 20

Connection Cafe

FEBRUARY 10, 2010

In trying to answer the question “What makes nonprofits great” they look at twelve exemplary “change makers” and come up with some quite surprising answers. What makes nonprofits truly great has little to do with program efficiencies, organizational capacity, or even better management.

Advocacy 28

Advocacy Homeless Convio Empowerment 28

Saleforce Nonprofit

NOVEMBER 4, 2021

We are excited to release the 2021 State of Nonprofit Marketing Report in partnership with the Salesforce.com research team. This report contains responses that have been analyzed from 390 nonprofit marketers around the world as part of a broader survey of 8,200 marketers, including corporations and nonprofit organizations.

Marketing 69

Marketing Report Trend Metrics 69

M+R

JANUARY 31, 2023

In that spirit, we’re taking a look back at December fundraising — our Nonprofit Year-End 2022 Wrapped. We surveyed our nonprofit clients to dig into the trending hits and surprise breakout stars when it came to 2022’s year-end fundraising playlist, with detailed results from 21 organizations.

Fundraising 106

Fundraising Gift Digital Trend 106

Amy Sample Ward

MAY 14, 2009

Also posted on the Frogloop blog for nonprofits here. Sustainable product and solid support from a nonprofit specialist. They were able to use the platform for organizing offline events, finding and collaborating with volunteer organizers, and more. Influence decision-makers; impact public policy. Network for Good : $29.95/month

Tools 100

Tools Tech Map Case Study 100

CauseVox

JUNE 1, 2021

Nonprofit development departments come in all shapes and sizes. 5) Fundraising Metrics. Data derived from key fundraising metrics is great for driving decisions at an organizational level but for the sake of simplicity here are two metrics you should include on any public-facing fundraising page: Funds Raised.

Websites 52

Websites Fundraising Site Create 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 20, 2012

We’ve known for some time that an integrated multi-channel approach to constituent engagement is key for nonprofits to be successful; however there’s been limited understanding of optimizing integrated marketing or its impact. annually; this is 46 percent more value to a nonprofit than direct mail only donors. [See See chart above].

Channel 104

Channel Giving Donor Offline 104

Nonprofit Tech for Good

JULY 10, 2019

By Tereza Litsa , Social Media Manager at Lightful , a simple social media management platform for nonprofits. It is offering new opportunities for nonprofits to improve their fundraising success while trying out new channels. You can even track their levels of influence to gamify their experience and reward them for their support.

Fundraising 280

Fundraising Social Social Media Channel 280

Care2

SEPTEMBER 10, 2012

I recently stumbled across the Infographic of Who’s Who of Social Influence Measurement and while it’s no surprise to see the social influencer industry growing, it’s a little worrisome. I feel like we are loosing sight of two important factors when measuring influence. Fair enough. It’s subjective.

Influence 77

Influence Measure Social Network Offline 77

Amy Sample Ward

FEBRUARY 24, 2011

Yesterday, I had the huge honor and pleasure to present the keynote at the Minnesota Council of Nonprofits ‘ NPTech Conference, eStrategy in an iWorld. To talk about the evolution of nonprofit technology we really need to pick a place to start, because the beginning could be anywhere. Analog Tools. Analog Strategies.

Slides 213

Slides Nptech Digital Case Study 213

Care2

MAY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" WomenWhoTech: Tools Galore View more presentations from Amy Sample ward.

Social Media 34

Social Media Tools Online Advocacy 34

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2009

I've also been looking at examples from the corporate sector like the POST method from Forrester and thinking about adaptions for nonprofit. Special thanks to Qui Diaz and Danielle Brigidia for giving this a real world test from the vantage point of a social media strategist in a nonprofit organization. Identify Objectives.

Social Media 106

Social Media Map Strategy Media 106