Pamela Grow

JANUARY 13, 2021

We continue to solicit donors using direct mail and emails. A strong multichannel approach is essential to growing your donor relationships. For instance, a headline like Helping Families in Need becomes: Helping Families Through Crisis. I suggested that her organization segment their mailing. The photos need captioning.

Newsletter 52

Newsletter Donor Retention Nashville 52

Get Fully Funded

NOVEMBER 2, 2021

Here’s our mailing address if you want to send a check. Component #2: A short paragraph that nudges the donor toward giving Once you’ve hooked people in with your headline, it’s time to fan the flames you’ve kindled in their heart with a very short paragraph designed to pull them in even closer. They want to give to support the cause.

Giving 119

Giving Design People Fundraising 119

Whole Whale

SEPTEMBER 8, 2023

This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.” For example, if a mailed appeal with a matching gift incentive consistently outperforms others, keep using that format. Sending a recurring newsletter or print mailing to engage supporters.

Lesson 59

Lesson Fundraising Digital Test 59

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 23, 2017

” I was honored to write a book blurb after reading an early draft, but my copy just arrived in the mail and wanted to share review on my blog as part of my preparation for doing an interview with her next week. Build ally relationships with other organizations and media before you need them. Phase 4: Outline a Process.

Review 102

Review Leadership Guide Chapter 102

Connection Cafe

JANUARY 30, 2017

We then tweeted at them and got their e-mail addresses. Are you prioritizing relationships with both high net worth and high net-worked individuals? The ACLU had the internal mission alignment, systems, relationships and infrastructure in place to move quickly. Literally, hundreds of new influencers shared about the campaign.

Headline 20

Headline Lesson Time Influence 20

Nonprofit Tech for Good

NOVEMBER 29, 2010

Chris then spends about 8 hours per week responding to comments an building relationships with our viewers. Chris also notes the headlines and tags of videos that are trending and often patterns our next video to capitalize on the buzz. What is on your To Do List for 2011?

Social Media 254

Social Media Interview Examples Media 254

ASU Lodestar Center

MARCH 4, 2011

Consider the following: On the same day in the fall of 2007, two contradictory newspaper headlines accompanied high profile, front-page articles in both the East Valley Tribune and the Arizona Republic. The headline in the East Valley Tribune was, "More Arizona public schools are excelling." Schools are Failing or Lagging."

Research 40

Research Arts Arizona Data 40

Get Fully Funded

JUNE 11, 2023

Writing and mailing a fundraising letter to your donors is a popular fundraising strategy for nonprofit organizations. Your purpose in raising money through the mail is two-fold: generate dollars for immediate needs and build relationships with individual donors for long-term success. In 2021, over $484.85

Fundraising 111

Fundraising Guide Mail Gift 111

Nonprofits Source

APRIL 19, 2017

Next, EDF created ad copy that was relevant to each audience and their personal relationship with the nonprofit. You can even connect the lead captures directly to a mailing list provider, like MailChimp. Sometimes graying out the “no” button or having a catchy headline can dramatically increase conversion rates.

Ideas 111

Ideas Donation Online Strategy 111

Connection Cafe

JANUARY 4, 2016

Major (and mega) gifts will continue to make the headlines, as will donors making choices for how to give back in new ways that push the limits of traditional philanthropy (aka both donor advised funds and Zuckerburg’s LLC). Focus on Impact. alone of 7.1% (Giving USA), fueled by overall growth and mega-gifts coming from tech sector donors.

Fundraising 20

Fundraising Blackbaud Philanthropy Analytics 20

Care2

JANUARY 15, 2009

60) Search « What Makes A Campaign Go Viral? | Main | Care2 Adds Two Experts to Nonprofit Services Team » Wednesday Jan 14 2009 10 Fast Tips to Boost E-newsletter Performance Wednesday, January 14, 2009 at 10:40AM | by Allyson Kapin Let’s face it: People have a love hate relationship with their email.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 2, 2007

While some headlines might proclaim that Open Source is meaningless in the nonprofit sector, the issues as Holly Ross of NTEN says, "The question isn't really about open source, but about openness. Don't just friend collect, build relationships. What is Openness? More importantly - perhaps most important of all - I???ll

Director 50

Director Open Social Social Network 50

Bloomerang

FEBRUARY 1, 2022

And the headline was that this $471 billion was a new record for charitable giving in the United States. And as fundraisers, this is really important because it grounds us in the value of building relationships with people. Second is building meaningful relationships. So for those of you who guessed B, you are correct.

Leadership 62

Leadership Fundraising Gift Slides 62

sgEngage

FEBRUARY 20, 2024

If you’re reading a blog post with the words “capital campaign” and “board” in the headline, you might be spiraling through questions that are keeping you up at night (hopefully, it’s not 2 a.m.): This dedicated “non-meeting” time goes a long way in solidifying board relationships. Is our board on track for the public phase?

Campaign 57

Campaign Tools Phase Accessibility 57

Pamela Grow

DECEMBER 14, 2023

Comb through your constituent relationship management system (CRM) to understand which types of appeals have been most successful in the past for driving engagement and donations. The main headline is “Help Save Lives in Times of Emergency!” Alt: This image shows a call to action on the CARE website. Use colors intentionally.

Tips 59

Tips Storytelling Images Camera 59

Get Fully Funded

AUGUST 1, 2022

Use a tool like Constant Contact, Mail Chimp, or something similar to send out your email newsletter. Boring or irrelevant pieces don’t support the purpose of your nonprofit email newsletter and they don’t help build strong donor relationships. Use headlines to let the reader know what to expect in each section. Good images.

Newsletter 124

Newsletter email Create Template 124

Care2

JULY 26, 2007

You can quickly see the actual cost per friend you recruit, the supporter you recruit, or cost per donation and hopefully compare that to other options - web traffic, direct mail, ads, email, events, etc. How many 3rd party events did you acquire as a result of relationships made via social networks? Many thanks for the tool!

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

You can quickly see the actual cost per friend you recruit, the supporter you recruit, or cost per donation and hopefully compare that to other options - web traffic, direct mail, ads, email, events, etc. How many 3rd party events did you acquire as a result of relationships made via social networks? Many thanks for the tool!

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 3, 2008

You can quickly see the actual cost per friend you recruit, the supporter you recruit, or cost per donation and hopefully compare that to other options - web traffic, direct mail, ads, email, events, etc. How many 3rd party events did you acquire as a result of relationships made via social networks? Many thanks for the tool!

ROI 53

ROI Social Network Social Media Advocacy 53

Bloomerang

AUGUST 28, 2021

They do the mailing. Maybe you send one email, and you don’t do any direct mail. Maybe you do like, you know, five emails and like four direct mail pieces. Just choose in the poll how many appeals mail and email you sent. You’re going to be scheduling your emails and your social and your mail drop.

Video 79

Video Fundraising Guide Test 79

Connection Cafe

AUGUST 21, 2017

It’s not about creating entirely new content or telling a different story, but you must acknowledge the existing relationship you have with the donor and, more importantly, the kind of impact they can have (or have had) through their gifts. Depending on your technology, you can set up a donation form to enable donors to make pledges.

Gift 27

Gift Digital Online Pledge 27

Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). Follow up, say thank you, and start building the relationship. Are you a real fundraiser?

Story 54

Story Nonprofit Social Media Content 54