article thumbnail

Can “Viral” Videos Really Create Social Change?

Care2

The 30-minute “Kony 2012” video produced by the nonprofit Invisible Children , which generated over 70M views on YouTube over the past week, has caused a firestorm in the nonprofit community. This video is what we believe to be the first part of a multi-pronged approach for their 2012 campaign to lobby the U.S.

Video 72
article thumbnail

WeAreMedia: Social Networks - Build the Nonprofit Social Media Tool Box

Beth's Blog: How Nonprofits Can Use Social Media

Source: Nielsen Online The We Are Media Festival of Tools is starts the last week of work on the Nonprofit Social Media Toolbox with a focus on social networking tools and widgets and apps. So for today, our focus is on social networking sites.  And perhaps nonprofits?)

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Emerging Trends in Online Communications and Fundraising to Watch in 2018

Nonprofit Tech for Good

Digital Payments on Social Networks. 67% of internet users live in countries where criticism of the government, military, or ruling family are subject to censorship. Live Reporting Using Social Media. Since the release of Facebook Live , Facebook video exposure has increased 360% across everyone’s news feed.

Trend 275
article thumbnail

Philanthropy and Social Media: New Whitepaper from The Institute for Philanthropy

Amy Sample Ward

It could be checking in with people on a location-based social network. This focus on collective participation and 24/7 connectivity has impacted more than just our social lives. Whether that “you” is the government, business, public services, other community members, or even philanthropists. Impacts to Society.

article thumbnail

11 Blog Content Ideas for Nonprofits

Nonprofit Tech for Good

Most nonprofits distribute the original source of the story to their communities (the New York Times , for example), but while that is generous, it does not help build the nonprofit’s brand recognition, e-newsletter list, or social networking communities; rather, it builds those of the New York Times. Provide Organizational Updates.

Content 230
article thumbnail

NpTech Tag Summary: Scarcity Thinking, Social Network Fragmentation?, and Engagement Strategies

Beth's Blog: How Nonprofits Can Use Social Media

When I saw the title of this post, " I'm Engaged ," I thought he was talking about the report that The Network Centric Advocacy Blog mentions as a must-read for advocacy and communication staff called Activation Point. Social Network Fragmentation. Social network fragmentation? Social networking burnout?

article thumbnail

Carnival of Nonprofit Consultants: Using Social Networking Tools - Advice, Brief Case Study, and Resources

Beth's Blog: How Nonprofits Can Use Social Media

Nancy Schwartz invited me to submit a piece for next week's Carnival of Nonprofit Consultants theme on "Using Social Networking Tools." I've been experimenting quite a bit over the last 18 months way too many social networking tools. How have social networking tools helped spread the word about your cause?