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How to Ask for an Extra Gift From Your Monthly Donors

NonProfit PRO

Recent donorCentrics Sustainer Benchmarking studies show that some 6% of monthly donors will make at least one extra gift a year when asked, so not asking is definitely leaving money on the table. Here's how to go about it.

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Bank of America Study: Charitable Giving by Affluent Households Above Pre-Pandemic Levels

NonProfit PRO

The Bank of America Private Bank and the Lilly Family School of Philanthropy at Indiana University released the "2023 Bank of America Study of Philanthropy." The study found that affluent households gave an average of $34,917 to charity in 2022, up from $29,269 in 2017, though less than the $43,195 they gave in 2020.

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Charitable Gift Activity Nearing Pre-Pandemic Levels

NonProfit PRO

BNY Mellon Wealth Management released its 2022 Annual Charitable Gift Report, which found that charitable giving started to rebound in 2021 after declining in 2020, with the number and total dollar amount of gifts increasing 10%, and the average gift size also increasing (27%).

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How to Use Challenge Gifts to Bring in More Funds

Donorbox

According to studies, challenge gifts attracted 23% more donors and 18% more dollars than identical fundraising campaigns without the matching gift challenge. In this article, we’ll delve into different types of matching gifts, how to secure them, and ways you can ensure your campaign’s success. What is a Challenge Gift?

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Campaign Planning Studies Enable You to Fulfill Your Potential

NonProfit PRO

Conducting research is a best practice before starting a major fundraising campaign. Here's how to get the most out of this process.

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Add a Monthly Gift Ask to Your Welcome Email Series

NonProfit PRO

To improve retention, you simply must get that second gift from your donor as soon as possible. Can we finally bury that myth that you can’t ask too soon? Research proves it’s just a myth. Those organizations that do that are ahead of the curve.

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Deck The Halls With Donor Appreciation: Holiday Gifts To Donors

Bloomerang

A nonprofit CEO, Dorethea, asks, “ Should I send holidays gifts to donors ?” Well, Dorethea, it depends on what type of gift and which donor segment (small, mid-size, or major givers) you have in mind. A gift can work to your advantage, but it can also work against you. You make the donation, you get a small token gift.

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