EveryAction

APRIL 18, 2023

EveryAction, which is becoming Bonterra, is excited to announce two new ways our platform enables nonprofit organizations to maximize fundraising through matching gift programs. We’re announcing a new partnership with Double the Donation , including an integration with 360MatchPro’s automated gift matching platform. The result?

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Bloomerang

NOVEMBER 10, 2023

To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. Because major gifts are so large, it requires time and dedication to cultivate and acquire more of these donations. Why are major gifts so important for nonprofits? What is a major gift? billion in 2022.

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Double the Donation

MAY 10, 2022

Marketing matching gifts on your website is a great way to promote the opportunity while encouraging donors to give more?—and and make a matching gift request. Your website is likely the number one place where donors come to learn about your mission and, ultimately, make a contribution to the cause.

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Double the Donation

MAY 11, 2022

That’s why we recommend taking a multi-channel approach to marketing matching gifts with direct mail outreach and online engagement efforts. While electronic communication is a speedy and efficient outreach strategy, some donors prefer communication via direct mail.

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Achieve

MAY 7, 2024

3 donation categories Before you develop a plan for organizing nonprofit gifts, solidify your understanding of the three main donation categories your organization may encounter. In-kind donations Noncash gifts, or in-kind donations, refer to nonmonetary contributions of tangible or intangible assets.

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Neon CRM

MAY 22, 2023

Email marketing has emerged as a powerful tool for nonprofits to drive supporter engagement and boost their overall fundraising efforts. By extension, it’s also one of the most impactful ways that an organization can promote matching gift opportunities to its audience. The same is true for matching gift emails⁠.

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Double the Donation

MAY 10, 2024

Find out how email domain screening can bring your organization’s matching gift fundraising to new heights. Matching gifts supply a powerful revenue source that allows nonprofits to amplify individual generosity by leveraging corporate philanthropy.

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sgEngage

JULY 28, 2023

A challenge gift is a donation that creates an incentive for others to give by offering a financial reward based on an established contingency. Challenge gifts are issued only once a contingency, or “challenge,” has been achieved.

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Nonprofits Source

MAY 15, 2024

If your small business doesn’t have a clear marketing strategy, you could be missing out on the opportunity to cultivate a strong digital presence and promote meaningful engagement. Use these strategies to identify your ideal customer and ensure your digital marketing materials appeal to them: Send out surveys.

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Double the Donation

MAY 6, 2022

The #1 reason why donors don’t submit matching gift requests is that they don’t know their employers offer such programs. Corporate giving can be a significant source of revenue for nonprofits, and promoting these engagement opportunities to donors can substantially increase your giving revenue.

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Double the Donation

MAY 6, 2022

Matching gifts empower donors to make a larger impact on a cause that they care about?. This is often done by enabling them to contribute greater donation value than they would or could have been able to give on their own. Not to mention, Double the Donation research reports that 84% of donors say they’re […].

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Bloomerang

NOVEMBER 16, 2023

They then tracked the level of donations from those groups, how many of them were still giving to the organization in the future, and what the level of their gifts were. In other words, they looked at retention and future gifts among both groups.

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Bloomerang

DECEMBER 15, 2023

Today’s question comes from a nonprofit employee who wants advice on how to attract corporate matching gifts: Dear Charity Clairity, I have a question about how to attract corporate matching gifts. Matching gifts are truly the social benefit sector BOGO. Raise one gift, get the second gift free!

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Nonprofit Tech for Good

MARCH 20, 2024

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful online fundraising strategy. Bonterra ] 33% of online donors give tribute gifts to family and friends. increase in revenue. increase in revenue.

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Bloomerang

AUGUST 25, 2023

Outbound (push) marketing no longer rules. Today’s most effective marketers engage in inbound (pull) marketing. And I also prefer a new donor paradigm that doesn’t look at donors from top to bottom based simply on the size of their gift. Let’s look, instead, at the energy their gift represents.

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Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Follow these four essential steps to tap into the full potential of digital marketing. Outline your digital marketing goals. Segment your audience.

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Nonprofit Tech for Good

NOVEMBER 19, 2022

By Kyle Brown , COO at DonateStock – a fundraising platform that makes stock gifting to nonprofits easy and accessible. DonateStock has ignited a conversation in philanthropy with their innovative approach to stock gifting. Why Stock Gifting? The stock market has created immense wealth for millions of households.

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Double the Donation

DECEMBER 8, 2023

So is a well-thought-out matching gift marketing plan. When you combine the power of peer-to-peer fundraising and matching gifts, you’ll have something particularly impactful in store for your organization. But how can you marry the two […]

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Nonprofits Source

JANUARY 11, 2024

In this post, we’ll explore five tips that will help you market your capital campaign during the public phase so you can meet your goal! The quiet phase relies on personal solicitation and individualized attention to donors with significant giving capacity as you seek out the gifts outlined on your campaign gift range chart.

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Bloomerang

AUGUST 7, 2023

Especially not in our digitally revolutionized marketplace where outbound (push) marketing no longer rules. Today’s most effective marketers engage in inbound (pull) marketing. Let’s stop giving gifts, and donors, these outdated labels. First time First-time donors are making their very first gift to your organization.

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Bloomerang

AUGUST 4, 2023

Today’s question comes from a nonprofit employee who wants advice on how to accept a real estate gift for the first time: Dear Charity Clairity, We have a board member who wants to donate a gift of real estate. Whether or not this is a gift you can “make happen” depends on a number of variables. We’ve never done this before.

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Candid

APRIL 14, 2021

We hear stories from donors who have more to give thanks to a booming stock market and see community members who need assistance to soften the ongoing health and economic impacts of the pandemic. One way to get more funding is to start or grow your major gifts program to channel resources toward an equitable recovery for all.

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Nonprofits Source

APRIL 15, 2024

This is why a strong marketing strategy is essential. To successfully amp up support for your -thon event, try these marketing strategies: Outbound campaigns. To effectively plan and market your golf tournament among your donors, you’ll want to follow a few key steps: Secure corporate sponsorships.

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Nonprofit Tech for Good

OCTOBER 27, 2014

The study also found that o nline shoppers plan to spend 16 percent more than brick-and-mortar shoppers this holiday season on gifts, decorations, greeting cards, and food. UNICEF Market. ONE HOPE Wine and Gifts. All told, online shoppers expect to spend an average of $931.75. Ten Thousand Villages. Jude’s Giftshop.

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sgEngage

JANUARY 17, 2023

In fact, setting your sights on major gifts this year may be more important than ever. Understanding the role of major donors, in tandem with an informed development plan, are the foundations of a securing a major gift in 2023. raise $100,000 via major gifts; volume-based—e.g., Goals may be dollar-based—e.g.,

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sgEngage

AUGUST 1, 2023

Rather than merely hoping you’re making a wise marketing spend—or simply doing what you have always done—it’s time to let the data drive your direct mail marketing programs. Direct mail is an important part of any multichannel marketing campaign. Even Gen Z loves direct mail. Returned mail is wasted time and money.

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Double the Donation

JULY 26, 2023

And that’s how matching gifts and relief and development nonprofits go hand in hand. In this guide, we’ll explore matching gifts and their role […] Charitable organizations working tirelessly to provide relief and development services often rely on the generosity of both groups to fund their vital initiatives.

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Nonprofit Tech for Good

NOVEMBER 1, 2023

By Steve Latham , CEO & Co-founder at DonateStock – a fundraising platform that makes stock gifting to nonprofits easy and accessible. The table below shows how nonprofits that receive non-cash gifts (in addition to cash) have been much more successful in growing their top lines.

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Bloomerang

JUNE 26, 2023

of respondents stating they planned to use email marketing in 2023. Use email campaigns to connect with donors and raise more funds Here are a few ways you can get started and make the most out of your nonprofit’s email marketing strategy. Reach out and grow your donor network with Bloomerang’s built-in email marketing tool.

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Double the Donation

MARCH 26, 2021

Double the Donation and Shift Marketing are proud to announce an exciting new partnership that will bring industry-leading matching gift functionality from 360MatchPro by Double the Donation to one of the industry’s best online giving experiences from Shift Marketing.

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Double the Donation

FEBRUARY 9, 2023

If your nonprofit is serious about driving more matching gift revenue, it’s time to step up and get creative with your outreach. As one of the most innovative outreach channels, Google Ads might just be the missing piece to your matching gift marketing strategy.

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Nonprofits Source

OCTOBER 25, 2023

Technology is increasingly changing the future of nonprofit marketing , which is why your organization must leverage its software to keep up. And using nonprofit software to help you look at your donor data like a marketer can be your secret fundraising weapon. Online Donation Forms Marketing isn’t just about sharing a message.

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Achieve

AUGUST 25, 2023

The high ROI of planned gifts and their accessibility to wider groups of donors has always made them a smart investment of your time and development resources. You should instead focus on explaining the different types of gifts that your nonprofit can accept and what their positive impacts would be on your mission.

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Double the Donation

MAY 12, 2022

Employees (or volunteers, for that matter) of any nonprofit should believe in their mission wholeheartedly. At the same time, team members across all roles and departments should be encouraged to further their good work in any way they can. Why else would a person dedicate their life to any profession? Sure, some people might work […].

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CauseVox

MAY 28, 2023

Are you ready to revolutionize your fundraising efforts and take your organization’s major gifts to new heights? Join us for the highly anticipated, free, major gifts workshop, “The Art of the Big Ask.” Streamline your major gift management systems for impressive results, even with limited resources.

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Double the Donation

FEBRUARY 1, 2024

February is a time to celebrate love and happiness⁠—and matching gifts. That’s why it’s been dubbed the official Matching Gift Month. This year, we recommend taking the opportunity to scale up your matching gift promotional efforts accordingly.

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Pamela Grow

AUGUST 2, 2023

How does your nonprofit acknowledge memorial gifts? Thanking in-memoriam gift donors, and notifying the family of the deceased can be a tricky situation. Should you include gift amounts in the notification to the family? Can you solicit additional gifts from in-memoriam gift donors?

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