EveryAction

NOVEMBER 9, 2022

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good. Check out our last installment here ! Segment your audience. Track and analyze your results.

Gift 207

Gift Consultant Audience email 207

Nonprofit Tech for Good

JUNE 23, 2020

Also, data from the 2020 Global Trends in Giving Report reveals that 45% of online donors worldwide are enrolled in a monthly giving program. Social Media: To effectively promote your monthly giving program on social media, you’ll need to create a series of promo graphics that are properly sized for Facebook, Twitter, LinkedIn, etc.

Practice 339

Practice Online Fundraising Nonprofit 339

Nonprofit Tech for Good

FEBRUARY 14, 2019

The key, though, is doing it in a way that delivers maximum ROI. Running Facebook fundraising ads is an excellent way to reach your target audience and optimize for donations while generating data that allows you to measure your success. This should generate enough data to give you a good sense of your cost per action and ROI.

Facebook 236

Facebook Fundraising ROI Virginia 236

Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. This shows that appreciation for this communication channel is growing among younger generations. Some of your supporters may not engage with digital platforms like social media or email regularly.

Mail 52

Mail Fundraising Nonprofit Channel 52

Achieve

JULY 2, 2019

Recently, I was asked to conduct a social media marketing workshop at Planet Philanthropy (an annual conference for fundraising professionals by. After what felt like hours of agonizing over potential topics, one of my coworkers suggested the idea to discuss common social media mistakes we see our clients making all the time!

Social Media 52

Social Media Media Hints Social 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2009

Photo by eschipul Yesterday's SXSW Nonprofit Social Media Poetry Slam was so much fun and from the feedback we all learned a lot about measuring the return of social media for nonprofits. Who knew that using the discipline of poetic form could generate such a great discussion about measurement and metrics.

Social Media 50

Social Media Reflection Media ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." Return on Investment is what many executive directors may be thinking when social media strategy comes up.

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 22, 2019

Now to recap some thoughts about what we presented and insights generated upon reflection. Marcelo explained how the ecosystem is evolving, pointing out big trends like the rise of Millennials and Gen-Z, highlighting one of the most inspiring social changemakers like Greta. And, also to Marcele Iniarra for his creativity.

Digital 114

Digital Technology Fundraising Adopt 114

Tech Soup

MAY 12, 2011

TechSoup continued its Social Media Mondays in May with a discussion on Twitter to expand on the resources offered in its Nonprofit Social Media 101 wiki. Notice what others are saying on Twitter; be aware of trends and current events, and be mindful of separating fact from fiction.

Social Media 66

Social Media Twitter Media Social 66

Qgiv

MAY 26, 2021

We did significant academic research on the millennial generation and emerging giving trends. At the time, the millennial generation was getting a bad rap; everyone envisioned them as kids absorbed only in their screens that didn’t care what happened around them. There is a psychology around generating engagement for a cause.

Florida 52

Florida Social Media Technique Indianapolis 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2008

important with higher-engagement leveled UGC campaigns PROCESS - marketing Email Website Social networks Web badges Blogger outreach OUTCOMES Both tangible & intangible Increase list members (we don??? to quantify ROI Page views from our stats program & Video view count from youtube ??? How do you know if it was successful?

Case Study 50

Case Study ROI Social Media Contest 50

Bloomerang

MAY 31, 2022

Pursuing a multichannel marketing strategy using a variety of channels, from social media and email to direct mail, will allow you to expand your reach and promote your cause to the widest possible audience. Plus, you can identify trends or patterns that illustrate where you’re most successful and where there’s room for improvement.

Strategy 105

Strategy Develop Fundraising Nonprofit 105

Volunteer Hub

MARCH 26, 2021

Your organization can use VolunteerHub to send group emails and texts, integrate your volunteer program and social media platforms, and encourage friendly-competition through a points-based reward program. In VolunteerHub, reports can be generated quickly and used to evaluate volunteer trends, activity, preferences, and ROI.

Volunteer 54

Volunteer San Diego Case Study ROI 54

DipJar

SEPTEMBER 12, 2022

Overlooking important trends. This will help you create personalized communications, which supporters prefer over generic messages. . Channel preference (social media vs. email). Overlooking important trends. The research speaks for itself: 82% of Americans use social media and this number is steadily growing.

Marketing 52

Marketing Social Media Nonprofit Integration 52

Beth's Blog: How Nonprofits Can Use Social Media

MAY 10, 2008

How can we become digital archaeologists who use social media to dig up real time conversations to understand the right now? There is a difference between market research (using surveys, focus groups, and interviews to collect data) and listening (using social media tools). What is listening? Is it positive or negative?

Social Media 50

Social Media Media Social Case Study 50

AccelEvents

JULY 14, 2021

And, you can expand the scope of sessions offered, reach a wider audience, engage sponsors, and potentially generate higher revenues. The conference may be hosted in a live stream format or with an integrated social media component. Greater ROI. How Do Virtual Conferences Work? So, how exactly do they work? presentations.

Virtual 98

Virtual Conference Hosting Library 98

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI = (gain from investment - cost of investment)/(cost of investment).

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI = (gain from investment - cost of investment)/(cost of investment).

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI = (gain from investment - cost of investment)/(cost of investment).

ROI 53

ROI Social Network Social Media Advocacy 53

Qgiv

NOVEMBER 30, 2021

Using data, organizations can ensure their campaigns target those most likely to donate, generating efficiencies and helping determine where to best allocate resources. Analytics can be an extremely powerful tool for generating reports.

Database 52

Database Donor Fundraising Nonprofit 52

Qgiv

JUNE 8, 2021

The Fundraising Effectiveness Project recently released their 2020 Fourth Quarter Report, which examined giving trends for the entire 2020 calendar year. With rates below 20% for the first time ever, it’s likely to assume that the rise of transactional methods of giving (SMS, peer-to-peer , social media, etc.)

Report 52

Report Project Effective Retention 52

Get Fully Funded

MARCH 6, 2023

Generates at least 4-5 times what you spend to host it. The Humane Society of Greater Dayton hosts their annual Furry Scurry that generates close to 6 figures for their animal shelter. These events can be quite powerful if they are advertised on social media since connections from all over the world can donate.

Money 130

Money Fundraising Fun Sponsor 130

Amy Sample Ward

FEBRUARY 27, 2009

The Three Dimensions of Social Media ROI | NTEN: The Nonprofit Technology Network - Holly Ross has an excellent post and commentary about measuring ROI: "return on investment is really hard to determine. Here's an interview with Danielle on NWF's use of Twitter. " - it's true! ."

Bookmarking 100

Bookmarking ROI National Collaboration 100

Care2

MAY 8, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Social networking is generating very little revenue. ( Thats wrong.

Social Media 41

Social Media Studies Facebook Raise 41

Bloomerang

NOVEMBER 10, 2023

On the other hand, recent global events that impact your cause might generate greater passion for your mission, leading to increased donations. Look at each supporter’s giving history and identify trends. Follow up on a different marketing channel, such as social media. Set ambitious but achievable goals.

Gift 100

Gift Raise Guide Relationship 100

Care2

MARCH 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

YouTube 41

YouTube Generation Video Social Media 41

Care2

JUNE 4, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Thank you for beig so Generous. Click here to register. All rights reserved.

Social Media 28

Social Media Advocacy Media Social 28

Care2

MARCH 4, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

YouTube 41

YouTube Social Media Generation Video 41

Care2

APRIL 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" DZ: Was there any organizational resistance to Twitter (or other social media)?

Social Media 68

Social Media Twitter Action Advocacy 68

Care2

JUNE 13, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Those trends maybe slowing down. The trends aren’t all bad though.

Facebook 50

Facebook Social Media Advocacy Online 50

Care2

MAY 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Brand Your Issue. Be Everywhere.

Track 41

Track Social Media Media Advocacy 41

Care2

MARCH 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Maybe success is as simple as providing something people want.

Social Media 31

Social Media Advice Advocacy Media 31

Connection Cafe

FEBRUARY 24, 2014

Of that 8 second average attention span, I can assure you that my generation is on the lower end of that count. How do we raise awareness about our unique stories to a generation of naturally attention-deficit individuals? So, when telling your story to my generation, is the pen mightier than the sword? Is that a character flaw?

Story 51

Story Captivate Sudan Phase 51

Care2

JUNE 5, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Maximize email signup opportunities across your websites and social media channels.

Social Media 47

Social Media Online Advocacy Media 47

Care2

JUNE 26, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Social Media 37

Social Media Gift Advocacy Support 37

AccelEvents

JUNE 24, 2021

This new reality and shifting landscape have created significant opportunities to use virtual and hybrid events — and the technology that powers them — to elevate brand awareness, increase demand generation, enhance user acquisition, and ultimately accelerate growth for your company or your clients.

Guide 93

Guide Virtual Registration Platform 93

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2006

I happened to pop out of reader today and cruise through Marnie Webb's sidebar links from Ma.gnolia to land on an interesting article from Monday's SF Chronicle called " Social Sites Becoming Too Much of A good Thing." " His post sparked some comments about social media burnout and reflections from the US perspective.

Social Media 50

Social Media Media Social Social Network 50