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Why Segmentation Is So Important in Email Marketing

NetWits

In today’s modern email marketing environments, lots of focus is placed on design and content – which we can all agree are very important aspects of any email campaign. However, there is one component of soliciting your donors which should be considered for any and every communication you generate via email.

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Keep Your Donors Coming Back: Effective Strategies for Nonprofit Donor Retention and Recurring Gifts

The Modern Nonprofit

The Flipcause Activity Tracker & Reporting Tools tracks all your donor activities and presents all this info in a tidy report. With all this wealth of data, you can create super-detailed donor profiles. A personalized email that feels like it was written just for them makes them feel like they belong. This = segmentation.

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A Simple 6 Step Plan for Creating a Facebook Page that Works

NetWits

Here are some of the key findings/takeaways from my presentation … (keep in mind that these apply to schools as well as any other nonprofit trying to effectively use Facebook as part of their online strategy). Make sure to include all your contact info (email, phone, etc). News / Important info for students/families.

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5 Ways to Use Donor Data to Increase Retention

NonProfit Hub

Manage robust donor profiles. When you think about donor data management, one of the first things that comes to mind is likely donor profiles. Donor profiles are compilations of everything you know about individual constituents, giving your team a summary of who your donors are and important personal connections.

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Lame spam of the day: Raw spam merge text

Robert Weiner

I will|I’ll} {right away|immediately} {take hold of|grab|clutch|grasp|seize|snatch} your {rss|rss feed} as I {can not|can’t} {in finding|find|to find} your {email|e-mail} subscription {link|hyperlink} or {newsletter|e-newsletter} service. Its {like you|such as you} {read|learn} my {mind|thoughts}! Do {you have|you’ve} any?

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Fiscal Year–End Reminder: Place Donation Requests Before June 30, 2014

Tech Soup

Check the programs affected by TechSoup’s fiscal year below (note that Microsoft donations are not limited by our fiscal year — for more info see the Microsoft rules ). Keep in mind that every program has different rules and allotments, so check carefully ! TechSoup Account Management 101: Benefits of Your User Profile.

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Place Your Donation Requests Before June 30

Tech Soup

Check out the programs that run on TechSoup’s fiscal year below (note that Microsoft donations are not limited by our fiscal year – for more info, see the Microsoft rules ). Keep in mind that every program has different rules and allotments, so check carefully! TechSoup Account Management 101: Benefits of Your User Profile.

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