Nonprofit Tech for Good

SEPTEMBER 17, 2022

In other words, you create donor journeys. . If you’ve never done so, developing donor journeys (also known as donor journey mapping) can feel like quite an undertaking. What are my donor personas? Below, I’ll break down the basics and share my four top donor personas that will help get you started. .

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Nonprofit Tech for Good

DECEMBER 12, 2019

Major donors are the most valuable supporters of the nonprofit world. Follow these three steps to engage and nurture the high net worth donors who share your vision. 1) Invite major donors to be an integral part of the work they’re funding. The specifics of what their money would be funding.

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Neon CRM

DECEMBER 6, 2023

You may be balancing your final push to reach your fundraising goal with event planning, donor meetings, board meetings, and planning for the new year—and that list doesn’t include all the things you do outside of work, either. That’s why it’s essential to have a donor retention plan in place. Let’s take a look.

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Bloomerang

NOVEMBER 13, 2023

As in, “Will this REALLY raise me more money?” If you aren’t segmenting, these four unique recipients would all get the same exact appeal: Can you imagine making a gift and then immediately receiving another ask? Step 1: Use actual names At the most basic level, start by using a donor’s first name in the email or letter.

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Nonprofit Tech for Good

JUNE 22, 2023

Your donors and supporters start searching Google for “holiday gifts that benefit nonprofits” in early August, yet most nonprofits do not update their holiday tribute giving program until November or December. According to the Global Trends in Giving Report , 33% of donors worldwide give tribute gifts.

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Qgiv

OCTOBER 26, 2022

Donor engagement is an essential component of an optimized nonprofit fundraising strategy. But did you also know that matching gifts can have a significant impact on your donor engagement efforts? But did you also know that matching gifts can have a significant impact on your donor engagement efforts?

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Bloomerang

DECEMBER 13, 2022

Did you know as many as 81% percent of new donors don’t return to give again? And only 43% of all donors remain loyal? . Donor attrition has gotten worse over time. It’s also the number one reason you’re raising less money than you could. You’re Leaving Money on the Table. Donor Negative WORDS. People give.

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Get Fully Funded

SEPTEMBER 17, 2023

A solid donor relationship is the backbone of successful fundraising. When donors feel like they’re making a difference and that they’re valued for their contribution, they stick around and keep giving. Just like any other relationship in life, your relationships with your donors should be mutually beneficial and enjoyable.

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Neon CRM

AUGUST 11, 2023

It’s easy to focus on fundraising success and forget about donor retention. Retaining your GivingTuesday donors is important, too. GivingTuesday Donor Retention Makes Financial Sense… While you work on your plan to attract new donors on GivingTuesday, spend some time thinking about how you’ll retain them after the big day.

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Allegiance Group

FEBRUARY 27, 2024

Donor-advised funds (DAFs) are one of the fastest-growing areas of charitable giving. More than 3 million people use donor-advised fund accounts for their philanthropy. Despite how popular DAFs are becoming with donors, nonprofits don’t always share the same warm feelings. This makes DAFs a hot topic — and a controversial one.

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Bloomerang

MAY 22, 2021

Today’s question comes from a fundraiser who needs advice on how donor-advised funds should be recognized in their annual reports. . Dear Charity Clairity, I appreciated reading your guidance re: donor-advised funds (DAFs) and would like to have additional clarity re: listing DAFs in an annual report.

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Get Fully Funded

AUGUST 4, 2023

When you get more than 200 donors, you may be eligible to mail at nonprofit postage rates as low as 19 cents per piece (as of July 2023). That’s why nonprofits outsource to nonprofit mail experts as their donor file grows. Below are my 5 top tips to save you precious money and time when preparing your own appeal.

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Nonprofit Tech for Good

AUGUST 29, 2019

Also, on October 8 in partnership with Nonprofit Tech for Good, Julia will be presenting a free webinar about how nonprofits can use social media to raise money online. It allows eligible nonprofit and individual accounts to raise money without leaving Instagram! . Here are 6 ways. . 2) Go live on Instagram.

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CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter?

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EveryAction

OCTOBER 6, 2022

Fundraisers at mission-driven organizations know that relying on only one avenue for funding the mission isn’t sustainable—the key to successfully raising the money your organization needs to operate programs and advance your mission is to diversify your fundraising programs. Showcase the impact of a donor’s specific gift.

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Nonprofit Tech for Good

DECEMBER 2, 2023

By Wendy Mercurio , Content & Education Specialist at Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. When a fundraiser receives a notification that a donor is close to lapsing, they can reach out and reconnect with that donor.

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CauseVox

MARCH 9, 2021

Recurring donors are a fundraiser’s dream. They tend to give 2x more over their lifetimes than those who repeatedly give one-time gifts. That means your recurring donors deserve more of your time. Yes, we all love our recurring donors. But how do you get recurring donors? Boom: beautiful donation tiers.

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Bloomerang

NOVEMBER 27, 2023

There are a lot of myths when it comes to fundraising with volunteers: Myth #1 : “Volunteers are already giving us their time so we shouldn’t also ask them for money.” If you aren’t asking your volunteers to give, you’re leaving money on the table and depriving people who love your cause of feeling the joy of helping it thrive.

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Neon CRM

JANUARY 23, 2024

What Are Major Gifts? Major gifts are generally the largest donations a nonprofit receives. The exact dollar amount that’s considered a major gift varies from organization to organization. The average nonprofit considers a gift of $5,000 or more a “major gift,” but that’s not a hard and fast rule. major gifts.

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Bloomerang

MARCH 17, 2023

You’ve completed thorough prospect research , cultivated and provided a site visit, prepared a first-rate proposal and secured a meeting to make a solicitation, but the major donor prospect responds with a “no.” It’s up to nonprofit leaders to be tuned in and sensitive to the complexity of donor words and feelings.

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Nonprofit Tech for Good

AUGUST 3, 2022

Tribute giving is when a donor makes a donation in someone else’s name to honor that person or to celebrate a special occasion. Tribute gifts are most often made by supporters with a strong belief in your mission who prefer to donate to a good cause rather than spend money on traditional gifts.

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Bloomerang

NOVEMBER 3, 2023

Today’s question comes from a nonprofit employee who wants advice on how to recognize and steward tribute donors: Dear Charity Clairity, Our small organization has been around for many years, but we have only just recently begun receiving donations “in memory of a loved one in lieu of flowers” for example.

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Get Fully Funded

MARCH 6, 2023

Other events are smaller, more intimate gatherings where guests are directly asked for money. You can raise money with all kinds of fundraising events like parties, galas, sporting events, concerts… and the list goes on and on. That means that spending money on an event can be a little scary.

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Bloomerang

SEPTEMBER 25, 2021

Today’s question comes from a nonprofit employee who wants advice on how to talk to legacy givers as you document their legacy gift intent. . Dear Charity Clairity, I was talking with a donor the other day and he mentioned our organization was in his will. When asking for this information, let donors know that you’re asking: .

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Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

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Bloomerang

NOVEMBER 8, 2021

Have you developed nonprofit donor personas? If so, I recommend moving away from those donor personas and toward donor identities instead. . Think about it: Those personas may have been carefully crafted—Soccer Mom, Busy Businessman, Widow, Millennial—but those personas only touch on a small part of your donor’s identity.

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Double the Donation

NOVEMBER 15, 2021

PatronManager – Patron Technology’s powerful ticketing and CRM solution – and Double the Donation are proud to launch a matching gift integration between PatronManager donation forms and 360MatchPro, the leading matching gifts automation provider by Double the Donation.

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Bloomerang

JULY 24, 2023

The objections shared usually involve board members not wanting to ask people they know for money. This means that getting board members to ask their personal network for money is the fastest way to hit your board fundraising goals. Keep membership data clean Board members can help you keep your donor data clean.

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Allegiance Group

OCTOBER 16, 2023

When you’re looking for an employee, it’s not a decision you undertake lightly – especially when it’s someone who will have as much of an effect on your organization as a Major Gifts Officer (MGO). What is a Major Gifts Officer? What skills and qualities should you look for in a major gifts officer? What makes you nervous?

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Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Some individual board members may want to start with “easier” tasks like thanking donors, but eventually, they should be directly helping raise thousands of dollars annually. Be Informed.

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Get Fully Funded

OCTOBER 19, 2021

The season of gratitude is upon us and there is nothing more important you can do than thank donors for their support this year. Actually, from a donor’s perspective, it’s annoying. To build a relationship on purpose with a donor, you must communicate with them often without asking for anything. I thought so. That would be me!).

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Get Fully Funded

MAY 24, 2021

It’s important to have a plan in place for donor acknowledgement and John Killoran, Founder of Snowball Fundraising, lends his expertise from assisting over 7,000 nonprofits below. . Donor appreciation should be a crucial aspect of your overall fundraising strategy from the moment you start your nonprofit. Thank your donors publicly.

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Bloomerang

MAY 4, 2023

Donor Cultivation. Are your donors also your customers? For many of us, the problem answering the question “Are your donors also your customers?” Donor cultivation is other- centered too; we even have a name for the best way to practice it–donor-centered. Customer Service. Are they the same, similar, or unrelated?

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The Fundraising Authority

DECEMBER 8, 2020

When you implement donor research in your fundraising strategy, you’ll learn more about your existing donors and spot potential major giving opportunities. There are a few indicators to look out for to find and engage more consistent (and maybe even major) donors. Guest Post by: Adam Weinger. Well, it turns out you can!

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Neon CRM

SEPTEMBER 12, 2023

Lucky for you, employee matching gifts and nonprofit fundraising events are two of the most significant tactics for charitable organizations today. Meanwhile, Double the Donation reports that an estimated $2-3 billion is contributed by businesses through matching gift programs each year. Let’s begin!

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Bloomerang

JULY 5, 2023

The explosion of activity is mind-numbing — venture capitalists have been throwing money at AI start-ups, investing over $11 billion in May alone, according to data firm PitchBook , an increase of 86% over the same month last year. To succeed we need to get donors to know, like, and trust us. Ours isn’t a complicated business.

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Bloomerang

JULY 12, 2021

It tells us that the opportunity to surprise and delight your donors is closer than you think. . Be honest: What kind of memorable and meaningful experiences are you creating for your donors right now? Here are 3 surefire ways to create memorable moments to wow your donors. Give them the gift of being known by you. .

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