Nonprofit Tech for Good

APRIL 21, 2022

According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. That’s why supplementing online fundraisers with follow-ups that show the impact of donations is so powerful. Whether with an email or a text message (or even a phone call!),

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Impact Donation Donor Social Media 345

Nonprofit Tech for Good

AUGUST 19, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. As the world becomes increasingly more digital, nonprofits around the globe are recognizing the importance of accepting online donations as a form of giving.

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Donation Digital Online Giving 219

Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. Why Quarterly Impact Reports?

Trend 326

Trend Digital Marketing Fundraising 326

sgEngage

APRIL 17, 2024

In digital philanthropy, it has never been more important to seek out and embrace innovations, especially innovations in online donation forms. Your online giving form is the primary instrument you use to process a donation, and it’s also the key tool you use for collecting valuable information about your donors.

Donation 90

Donation Online Canada System 90

Nonprofit Tech for Good

APRIL 2, 2020

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. They also have a responsibility to their donors to spend their resources wisely – especially when it comes to things like marketing and communications that often get put on the back burner.

Metrics 321

Metrics Digital Marketing Retention 321

Nonprofit Tech for Good

APRIL 15, 2020

Also important to be aware of is that 26% of online donations made in 2019 occurred on a mobile device. Having a mobile-compatible website is now a standard best practice and that is especially true for your nonprofit’s donation pages. 1) Ensure that your donation page(s) have the same branding as your website.

Practice 363

Practice Donation Paypal Badge 363

Qgiv

APRIL 22, 2024

Nonprofit marketing is one of the key components of getting your organization seen by potential supporters! Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. However, marketing for nonprofits can come with its difficulties.

Marketing 52

Marketing Guide Nonprofit Channel 52

Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. Of those, 93% use an email marketing service, such as MailChimp or ConstantContact, to send their email newsletters.

email 334

email Marketing Data Digital 334

Nonprofit Tech for Good

JANUARY 13, 2020

By Christy Noel , Vice President of Digital Marketing Services at MobileCause – a company that pioneered text-to-donate and also offers an extensive suite of online, mobile and event fundraising solutions. You did it: your donation appeal was a success. 2) Encourage to Volunteer. 4) Add to Mailing List.

Action 340

Action Donation Mobile Social Media 340

NonProfit PRO

SEPTEMBER 2, 2021

SMS messaging doesn’t just help with fundraising. Organizations have found other ways to incorporate text messaging into their operations. Check out these three ideas.

Donation 262

Donation Marketing Ideas Fundraising 262

Tech Soup

NOVEMBER 2, 2022

With digital marketing expanding beyond email and into social media, SMS text messaging, events, and more, the answer to that question might be complex. What are the different messages and methods you use to reach your audience?

Marketing 95

Marketing Donation Method Audience 95

Nonprofits Source

APRIL 15, 2024

This is why a strong marketing strategy is essential. To successfully amp up support for your -thon event, try these marketing strategies: Outbound campaigns. To effectively plan and market your golf tournament among your donors, you’ll want to follow a few key steps: Secure corporate sponsorships.

Marketing 52

Marketing Fundraising Tips Registration 52

Qgiv

DECEMBER 12, 2023

Not all donations need to be monetary! By accepting in-kind donations, you can ask your donors to provide resources for your mission in ways that may be more accessible for some of your supporters. Despite not donating financially, in-kind donations can still qualify as a tax dedication, further benefiting your donors.

Donation 93

Donation Guide Policy Nonprofit 93

NonProfit PRO

JANUARY 4, 2023

As a result, they know when someone is trying to sell them something — including donating. Today's donors are savvy, skeptical and well-informed. So how do you motivate people to support your cause in a world of mass messaging? One way to do it is to go old school with word-of-mouth and align it with your fundraising.

Fundraising 299

Fundraising Marketing Donor Results 299

EveryAction

APRIL 18, 2023

We’re announcing a new partnership with Double the Donation , including an integration with 360MatchPro’s automated gift matching platform. What is Double the Donation? Double the Donation is the leading provider of matching gift automation for nonprofits and educational institutions. Not a Double the Donation customer?

Integration 203

Integration Gift Donation Fundraising 203

Nonprofit Tech for Good

NOVEMBER 9, 2020

By Kim Peterson , Content Marketing Specialist for Give by Cell , a technology company that provides mobile fundraising tools and text messaging services to nonprofits. One of the quickest ways to build a list of cell phone numbers is through a text-to-donate or text-to-give mobile platform. Donor Follow Up.

Communication 300

Communication Donation Tech Tools 300

Bloomerang

FEBRUARY 9, 2023

The post How To Use Online Marketing Strategies To Increase Donations in 2023 appeared first on Bloomerang.

Donation 76

Donation Marketing Strategy Online 76

NonProfit Hub

APRIL 18, 2024

However, we all need donations, and corporate giving is a reliable way to generate those funds. Let’s break down two of the most popular forms of corporate philanthropy: sponsorships and donations. When a company or individual sponsors an event or initiative, their contributions are usually made in exchange for marketing.

Benefit 45

Benefit Donation Sponsor Gift 45

sgEngage

NOVEMBER 10, 2023

Recurring donations are gifts to a nonprofit organization made by a donor on an ongoing basis, typically monthly. Nonprofit organizations benefit from recurring donations because they provide consistent revenue streams and help organizations maintain long-term relationships with supporters. And donors like it.

Donation 52

Donation Blackbaud Retention Gift 52

Double the Donation

MAY 6, 2022

This is often done by enabling them to contribute greater donation value than they would or could have been able to give on their own. Not to mention, Double the Donation research reports that 84% of donors say they’re […]. Matching gifts empower donors to make a larger impact on a cause that they care about?.

Gift 52

Gift Donation Process Marketing 52

Tech Soup

MARCH 21, 2024

Starting today, the TechSoup administrative (admin) fees on select discount and donation offers will be increasing. TechSoup periodically reviews and adjusts admin fees to reflect the current fair market value of products and to support our own costs in managing these programs.

Program 68

Program Donation Reflection Review 68

Nonprofits Source

JANUARY 17, 2024

Nonprofit marketing is a huge undertaking—from building your social media presence to solidifying your website’s search engine optimization strategy, there are many tasks you need to complete to spread awareness of your organization and your fundraising efforts. Promote your event through multiple marketing channels.

Practice 52

Practice Marketing Fundraising Nonprofit 52

Nonprofit Tech for Good

AUGUST 29, 2019

If you are not tapping this Instagram market, you may be leaving a lot of potential on the table. Marketers are doubling down on Instagram Stories popularity with ad spend as well. The Instagram Donation Sticker is different from the Facebook Donate button because it is only available inside the Stories feature.

Money 279

Money Raise Donation Ideas 279

Bloomerang

SEPTEMBER 29, 2023

Coordinating an impactful marketing campaign which runs across several channels remains one of the best ways to capture your audience’s attention. So what are some examples of successful nonprofit marketing campaigns? So what are some examples of successful nonprofit marketing campaigns? ’s message.

Examples 100

Examples Campaign Marketing Cancer 100

Qgiv

SEPTEMBER 1, 2021

What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What is multi-channel marketing? Here are some tips!

Channel 52

Channel Marketing Donation Giving 52

Wild Apricot

NOVEMBER 10, 2022

It’s no surprise, then, that 57% of people who watch fundraising videos go on to make a donation. Fundraising videos build your case for support, providing viewers with an in-depth look at your organization and inspiring them to take action.

Video 201

Video Donation Fundraising Create 201

Qgiv

SEPTEMBER 11, 2023

With Giving Tuesday right around the corner, it’s time to start thinking about your marketing strategy for the holiday. These key times to ask for donations on Giving Tuesday can help you increase your organization’s visibility throughout the day. Most organizations don’t see a large number of donations come in before 6:00 a.m.

Donation 83

Donation Giving Time Social Media 83

Nonprofit Tech for Good

MARCH 20, 2024

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful online fundraising strategy. Great Nonprofits ] 84% of online donors are more likely to give if their donations are matched by their employer.

Statistics 240

Statistics Online Fundraising Benchmark 240

Candid

NOVEMBER 8, 2022

I was familiar with using data from Candid to evaluate a nonprofit as a prospective employee or when considering giving a donation—I love digging into a 990 ! Marketing and fundraising include a lot of touchpoints, and certainly it is unlikely that donors decide whether to donate based solely on a nonprofit’s mission statement.

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Donation Language Homeless Statistics 137

CauseVox

JUNE 12, 2023

It’s time for another Donation Page Throwdown and Live Critique. Bring your best donation forms, pages, and landing pages to be assessed in a live critique where our experts will provide personalized recommendations for improvement. In this 60-minute live webinar, you’ll: Unveil the best practices of high-performing donation pages.

Donation 81

Donation Advice Attention Trend 81

Media Cause

FEBRUARY 1, 2024

In today’s increasingly digital world, marketers rely on online platforms to plan, implement, build, execute, and measure their campaigns. There is no way to avoid using a marketing platform online—this reality brought about the term marketing technology or MarTech. Simply put, MarTech is marketing!

Marketing 59

Marketing Platform Social Media Aggregator 59

Qgiv

OCTOBER 9, 2023

While your individual donors fund most of your donations, it’s best to also look for other sources of revenue. Cause marketing is a great way to build a relationship with a business to make your fundraising more sustainable. What is cause marketing? Three of the most common types of cause marketing are: Point-of-sale.

Causes 52

Causes Marketing Impact Guide 52

Bloomerang

JUNE 26, 2023

of respondents stating they planned to use email marketing in 2023. Use email campaigns to connect with donors and raise more funds Here are a few ways you can get started and make the most out of your nonprofit’s email marketing strategy. Reach out and grow your donor network with Bloomerang’s built-in email marketing tool.

email 78

email Campaign Marketing Fundraising 78

Nonprofits Source

OCTOBER 25, 2023

Technology is increasingly changing the future of nonprofit marketing , which is why your organization must leverage its software to keep up. And using nonprofit software to help you look at your donor data like a marketer can be your secret fundraising weapon. Online Donation Forms Marketing isn’t just about sharing a message.

Marketing 52

Marketing Support Demographics Nonprofit 52

Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Follow these four essential steps to tap into the full potential of digital marketing. Outline your digital marketing goals. Segment your audience.

Digital 59

Digital Marketing Create Social Media 59

Wild Apricot

JUNE 4, 2021

Seriously, though: If you’ve been struggling to bring in donations, It’s the age-old question: If you’re running an incredible nonprofit , but no one knows about it, does it really exist? Alright, that’s a bit of a stretch.

Marketing 188

Marketing Guide Nonprofit Donation 188

Double the Donation

MAY 9, 2023

Matching gift programs are an excellent way for nonprofits to engage supporters, double donations, and leverage corporate partners. And that’s where marketing matching gifts comes in! For your nonprofit team, marketing matching […] However, a significant lack of awareness could be holding your organization back.

Gift 52

Gift Marketing Guide Awareness 52