Nonprofit Tech for Good

AUGUST 19, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. As the world becomes increasingly more digital, nonprofits around the globe are recognizing the importance of accepting online donations as a form of giving.

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Donation Digital Online Giving 206

Allegiance Group

OCTOBER 16, 2023

When you’re looking for an employee, it’s not a decision you undertake lightly – especially when it’s someone who will have as much of an effect on your organization as a Major Gifts Officer (MGO). What is a Major Gifts Officer? What skills and qualities should you look for in a major gifts officer?

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Gift Interview Question Articulate 52

Get Fully Funded

MARCH 21, 2022

Major donors make a major impact on your nonprofit, but it can be a bit scary to ask major donors for a donation. If you’re new to major donor work, you know what I mean. And the best way to get to know your major donors is to ask good questions that spark conversation. But you know what makes it easier?

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Relationship Question Donor Build 126

Nonprofit Tech for Good

SEPTEMBER 17, 2022

The next question, of course, is how? In other words, you create donor journeys. . If you’ve never done so, developing donor journeys (also known as donor journey mapping) can feel like quite an undertaking. What are my donor personas? Donor Journey Mapping Basic Steps. Review your donor list.

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Donor Effective Fundraising Map 292

Nonprofit Tech for Good

AUGUST 14, 2022

When you think of why your nonprofit’s donors support your organizations, do you expect each of their motivations to be the same? Their outreach messaging is cohesive, but doesn’t speak to the interests, needs, and experiences of supporters who have a different reason for donating. What has Research Shown About Why Donors Give?

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Donor Giving Method Nonprofit 285

Nonprofit Tech for Good

SEPTEMBER 12, 2021

To help you capitalize on the start of the biggest donation season of the year, Classy.org is answering top questions from nonprofits that are zeroing in on the year-end giving season. Nonprofits are hopeful that they can re-engage their donors from last year with a new eye on what’s ahead for the future of fundraising.

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Nonprofit Tech for Good

JANUARY 24, 2021

By Laura Bucher , Storyteller at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. But there are two things that are certain: social distancing will continue to be a reality and your donors will continue to believe in your mission. Not to worry.

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Donor Ideas Social Nonprofit 328

Get Fully Funded

MAY 9, 2024

When it comes to reaching your nonprofit’s revenue goals, major gifts are critical. For the average nonprofit, roughly 80% of all revenue comes from only 20% of its donors—and most of these earnings are major gifts. What role should marketing play in your major gift strategy? Segment and prioritize your donors.

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Gift Marketing Data Strategy 52

Get Fully Funded

MAY 29, 2023

The most important thing you must do when you receive a donation of any size is immediately thank your donor warmly and provide a donation receipt. And it can’t be just any boring donation receipt. Most nonprofits completely miss this opportunity to wow their donor, so it’s not that hard to stand out. But it’s not.

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Bloomerang

NOVEMBER 10, 2023

Did you know that, on average, 88% of total nonprofit donations comes from just 12% of donors? This small portion of your nonprofit’s supporter base is known as your major donors. To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy.

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sgEngage

MARCH 11, 2024

The social sector and major gift fundraising are no exception. AI tools enable major gift officers to do more with their time by minimizing administrative tasks, helping with research, and drafting communications. The Benefits of AI to Major Gift Fundraisers Fundraising is an industry that faces high stress and burnout.

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Gift Game Philanthropy Fundraising 81

Get Fully Funded

FEBRUARY 25, 2024

Thanking donors is THE most important step in fundraising. Mess it up, and you’ll eventually lose the donor. Unfortunately, most nonprofits view thanking donors as an afterthought instead of treating it with the importance it deserves. And that can kill your ability to keep good donors who love the work your nonprofit is doing.

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Bloomerang

DECEMBER 15, 2023

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Today’s question comes from a nonprofit employee who wants advice on how to attract corporate matching gifts: Dear Charity Clairity, I have a question about how to attract corporate matching gifts. But you do need a plan.

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Gift Practice Companies Benefit 95

Bloomerang

AUGUST 7, 2023

For years we’ve talked about donors from the perspective of a “pyramid” or “ladder.” Which is why I advocate retiring the old donor pyramid in favor of a dynamic energy vortex. It’s the reason so many donor programs have retention rates representing three steps forward, two steps back. I prefer a different donor paradigm.

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Gift Donor Time Mail 71

Nonprofits Source

JUNE 14, 2023

But one of the most important forms of fundraising is seeking out major gifts. Whether your organization is new to the nonprofit scene or you’ve been fundraising for decades, you know the importance of securing major gifts for your cause. This is done through the donor prospect research process. Let’s dive in.

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Research Question Donor Gift 52

Bloomerang

JANUARY 19, 2024

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Today’s question comes from a nonprofit employee who wants tips on how to connect with and cultivate Donor-Advised Fund (DAF) donors: Dear Charity Clairity, My boss thinks we should get more funding through DAFs. This is BIG.

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Donor Fund Giving Sponsor 93

Bloomerang

MAY 22, 2021

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Today’s question comes from a fundraiser who needs advice on how donor-advised funds should be recognized in their annual reports. . All these truths point to offering donor recognition as generously as you can.

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Get Fully Funded

SEPTEMBER 17, 2023

A solid donor relationship is the backbone of successful fundraising. When donors feel like they’re making a difference and that they’re valued for their contribution, they stick around and keep giving. Just like any other relationship in life, your relationships with your donors should be mutually beneficial and enjoyable.

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Relationship Donor Language Build 105

Bloomerang

NOVEMBER 3, 2023

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., We’re wondering how we can publicly recognize the donations. Dear What’s Enough, Congrats on receiving more tribute gifts, and good on you for considering the best ways to recognize the generous supporters who refer these gifts to you.

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Donor Gift Charity Newsletter 92

Neon CRM

SEPTEMBER 19, 2023

There are zillions of articles about how to build the best nonprofit donation form. But sometimes seeing a donation form example can be more effective than simply learning about how to create one. What do the best practices for building a donation form look like in real life? But it also includes recurring donation options!

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TechImpact

SEPTEMBER 29, 2014

A lot of emphasis has been placed on the importance of corralling the next generation of donors. What you might not have known, is that donations and volunteering often go hand in hand. Donors or volunteers? The question has to be asked, then. Is it more important to reach out to Millennials to simply donate?

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Volunteer Question Donor Tech 182

Bloomerang

DECEMBER 21, 2023

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., They’ve always donated together in the past. 2) We received an IRA Charitable Rollover check from a donor. My supervisor doesn’t want to credit the trustee as the legal donor. Here’s what I would recommend: ASK THE DONOR.

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Database Donor Gift Phone 92

Double the Donation

OCTOBER 4, 2021

If you’re looking to drive additional fundraising revenue through corporate gift-matching programs , making the most of matching gift upsells is the way to go. Picture this: A donor is in the process of making a gift to your organization. The Value of Matching Gift Upsells. Matching Gift Basics.

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Gift Donation Guide Guidelines 52

CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter?

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Audience Donor Survey Demographics 82

Bloomerang

OCTOBER 20, 2021

Believe it or not, I’ve found that there are parallels between one of the greatest Halloween movies ever made and major gift fundraising. Steward donors and encourage them to become loyal to your organization. . Well, donor loyalty is the biggest factor in determining and stewarding potential major donors.

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Gift Teach Fundraising Donor 136

Bloomerang

JUNE 26, 2021

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Today’s question comes from a fundraiser who wants advice on how to honor, credit, and recognize their memorial gifts. . How should those donations be credited on our Honor Roll of Donors? . I don’t see the “trouble” here.

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Gift Public Fund Donor 108

Neon CRM

JANUARY 23, 2024

What Are Major Gifts? Major gifts are generally the largest donations a nonprofit receives. The exact dollar amount that’s considered a major gift varies from organization to organization. The average nonprofit considers a gift of $5,000 or more a “major gift,” but that’s not a hard and fast rule.

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The Fundraising Authority

DECEMBER 24, 2020

An astute reader e-mailed me after the article was published to remind me that I forgot one important piece of the puzzle: stewarding donors after they give. Now, like most non-profits, I know about stewarding donors. Before going on, let’s answer the question, “What does it mean to ‘steward’ a donor?” What is Stewarding?

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Nonprofit Tech for Good

OCTOBER 22, 2020

Development audit after development audit of small- to mid-sized organizations reveals that while donor retention remains a critical issue there is also another issue that is equally important. Far too many groups are not focusing their fundraising efforts on wide-scale donor acquisition efforts.

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Social Media Donor Media Social 353

Get Fully Funded

AUGUST 8, 2022

For most of us, fundraising isn’t something that comes naturally, especially a straight request for donations. Nonprofits rely on donations and unless you are independently wealthy and able to self-fund your organization, you’ll need to share with folks a request for donations. Asking for money, can be uncomfortable, right?

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Bloomerang

MAY 4, 2023

Donor Cultivation. Are your donors also your customers? This is an important question. For many of us, the problem answering the question “Are your donors also your customers?” Donor cultivation is other- centered too; we even have a name for the best way to practice it–donor-centered.

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Donor Attitude Journal Studies 94

The Fundraising Authority

DECEMBER 4, 2020

It means all of your efforts, research, and cultivation will not be resulting in a gift from this prospect. Often, it means explaining to your boss, or to a referring board member, that no, you were not able to secure a donation, and no, the donor does not want to think about it… they outright declined. All is not lost.

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Bloomerang

JANUARY 13, 2023

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Today’s question come from a nonprofit leader who wants advice on how to frame monthly gift asks to minimize accounting complications between restricted and unrestricted gifts: . Why would a donor ever want to stop?!

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Gift Lesson Skills Training 82

Achieve

FEBRUARY 2, 2024

When you think of optimizing your nonprofit’s donation page, you may envision adding an eye-catching image or writing new copy about your organization’s mission. These are good places to start, but there’s more you can do to appeal to prospective donors while they decide whether or not to give. Let’s dive in!

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Greater Giving

NOVEMBER 21, 2022

For most nonprofits, donations from individuals make up the largest portion of the funding you bring in every year. Within that category, only a small amount of income comes from a large number of small and mid-sized donors, and the rest comes from a few major donors. How Do You Find Donors to Give Planned Gifts?

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Question Giving Gift Nonprofit 75

sgEngage

OCTOBER 11, 2023

If you’re like every nonprofit on the planet, you’ve got one thing on your mind: acquiring new donors! No matter what your mission is, you’re probably dedicating significant resources to finding potential supporters and getting that first gift. We can’t just wish mission-driven donors out of thin air. You have heaps of data.

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Bloomerang

OCTOBER 4, 2021

I’ve offered you checklists , FAQs and e-guides with templates for writing donor-centric annual appeals. This is the specific donor you’re appealing to. . You want to inspire them to take action and feel a certain way after they make their donation. . Have you written to one specific donor? . You’re writing to one donor.

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Question Donor Test Student 142