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3 Rules to Create Awesome Content that Gets More Engagement

Association TV

Okay so not every piece of content marketing, blog post (cough) or video can be a Tarantino-esque passion-laden thrill ride. This is a great example of what we call a microlearning video. And if you want to convey a message to your audience, you better speak their language. Feels good, doesn't it? Make jokes? Act absurd?

Content 294
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Embrace equity, diversity, and inclusion during the 2024 Women’s History Month

Nimble AMS

Highlight how your association promotes EDI by sharing videos, member testimonials, photos, and more. By promoting its EDI efforts, AAMC demonstrates its commitment to social change and advancement. Reconsider the language in your job posts to attract more diverse applicants. Expand your recruiting reach.

History 120
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3 Rules to Create Awesome Content that Gets More Engagement

Association TV

Okay so not every piece of content marketing, blog post (cough) or video can be a Tarantino-esque passion-laden thrill ride. This is a great example of what we call a microlearning video. And if you want to convey a message to your audience, you better speak their language. Feels good, doesn't it? Make jokes? Act absurd?

Content 156
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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

Clear Goal and Demonstrated Impact: By spotlighting specific stories and quantifying the outcomes of past contributions, donors will see their gifts as catalysts for positive change and want to give more. It fosters inclusivity, ensuring that donors of all backgrounds, abilities, and preferences can participate in an organization’s mission.

Practice 243
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4 Ways to Boost Your Nonprofit’s Digital Storytelling with WhatsApp

Nonprofit Tech for Good

Digital storytelling enables nonprofits to tell their stories across multiple media, potentially in multiple languages, and to reach unknown readers and viewers through the power of tagging and amplification. Documents can be attached to a WhatsApp message in various forms, and photos and videos also make suitable attachments.

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7 “Must Do’s” When Thanking Donors To Win Their Heart and Set Up Future Gifts

Get Fully Funded

To do that, you have to connect with them emotionally through a story, a photo, and hero language that makes them feel special and important, like they personally stepped in and made a difference through their gift. Many donors won’t understand your insider language and will stop reading. A perfect thank-you letter does both.

Gift 119
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Reaching Gen Z on social media: Expert advice vs. Gen Z opinion

Candid

For example, our preference for video content rings true. As I dug into the advice, I couldn’t help but reflect on the way I engage with nonprofit social media: Is the use of humor and short-form video crucial for brands to grab my attention? Has a shorter attention span, which requires content that is skimmable.

Advice 98