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The End of Expertise and How Associations Must Adapt

The MatrixFiles

At a time when higher education is facing public funding cuts, changing demographics and a challenging student debt environment, institutions are facing an uphill battle to sustain enrollments and stay relevant. One association conducts an annual brand tracker; trust in the association is one of the metrics.

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4 Reasons to Start Planning Ahead for GivingTuesday

sgEngage

Or, you may notice your donor base is trending toward a certain demographic, such as younger donors. Explore advertising opportunities such as: Your email newsletter. You likely send a weekly or monthly newsletter to update supporters on your current projects, fundraising progress, and any upcoming events.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. As discovered in the Global Trends in Giving Report , the.org domain is by far the most trusted domain for nonprofit website and email communications. Related Webinar: Social Media Best Practices for Nonprofits. Gmail, Yahoo, etc.

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4 Reasons to Start Planning Ahead for Giving Tuesday

sgEngage

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). These metrics provide a comprehensive, bird’s eye view of your organization’s fundraising and outreach efforts that you can use to craft a new strategy. Demographic and personal information. Wealth indicators.

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An Inside Look at Crafting a Strong Nonprofit Marketing Plan

Allegiance Group

Your nonprofit doesn’t exist in a vacuum, so you’ll need to consider market trends when launching any campaign. Fundraising audits help you identify organization-wide trends, pinpoint more granular opportunities for improvement, and strengthen the foundation of your marketing efforts. Your supporters. Performing audits.

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What is Donor Relation Management?

sgEngage

It takes various components to make an organization run effectively, and by properly utilizing donor data and information, organizations can track interactions, estimate future performance, address potential concerns, and see donor retention trends. Donor communication should be productive, informative, and personalized.

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Nonprofit Analytics: Overview and 13 Analytics for Your Org

DNL OmniMedia

Data Analytics for Nonprofits: 13 Key Nonprofit Metrics. The ultimate goal is to uncover trends, understand performance, and discover useful next actions to help nonprofits achieve their fundraising and donor stewardship goals. Predictive Analytics: This is the practice of using trends from past data to anticipate future outcomes.