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Who Qualifies as a Major Donor Prospect for Your Organization? (3 Guidelines)

The Fundraising Authority

As you are looking for donors to make contact with and insert into your fundraising funnel, you don’t want to waste time. Nothing is more draining than constantly following major donor “hunches,” and spending time tracking people down, only to fail to even get a first meeting. Who can you truly call a “major donor prospect?”

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What Are You Doing with Your Donor Data?

Greater Giving

Donor Data Management How To Supercharge Relationships You’ve spent weeks, months, or even years collecting every bit of data your donors produce. You can supercharge meaningful relationships when you implement smart donor data management processes. Communication preferences: Know which channels donors prefer being contacted on.

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5 Text Best Practices to Boost Your Fundraising Success

Get Fully Funded

Text marketing , also known as SMS marketing, can help your organization engage supporters, build relationships, and ultimately boost your fundraising results. Segment your list of contacts. The more people you get to opt in, the more supporters you can cultivate relationships with over text. Segment your list of contacts.

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Alumni Fundraising in the Arts: 5 Tips to Create Connections

Achieve

To cultivate alumni donors, you’ll need to stay in contact with graduates so your program remains top of mind and provide opportunities for them to give that they’ll be receptive to. Your performing arts program can leverage an alumni database in multiple ways, including to: Maintain up-to-date contact information for each of your alumni.

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4 Quick Tips to Remember When Planning an Advocacy Campaign

Top Nonprofits

As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. Rely on established relationships. As a best practice, use a constituent relationship manager (CRM) such as those included in EveryAction’s guide to picking a nonprofit CRM to help organize and monitor your campaign’s success.

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3 Ways You Can Say “My CRM Is Effective”

TechImpact

You’ve invested in your constituent relationship management system (CRM), implemented the software, trained your IT team, and planned continuous training for the next few months. With your CRM, you can record how many people from a specific demographic donated to your nonprofit during your last campaign. Image courtesy of Blackbaud.

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How to Succeed With Nonprofit Direct Mail Fundraising

Allegiance Group

Contact Us! After assessing how these donors already interact with your nonprofit, you can build target donor profiles based on demographics, psychographics, giving habits, and preferred communication channels. After the event, leverage attendees’ contact information by engaging them with your direct mail campaign.

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