Whole Whale

NOVEMBER 23, 2022

Flexibility : The best dashboards are flexible enough to track the metrics that are most important to your nonprofit. About Company : Founded in 2012, Google acquired in 2019 for $2.6bn and has included in Google Cloud Platform. About Company : Created by Google started out as part of the enterprise Google Analytics 360 suite.

Analytics 52

Analytics Tools Wikipedia Track 52

Care2

MAY 27, 2009

While we’ve seen explosive growth in use of social networks ( NYT reported last week that time spent on social networks has exceeded that of emai l ) many organizations are asking how do you effectively deploy a social media strategy and what is the return on investment (ROI)? Here are a few examples.

ROI 59

ROI Social Media Media Social 59

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 27, 2009

Alfred Sloan used ROI in the 1920's at General Motors Source: Wikipedia I'm in the process of writing about and prepping several workshops for nonprofits about Social Media and ROI, known as "Return on Investment." ROI processes, particularly as part of the budgeting process , are familiar to many nonprofits.

ROI 74

ROI Social Media Media Measure 74

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

Flickr Photo by Cursed Thing Last year at this time, I was in Austin, TX doing a keynote workshop for Legal Services Corporation on the ROI of Nonprofit Technology. The basics include: benefits, value, metrics, and financial calculations. I think that is dangerous. Improvement in marketing efficiency. Actual improvement to sales.

ROI 66

ROI Results Community Online 66

Nonprofits Source

OCTOBER 4, 2023

Robust CSR software helps alleviate the struggles of managing your company’s philanthropic initiatives and measuring impact, so you can focus on driving employee participation and making bigger waves with your efforts. Corporate giving touches everyone within a company. The answer lies in innovative CSR software.

Software 52

Software Business Guide Companies 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 9, 2009

Photo by Jeff Pulver David Armano has an article on BusinessWeek called " The New Focus Group: The Collective " where he urges companies using social media to make the last word in ROI insight, not investment. Are you allowing your teams to create "pilots" prior to scrutinizing them through traditional ROI exercises?

ROI 91

ROI Learning Reflection Social Media 91

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." And, it also includes measurement - not just qualitative information. View more presentations from kanter.

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 24, 2008

Rachel Happe has a good post about how to look at the value part of social media ROI equation. I would have liked to have added these questions to the Social Media ROI Case Study Slam panel, maybe for future reiterations. I'd like to see variations on the Justin Perkin's Social Media ROI Calculator to incorporate some of those.

Social Media 50

Social Media Measure Media Effective 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 25, 2009

20:20 Social Media Analytics Blog; A colleague just shared a link to this blog by Guarav Mishra's company. I've been following him on Twitter and have been following his social media/social change blog but hadn't made it to his company's blog. He lays out what to measure for each of these areas. Tags: ROI.

ROI 50

ROI Social Media Media Aggregator 50

Givinga

FEBRUARY 26, 2019

Over a 15-year period, corporate responsibility (CR) can increase a company’s market value by 6 percent¹. In cases where companies foster strong relationships with external stakeholders, the effect is even stronger: brands that are active with corporate responsibility initiatives see 40-80 percent more market value growth.

Profit 45

Profit Software Benchmark Student 45

NonProfit Hub

OCTOBER 15, 2014

50% of global consumers said they would be willing to reward companies that give back to society by paying more for their goods and services (44% in the U.S. Focus on five key areas: help them build brand visibility, recognize their generosity, offer creative approval, measure metrics and keep lines of communication open.

Sponsor 57

Sponsor Metrics Nonprofit Evaluation 57

Beth's Blog: How Nonprofits Can Use Social Media

JULY 20, 2009

KD Paine , the Queen of Social Media Measurement, said it. Measure Social Media." (She recently announced a new fee-based service called the Social Media Nonprofit Measurement and BenchmarkingReport ). The same holds true for two other financial metrics, gross margin and net profit. Tags: ROI.

Measure 50

Measure Time Org Social Media 50

DipJar

SEPTEMBER 12, 2022

As the first step to developing a strategy, set clear, measurable goals. That’s why many organizations are starting to use nonprofit production companies. Then, assess relevant metrics to see which types of content receive the most engagement. A KPI measures how effective your marketing efforts have been.

Marketing 52

Marketing Social Media Nonprofit Integration 52

Socialbrite

OCTOBER 31, 2021

As with any form of marketing, though, it’s important to know that you’re getting a favorable ROI for your efforts and that you can identify what’s working and what’s not. So, how do you measure your video marketing efforts? Measuring your video marketing. Measuring the engagement of your videos.

Measure 59

Measure Video Marketing Guide 59

AccelEvents

NOVEMBER 5, 2020

Clear Analytics for Tracking Audience Funnels, Lead Retrieval and Conversion, and ROI Measurement. In this way, a hybrid event combines the best of both worlds and allows you insight into all of these key metrics. . This not only boosts the event’s ROI, but it also encourages a business growth mindset for all attendees. .

Software 83

Software Virtual Integration Analytics 83

Connection Cafe

JULY 14, 2017

My thought, after reading the article, was that nonprofit organizations are missing a key metric to accurately define what is and what is not an overhead cost. I challenge the industry to adopt a new metric. Why Return on Mission is a More Accurate Measurement. It’s not a good way to live or to work.

Issue 39

Issue Conversation Change Metrics 39

CauseVox

APRIL 29, 2021

Your fundraising goals, or “micro-goals,” should be SMART goals – specific, measurable, actionable, realistic and time bound. See this article for more tips on calculating your ROI. Mark those that you want to do again, and cross out anything that wasn’t worth your time or had a low return on investment (ROI).

Calendar 98

Calendar Template Guide Fundraising 98

Forum One

JULY 13, 2021

Third-party cookies are used by ad companies to track you as you visit different sites around the internet, building a profile of you and your interests based on the sites you visit and using that to send ads to you. Decreased ROI on ad spending. In April 2021, Apple released its next round of privacy updates with iOS 14.5,

Impact 46

Impact Organization Track Analytics 46

Nonprofit Tech for Good

FEBRUARY 8, 2012

Define metrics of measurement and create a social media ROI spreadsheet. Claim and set up your nonprofit’s LinkedIn Company Page. Define your goals and objectives. Get the necessary training (HTML, digital photography, video, social media, and mobile technology). Create a master login sheet. Create a Google account.

Social Media 259

Social Media Social Media Tech 259

AccelEvents

NOVEMBER 5, 2020

Clear Analytics for Tracking Audience Funnels, Lead Retrieval and Conversion, and ROI Measurement. In this way, a hybrid event combines the best of both worlds and allows you insight into all of these key metrics. . This not only boosts the event’s ROI, but it also encourages a business growth mindset for all attendees. .

Software 59

Software Virtual Integration Analytics 59

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

  It included two excellent case studies and social media metrics- one on ASPCA and the other Georgia Tech. " She talked about the importance of measuring your social media efforts.   This was a great positive spin -- rather than measure to show me or prove the impact, it's measure so you can quantify it. 

Social Media 50

Social Media Relationship Media Management 50

ASU Lodestar Center

MAY 20, 2016

Don't let private companies corner the market on creativity. Use metrics, and when you can't, stay rigorous. Private companies measure success using KPIs like ROI and sales goals. You're reminding them why it's valuable for them to belong to this community, and why it's worth it to them to stay connected.

Marketing 40

Marketing Nonprofit Open Source Museum 40

Connection Cafe

MARCH 20, 2018

Sure, there are joint projects and special events that bring them together on a limited basis… …but for the most part, these two departments have their own goals, objectives, leaders, customers, and metrics. This 3:1 ROI is higher than that realized in most clinical services. Times have changed.

Collaboration 27

Collaboration Develop Marketing ROI 27

Gyrus

NOVEMBER 3, 2016

When most people think about reporting in the Learning Industry, they think about ROI justification. We can also paint a picture with this immense wealth of data by determining manners to address company sales, safety within the workplace, external communications, and any other potential learning facet within a program.

Learning 61

Learning Organization Statistics Cleveland 61

Amy Sample Ward

AUGUST 18, 2009

Lastly, consider what other organizations, companies or campaigns in your sector have already done! Identify what measures of success can be used. You know who and what, and you identified where you want to go, but before you dive in you also need to establish how you can measure and monitor activity from day 1 onward.

Social Media 190

Social Media Strategy Media Social 190

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2012

Note from Beth: Last month during one of our book talks for “ Measuring the Networked Nonprofit: Using Data to Change the World , ” at TechSoup Global, Rachel Weidinger from Upwell came up to say hello. Even better, we discovered that we can use this practice to both inform and measure campaigns.

Conservancy 112

Conservancy Measure Conversation Nonprofit 112

Care2

JANUARY 6, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Which metrics will help you achieve it? Is it to gather donations or content?

Analytics 54

Analytics Google Social Media Websites 54

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

I'm speaking at the eMetrics the premiere conference for Web measurement geeks.    His engaging and funny presentation was called "Tough Times call for Tough Measures. .    His engaging and funny presentation was called "Tough Times call for Tough Measures."   

Marketing 50

Marketing Measure Metrics Hunger 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 14, 2008

    What's the ROI of listening? Biz 360:  They start with a baseline benchmark - and measure what they learn and adjustments the clients make.    So, they are able to adjust the ROI.    Created an "advocacy" metric - positive opinion - negative opinion. 

Marketing 50

Marketing ROI Influence Metrics 50

Connection Cafe

FEBRUARY 25, 2020

With this in mind, we recently took measures to evolve our community engagement platform, giving people access to a broad set of tools to help them engage and build purpose beyond their day-to-day roles. Tools of Engagement. Purpose at PIMCO operates through three distinct pillars: PIMCO Gives, PIMCO Acts and PIMCO Advocates.

Hunger 29

Hunger Empowerment Asia Europe 29

Neon CRM

JANUARY 23, 2024

You also notice they happen to work at the same company as one of your board members. You should be tracking success metrics such as average major gift size, frequency of contact with donors, number of asks made, donor retention rate, fundraising ROI, and more. How can you work together in the future?

Gift 52

Gift Strategy Raise Database 52

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

Ideas 99

Ideas Guide Online Fundraising 99

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2008

Measuring the ROI by dollar amounts as the key metric needs to be balanced with using metrics like increased conversions (email list sign ups), measurable word-of-mouth, or improvements in online buzz. re too busy running the company) ask them to take a closer look, and get back to you. Some takeaways.

Social Network 50

Social Network Benefit Network Organization 50

Bloomerang

JULY 20, 2023

Organizations that invest in PCI-compliant online fundraising solutions can take proper cybersecurity measures to ensure that their online donation process is secure. Then, determine the amount you’re willing to spend to hit those goals and lead to a healthy return on investment (ROI). Make secure donations.

Ideas 78

Ideas Online Fundraising Tips 78

Amy Sample Ward

MAY 14, 2009

Prioritize your ROI around the biggest impact, whether that’s raising funds, engaging people, or something else. We are all after real world changes, so how do we measure our use of these tools on real world impact? Link to things that can be measured. Web metrics, talking to people, emails (who opens, clicks, etc.).

Tools 100

Tools Tech Map Case Study 100

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2010

One problem is that many do not formulate a measurement strategy and are at a loss to justify their investment of time and resources or reap insights to improve what they're doing. . Supporting: customers may self support each other, or companies may directly assist them using social technologies. cut and paste).

Social Media 99

Social Media Measure Strategy Media 99

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

I put the call out for nonprofit blog posts on the topic of measuring your nonprofit’s marketing or communication strategies. The art part is how you articulate your organization’s measure of success and formulate strategies to realize that success. The science part of the equation starts with a solid methodology and tools.

Measure 115

Measure Learning Case Study Metrics 115