Nonprofit Tech for Good

OCTOBER 17, 2023

In this post, we’ll explore three cost-effective strategies to boost your online visibility. Step 1: Create Engaging Content Compelling content is the cornerstone of any successful social media strategy. For social media content, focus on metrics like likes, shares, comments, click-through rates, and follower growth.

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Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. Then, once you understand your audience members and which strategies resonate with them, you can build a strategy. Which strategies were most effective at attracting first-time donors? the timing of their donation)?

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Qgiv

APRIL 9, 2024

Learn how your organization can take full advantage of social media in this guide! What is a good social media strategy for nonprofits? SMART goals are the foundation of your social media strategy and should be tied to building brand awareness, increasing engagement with your community, or raising more funds. Fundraising.

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Social Media Media Guide Social 52

Media Cause

JULY 14, 2023

This knowledge will guide you in tailoring your campaigns to resonate with your audience and create meaningful connections. Channels: Choose the digital channels that align with your audience’s preferences and behaviors. Measure Impact: Define the metrics that will help measure the impact of your digital campaign.

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Achieve

OCTOBER 6, 2023

By collecting and analyzing key data points, you’ll be able to continually refine your strategy and stay at the forefront of social media fundraising. Conversion Rate Once your organization has a bustling community of supporters on social media, how do you channel their enthusiasm into meaningful impact?

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Nonprofits Source

NOVEMBER 27, 2023

Best of all, most of these are free or cost effective so you can get the most bang for your buck and maximize the value of your marketing strategy. Let’s jump into the essential marketing platforms to add to your strategy and how you can harness their full potential.

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Bloomerang

JUNE 1, 2022

In this guide, we’ll review the importance of year-end giving and the best strategies to use to plan a successful campaign. This gives your team time to prepare and align on strategy and timelines. You might not have experience creating a formal year-end giving strategy, or you may be looking to update your current strategy.

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Guide Giving Nonprofit Metrics 107

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. Whether you’re looking to take an improved approach to your existing strategy or design a new plan from scratch, this guide will steer you through the process of building a fundraising strategy. Offers accountability.

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Bloomerang

NOVEMBER 10, 2023

To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. In this guide, we’ll cover the need-to-know information and steps of creating a major gift fundraising strategy, including: What is a major gift? Why are major gifts so important for nonprofits?

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Gift Raise Guide Relationship 97

Neon CRM

AUGUST 18, 2023

To succeed, it’s important to grasp the basics of three strategies: email fundraising, direct mail fundraising, and fundraising events. These proven strategies will lay a strong foundation for your organization and pave the way for future growth. acronym to guide your team through setting the right objectives for your fundraiser.

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Guide Fundraising Mail Metrics 52

Greater Giving

MAY 25, 2022

Fundamental Strategies to Maximize your Event Marketing ROI. As a result, your nonprofit’s financial health often depends on your ability to recoup that investment through a successful marketing strategy that brings in ticket sales and donations. These recommendations include: 1. Prepare ahead of time. Automate your marketing.

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ROI Marketing Strategy Sponsor 81

Get Fully Funded

MAY 9, 2022

What can you do to improve the metrics that matter? Put all your goals on paper and include every metric you need to measure to meet the goals in your fundraising plan. Store them in your library, so you will have them when you are ready to deploy them as part of your marketing strategy. What’s working? What’s not working?

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Marketing Guide Metrics Nonprofit 69

Achieve

MARCH 1, 2024

This guide will give you the rundown on how to get started so you can smoothly host an engaging podcast that will “wow” audiences. Plan your content strategy. After establishing the big picture of your nonprofit podcast, it’s time to get into the nitty gritty of podcast planning with your content strategy. Record your podcast.

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Nonprofits Source

APRIL 3, 2024

In this guide, we’ll review how you can harness the power of digital marketing to promote your membership-based organization. As we discuss these methods, consider your current approach to recruitment marketing and which of these strategies would complement it well.

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Bloomerang

JULY 5, 2021

Yet too many nonprofits still don’t prioritize donor retention strategies. . I’ve long advocated for adding “wows ” to your donor relationship-building strategy, so this finding particularly struck me. Not surprisingly, the pandemic caused many consumers to change the way they shop, including shifting to ecommerce channels.

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Donor Strategy Retention Relationship 141

Nonprofit Tech for Good

FEBRUARY 14, 2019

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. The guide below covers the key steps to running a Facebook fundraising ad campaign from start to finish, including set-up, monitoring and evaluating success after completion. 5) Select metrics and monitor campaign performance.

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Facebook Fundraising ROI Virginia 242

Pamela Grow

OCTOBER 30, 2023

In this guide, we’ll explore how you can to leverage this data and grow your monthly giving program: Determine your objectives. Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. Understand donors’ giving behaviors. Monitor data and adjust your appeals.

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Analytics Data Giving Metrics 52

DNL OmniMedia

DECEMBER 15, 2020

In this guide, we’re going to focus on one of those outlets in particular: email. The strategy behind your email marketing efforts should always roll-up to the overall organizational story you are trying to tell. Why are so many nonprofits utilizing email in their overall digital strategies ? Additional marketing channels.

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Qgiv

JANUARY 12, 2023

Social media is an important channel of communication for connecting with your donors and supporters. To maximize your potential across social media platforms, it’s essential to create a nonprofit social media strategy. How to Create a Nonprofit Social Media Strategy. Set SMART goals. What don’t you like?

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Social Media Strategy Media Donor 52

Nimble AMS

NOVEMBER 21, 2022

Deciding on a social media strategy before the event will help you appropriately prime your member donors for your fundraising campaign. Share why their gifts are important, what goals your organization is trying to reach, and include any donation metrics. For example, #YourAssociationNameGivingTuesday or #GivingTuesdayEducators.

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Nonprofits Source

JUNE 22, 2017

Creating a digital plan does that by aligning strategies to support your marketing goals. By the end of this guide, you’ll learn how to get your content read … how to build brand authority & trust… And how to grow your revenues online. Chapter 2: Marketing Strategy. Ready to get started?

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Digital Marketing Guide Chapter 111

sgEngage

MAY 27, 2021

Thanksgiving holiday each year, meaning you’ve got plenty of time to craft a successful strategy. As you make your way through this guide, keep in mind that your GivingTuesday strategy shouldn’t only focus on the day itself. You can create a research-based fundraising strategy. . The characteristics of your donor base.

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Giving Retention Metrics Demographics 119

Get Fully Funded

JANUARY 24, 2024

In this article, we’ll explain what email automation is and explore three strategies you can use to leverage it. Simplified reporting: Most email automation tools include built-in reporting capabilities that allow you to easily generate reports on key metrics, such as email open rates, click-through rates, and overall campaign performance.

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Nonprofits Source

JANUARY 23, 2023

More goes into a successful Google Grants management strategy than simply writing ads and calling it day. By developing a smart Google Grants management strategy, you can reach new heights with your digital marketing. As digital marketing experts ourselves, we’ve seen the potential search engine marketing holds.

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Grant Google Management Guide 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

The panel also featured, Mary Beth Smith, from the SF Ballet, who share her organization’s experience integrating social media into marketing strategies since 2007. The panel was on social media, adoption, and measurement. We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?)

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Metrics Facebook Data Measure 96

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

One of the posts that got a lot of engagement and contributed to the uphill trend in the metrics was about editorial calendars. I asked fans on Facebook, “Does your organization use an editorial calendar and “editorial meetings” to get ideas and manage content for a content strategy?”

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Content Measure Organization Strategy 101

DNL OmniMedia

MAY 25, 2022

Effective data management is key to understanding your constituency and building better fundraising and engagement strategies. In this guide, we’ll share some of our expertise surrounding the topic of nonprofit data analytics through the following points: Overview of Nonprofit Data Analytics. How to Begin Analyzing Nonprofit Data.

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Analytics Org Adwords Metrics 52

AccelEvents

JUNE 24, 2021

In this mega guide, we will take a closer look at the new expectations of the event marketer position, what it means, and how event marketers can adapt and maximize the opportunities that now exist. . Actionable Event Growth Strategies. Knowing how to take advantage of this new opportunity is the key to your future success.

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Guide Virtual Registration Platform 93

Wild Apricot

DECEMBER 21, 2017

This often overlooked and sometimes under-appreciated department uses data to drive strategy, best practices to guide training, and technology to hack success. Here’s everything we’ll cover in this guide. Sales Ops Metrics & KPIs. Performance Metrics Analyses. Sales Ops: Table of Contents.

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Synchronous Structure Metrics Knowledge Base 145

Qgiv

OCTOBER 21, 2021

It’s been proven time after time that data-driven strategy creates the most successful fundraising results. These same metrics are important to track during crises to effectively determine which indicators can signal alarm. This will guide you when determining what information to collect from supporters.

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Data Metrics Nonprofit Analysis 69

CauseVox

OCTOBER 11, 2021

This guide will help you to outline and develop a year-end fundraising campaign that works for your organization and your donors, specifically curated to your needs in 2021. By focusing on alumni as givers and integrating a #GivingTuesday campaign with their year-end strategy they have been incredibly successful.

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Guide Giving Campaign Social Media 73

sgEngage

APRIL 10, 2023

To help you get started, this article will explore four ways you can plan ahead now, including: Create a research-based fundraising strategy. Keep in mind that your Giving Tuesday strategy shouldn’t only focus on the day itself. When you put in the work ahead of time, you will have solid strategies already in place and ready to go.

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Demographics Retention Donor Research 72

Get Fully Funded

JUNE 16, 2022

For each of your online campaigns, your revenue goal should tie into your overall fundraising strategy. To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). Don’t drop other channels, though!

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

Long Live Strategy.” Argues for engaging in adaptive strategy given the data rich and rapidly changing environment for solving complex social problems. Patricia Patrizi, Elizabeth Heidi Thompson, Julia Coffman, and Tanya Beer, “ Eyes Wide Open: Learning as Strategy Under Conditions of Complexity and Uncertainty.”

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M+R

OCTOBER 15, 2021

Across channels and platforms, we end up with answers about what is working and what’s not, trends in nonprofit strategies, and insight into supporter behavior. . with data from dozens of other nonprofits to create a set of averages, trends, and key metrics. That’s the destination.

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Achieve

JUNE 1, 2023

Your nonprofit likely has plenty of strategies for gathering direct donor feedback. You might send surveys or host meetings with high-level supporters to get their input on your organization’s strategies. Analyze your online giving trends and engagement metrics. Analyze your online giving trends and engagement metrics.

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Donation Donor Giving Demographics 52

Achieve

DECEMBER 8, 2022

Follow these steps to target your social media strategy for stewarding relationships with donors: Encourage donors to follow you on social media. a multi-channel approach to fundraising. is best, you should use all of your communication channels to cultivate relationships with donors. . Donorly’s fundraising strategy guide.

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