Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. Why Quarterly Impact Reports?

Trend 326

Trend Digital Marketing Fundraising 326

Nonprofit Tech for Good

SEPTEMBER 23, 2020

#GivingTuesday 2020 is December 1 and below are important data about GivingTuesday donors to help your nonprofit create a successful campaign. The data from GivingTuesday comes from their 2019 GivingTuesday Impact Report and the 2020 Global Trends in Giving Report data is based on the survey responses of 2,263 GivingTuesday 2019 donors.

Statistics 363

Statistics Donor United States NGO 363

EveryAction

AUGUST 25, 2022

In this 6-part blog series, we’re highlighting key digital features your organization can start implementing now to boost fundraising this fall. This week’s topic: digital advocacy forms. What are digital advocacy forms? Why should nonprofits use digital advocacy forms now? Advocacy is for everyone.

Digital 130

Digital Advocacy Fundraising Channel 130

DNL OmniMedia

APRIL 26, 2024

From email to your website , your nonprofit’s digital presence spans multiple communication channels, each with its own unwritten rules for success. While allocating marketing resources to various offline promotional strategies is perfectly fine, abandoning your nonprofit’s digital outreach is almost always a mistake.

52

52

NonProfit PRO

SEPTEMBER 22, 2021

Ultimately, a content marketing strategy is the best representation of your organization — donor-facing and what happens behind the scenes. Successful digital marketing strategies never occur without proper planning, but you can make them work in your favor with a bit of effort.

Digital 246

Digital Marketing Content Strategy 246

Nonprofit Tech for Good

DECEMBER 2, 2023

By Wendy Mercurio , Content & Education Specialist at Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. When a fundraiser receives a notification that a donor is close to lapsing, they can reach out and reconnect with that donor.

Trend 314

Trend Fundraising Digital Celebrate 314

Nonprofit Tech for Good

JANUARY 24, 2021

By Laura Bucher , Storyteller at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. But there are two things that are certain: social distancing will continue to be a reality and your donors will continue to believe in your mission. Not to worry.

Donor 328

Donor Ideas Social Nonprofit 328

Nonprofit Tech for Good

FEBRUARY 28, 2021

It’s no secret that corporate donors are invaluable partners for nonprofits. They can make a huge impact as they provide significant support across areas including grantmaking, employee engagement and cause marketing. Thoughtful donor stewardship strategies are the key to enhancing corporate partnerships.

Social Media 300

Social Media Hunger Donor Media 300

EveryAction

JANUARY 25, 2023

As far as free advertising for nonprofit organizations goes, this program lets you: Target your reach and increase digital visibility. People like to see businesses support social causes and the byproduct of a partnership can lead to new customers for the business and also brand awareness and recognition for the nonprofit.

Volunteer 209

Volunteer Free Donor Grant 209

Nonprofit Tech for Good

DECEMBER 19, 2019

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising campaigns. 27: Digital Learning Day — #DLDay. 14: World Blood Donor Day — #WorldBloodDonorDay. The first step is to decide which days to build a campaign upon and then add them to your 2020 editorial calendar.

Calendar 363

Calendar Awareness Causes Giving 363

Nonprofit Tech for Good

OCTOBER 22, 2020

Development audit after development audit of small- to mid-sized organizations reveals that while donor retention remains a critical issue there is also another issue that is equally important. Far too many groups are not focusing their fundraising efforts on wide-scale donor acquisition efforts.

Social Media 353

Social Media Donor Media Social 353

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. Let’s get started!

Fund 52

Fund Donor Strategy Search 52

CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter?

Audience 82

Audience Donor Survey Demographics 82

Pamela Grow

FEBRUARY 27, 2024

Building relationships with donors, volunteers, and advocates ensures that you have a reliable source of support to power your mission year after year. This means that there are more opportunities to tell your nonprofit’s story , spread awareness of your cause, and connect with donors around the world. Segment your audience.

Digital 59

Digital Marketing Create Social Media 59

Nonprofit Tech for Good

DECEMBER 3, 2018

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising campaigns. The real-time, in-the-moment nature of cause awareness and giving days can inspire donors to give provided that your nonprofit knows how to promote the days effectively. 28: Digital Learning Day — #DLDay.

Calendar 279

Calendar Awareness Causes Giving 279

Nonprofit Tech for Good

DECEMBER 15, 2019

It’s time to take on new terrain by building a targeted multichannel donor journey that ensures every member of your community feels connected to your cause throughout the year. In this must-watch webinar you’ll learn how to: Take a multichannel approach to your donor communications.

United Kingdom 304

United Kingdom Belgium Norway Finland 304

Bloomerang

FEBRUARY 5, 2024

Nonprofits who care about donor retention employ numerous strategies to keep their donors coming back year after year. Personal acknowledgments, impact reporting, and a strong monthly giving program are some of the cornerstones to a high donor retention rate. Savvy fundraisers have always kept donor retention top of mind.

Retention 94

Retention Gift Donor Pledge 94

Bloomerang

OCTOBER 28, 2023

Fundraising events have always been a cornerstone of nonprofit organizations’ efforts to engage donors and garner financial support. But these events are not only about maintaining existing relationships; they also provide a unique opportunity to tap into the extended networks of your donors—by attracting their friends to your cause.

Network 78

Network Donor Fundraising Registration 78

Nonprofit Tech for Good

AUGUST 16, 2018

Ray Gary is the CEO of iDonate , a SaaS-based provider of the world’s most innovative Digital Fundraising Platform for nonprofits. Technological advancements in other parts of our lives are indirectly changing the way donors want to interact with the organizations they contribute to. By Ray Gary. Make the “ask” personal.

Digital 278

Digital Trend Fundraising Movie 278

Nonprofit Tech for Good

DECEMBER 31, 2017

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising campaigns. The real-time, in-the-moment nature of cause awareness and giving days can inspire donors to give provided that your nonprofit knows how to promote the days effectively. 22: Digital Learning Day — #DLDay.

Calendar 267

Calendar Awareness Causes Giving 267

Qgiv

MARCH 4, 2024

Our latest eBook, the Digital Fundraising Guide: Ideas & Steps to Reach Your Goals , is a complete guide to help you choose the right digital fundraising solution that works for your specific nonprofit’s needs. One of the simplest ways to reach your donors is through their phones. Donor retention. Mobile fundraising.

Goal 52

Goal Guide Digital Ideas 52

EveryAction

SEPTEMBER 2, 2022

In this six-part blog series, we’re highlighting key digital features your organization can start implementing now to boost fundraising this fall. Last week, we went over digital advocacy forms. The post Digital Must-Haves for Fall Fundraising Success Part 6: Mobile Messaging appeared first on EveryAction. Fundraising.

Mobile 130

Mobile Digital Fundraising Advocacy 130

sgEngage

APRIL 20, 2021

The average recurring donor gives an astounding 42% more per year than one-time donors. Get recurring gift options in front of your donors where they already spend most of their time: online! Shifting to online fundraising tactics allows you to easily develop your program and reach a wider pool of donors. Let’s dive in!

Digital 116

Digital Strategy Giving Gift 116

Nonprofit Tech for Good

JANUARY 1, 2017

Cause awareness and giving days can be very powerful themes upon which to craft and launch online fundraising campaigns. The real-time, in-the-moment nature of cause awareness and giving days often inspire donors to give provided that your nonprofit knows how to promote the days effectively.

Calendar 269

Calendar Awareness Causes Giving 269

Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

Donor 98

Donor Strategy Nonprofit Phone 98

Bloomerang

FEBRUARY 20, 2024

In today’s fundraising world , with dozens of nonprofits competing for donors’ hearts and wallets, it’s important to stand out from a donor relations standpoint. Here are 16 uncommon and practical donor relations tactics that will delight and surprise your donors: 1. Leave a voicemail if they don’t answer.

Experiment 76

Experiment Donor Script Delicious 76

The Modern Nonprofit

JUNE 20, 2023

Estimated Reading Time: 3 minutes From Events to Online: Adapting Traditional Fundraising Methods for the Digital Age In the grand theatre of nonprofit work, fundraising is the showstopper act. Yet, for many nonprofits, the shifting backdrop of the digital age is presenting new challenges and opportunities.

Method 88

Method Digital Online Fundraising 88

Nonprofit Tech for Good

DECEMBER 17, 2013

Launching online fundraising campaigns around cause awareness days is good strategy. 5: Digital Learning Day — #DLDay. 14: World Blood Donor Day — #WorldBloodDonorDay. 20: Martin Luther King, Jr. Day of Service — #MLKDay. 2: World Wetlands Day — #WorldWetlandsDay.

Awareness 273

Awareness Causes Literacy NGO 273

Bloomerang

OCTOBER 30, 2023

In the realm of human services nonprofits , evolving to meet the needs of those served means also adapting to the changing dynamics of donor behavior. This decline is further underscored by the fact that only 23% of donors used cash for contributions in 2022 , marking a substantial 35% decrease from 2017.

Service 92

Service Paypal Donor Method 92

Nonprofit Tech for Good

OCTOBER 17, 2023

In our current digital landscape, having a strong social media presence is essential for nonprofit organizations. It not only helps raise awareness about your cause but also enables you to connect with a wider audience and attract potential donors and volunteers. Ever considered Influencer Marketing for your nonprofit?

Social Media 330

Social Media Media Social Influence 330

Nonprofit Tech for Good

APRIL 5, 2024

It should be mobile-responsive, attractive, and include features like: Online registration with secure payment processing Customizable text, imagery, and URL The ability to collect donations Sponsor onboarding and digital exposure Live leaderboards 1. You might even link out to the site in nonprofit staff email signatures.

Tech 201

Tech Marketing Sponsor Registration 201

Qgiv

FEBRUARY 1, 2023

These nonprofits rely on funds from generous donors to keep their work going and to provide support to the Black community. Nonprofits to support Byte Back Byte Back is an organization dedicated to opening a path for historically underrepresented communities into the digital economy.

History 98

History Awareness Causes Celebrate 98

Bloomerang

OCTOBER 27, 2023

Independent researchers have also conducted a number of studies to understand donor attitudes and behaviors regarding crowdfunding tipping or adding optional contributions when donating on crowdfunding platforms. Donors tend to focus more on the cause or project itself and its importance to them.

Tips 92

Tips Donor Attitude Platform 92

The Modern Nonprofit

MARCH 2, 2021

Estimated Reading Time: 5 minutes How to Get Millennials to Support Your Cause. Although they might not be your biggest donors right away, they are poised to shape philanthropy for decades to come. Get to know the millennial generation… They are digital natives. They are cause-oriented.

Causes 124

Causes Support Volunteer Generation 124

Bloomerang

DECEMBER 19, 2023

In today’s rapidly evolving world of nonprofit fundraising, nonprofits must adapt to changing donor preferences and behaviors. This decline is further underscored by the fact that only 23% of donors used cash for contributions in 2022 , marking a substantial 35% decrease from 2017.

Method 56

Method Generation Adopt Paypal 56

Nonprofit Tech for Good

AUGUST 4, 2023

By Michelle Kocin , Digital Marketing Manager at Sylogist Mission CRM – a donor management, fundraising, and volunteer management platform build for nonprofits and NGOs in the Microsoft Dataverse. Silent Generation donors value personal connections and traditional forms of communication. organizations** 11.8%

Generation 246

Generation Giving North America Method 246

Qgiv

OCTOBER 9, 2023

While your individual donors fund most of your donations, it’s best to also look for other sources of revenue. Cause marketing is a great way to build a relationship with a business to make your fundraising more sustainable. What is cause marketing? What is cause marketing? Digital programs.

Causes 52

Causes Marketing Impact Guide 52