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2 Email Templates to Soft Launch Your Nonprofit’s Fundraising Campaign

Nonprofit Tech for Good

A fundraising campaign soft launch—the release of your campaign to a limited audience prior to the general public—allows your organization to establish early momentum on your campaign. Email #1: Introduce the Campaign. You could also try posing a question, like “True or false: $50 can save a life.”.

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Answers to the Top 13 Questions Nonprofits Have About Giving Tuesday

Nonprofit Tech for Good

To help you capitalize on the start of the biggest donation season of the year, Classy.org is answering top questions from nonprofits that are zeroing in on the year-end giving season. To drive conversion and boost revenue, fundraising professionals will need to create campaigns that attract new supporters and prioritize donor experience.

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3 Data-Driven Marketing Strategies to Maximize Major Gifts

Get Fully Funded

When it comes to reaching your nonprofit’s revenue goals, major gifts are critical. For the average nonprofit, roughly 80% of all revenue comes from only 20% of its donors—and most of these earnings are major gifts. What role should marketing play in your major gift strategy? Let’s get started!

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The Beginner’s Guide to Running Your First Capital Campaign

Get Fully Funded

You’ve outgrown your space, and you’re ready for your first capital campaign! So, no matter if you need $20,000 or $200,000 or $2,000,000 (or something else), here’s the basic formula you should follow for your first capital campaign to raise money for a facility. Your capital campaign will also bring you: New donors.

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15 Tips for a Strong End-of-Year Giving Campaign

Neon CRM

That’s reason enough to shift your focus to end-of-year giving and get serious about planning a year-end giving campaign. Why is the End-of-Year Giving Campaign So Important? Giving and receiving gifts extends to others. Here’s what it takes to create an effective, strategic end-of-year giving campaign.

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Capital campaigns and donor fatigue: combatting your fears

Candid

Capital campaigns are big undertakings, for both you and your donors. They’re the ultimate testing ground for your donor stewardship tactics, as you’ll be asking for quite a lot — extra-large gifts, multi-year commitments, feasibility study interviews, and more. It’s natural to fear donor fatigue during a capital campaign.

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Mastering Major Gifts: The Ultimate Guide to Raise More

Bloomerang

To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. Because major gifts are so large, it requires time and dedication to cultivate and acquire more of these donations. Why are major gifts so important for nonprofits? What is a major gift? billion in 2022.

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