Bloomerang

NOVEMBER 10, 2023

To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. Because major gifts are so large, it requires time and dedication to cultivate and acquire more of these donations. Why are major gifts so important for nonprofits? What is a major gift? billion in 2022.

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Gift Raise Guide Relationship 101

Bloomerang

JANUARY 3, 2022

After you’re done celebrating your wins, it’s time to evaluate the success of your end-of-year fundraising campaign. . Why you should evaluate your end-of-year fundraising campaign . Taking stock of how your results compare to your campaign’s goals is the best way to set yourself up for future success. . Total number of gifts.

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Evaluation Metrics Campaign Fundraising 111

Bloomerang

APRIL 6, 2021

Your team likely spends countless hours planning events and campaigns in order to raise money for programs and projects that will further your cause. . Whether you’re sending general donation requests, sponsorship requests, or end-of-year-appeals, it’s important to amplify your fundraising campaigns as broadly and loudly as possible. .

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Mail Channel Strategy Fundraising 65

Get Fully Funded

APRIL 23, 2023

There are two parts to thanking donors: Connecting with the donor’s brain by providing a gift receipt and more importantly, touching the donor’s heart by letting them know they are heroes for giving to your organization’s cause. Donors lose trust in your organization when they only hear crickets after sending a gift.

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Gift Donor Language Video 119

Nonprofit Tech for Good

APRIL 3, 2022

Make a “ stretch gift ” that is very generous and is outside your normal giving pattern. Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). bulk mail permits, rules and regulations, mail houses).

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Fundraising Mail Law Donation 336

The Fundraising Authority

DECEMBER 10, 2020

For example, at a small organization, your tactical calendar may look something like this: January – Prospecting mailing. Facebook fundraising campaign. February – E-mail fundraising letter. March – Housefile mailing. May – E-mail fundraising letter. September – Launch annual board giving campaign.

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Calendar Develop Organization Fundraising 220

Allegiance Group

MAY 1, 2024

If you’re ready to find out how your nonprofit can buck trends and create a winning year-end campaign, this blog post is for you. Look to Past Campaigns for a Fuller Picture It’s also helpful to analyze past year-end campaigns for insights. Similar questions can be asked of pandemic ”crisis donors” and monthly donors.

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Campaign Guide Fundraising Storytelling 52

Qgiv

JUNE 23, 2021

Creating a sustainable, scalable fundraising campaign that will help you grow your future impact is just as important as reaching your fundraising goal. Learn about how to run an effective and sustainable campaign by reading from the top or jumping to the sections that most interest you: . Timeline for the campaign.

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Campaign Effective Fundraising Nonprofit 98

Pamela Grow

AUGUST 2, 2023

Multichannel without question. And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” Direct mail and digital work side by side to ensure your best campaign. For direct mail, always think package, not letter. Where do you begin? What do you want your donor to do ?

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Free Fundraising Mail Nonprofit 88

EveryAction

NOVEMBER 9, 2022

If email or mail appeals are a part of your GivingTuesday strategy, segmenting your audience could make a big difference for return on investment (ROI.) Get specific about how a gift today will translate to impact tomorrow—and wherever possible, quantify! Segment your audience. Don’t worry, it doesn’t need to be complicated.

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Gift Consultant Audience email 207

Qgiv

SEPTEMBER 14, 2021

Despite increasing commercialism, the holidays traditionally get people thinking about ways they can give—whether they’re wrapping gifts for loved ones or donating time and money to a cause they care about. Explore this definitive guide to learn more about Giving Tuesday, get great campaign ideas, and soak up some best practices.

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Campaign Ideas Giving Tips 98

Candid

AUGUST 18, 2021

For instance, AI can quickly rank individual donors by their likelihood to give to a direct mail appeal right now. . Altogether, these benefits mean healthier fundraising ROIs, efficient campaign planning, and more time for building donor relationships. . Data analysis for planning campaigns is the perfect example.

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Course Fundraising Analysis Mail 112

Nonprofit Tech for Good

AUGUST 19, 2023

Nowadays, life’s moving fast, and donors really appreciate the option to give when they want to, without dealing with going somewhere or mailing a check. When it comes to online giving, donors don’t have to stress about being there in person or mailing in their support.

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Donation Digital Online Giving 197

Bloomerang

NOVEMBER 3, 2023

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Dear What’s Enough, Congrats on receiving more tribute gifts, and good on you for considering the best ways to recognize the generous supporters who refer these gifts to you. Immediately if the gift is made online.

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Donor Gift Charity Newsletter 94

Bloomerang

DECEMBER 16, 2021

Julie Ordoñez will outline a proven strategy, messaging and action steps you can implement right away to close major gifts faster, ethically. We’re here to talk about 3 steps to closing over $10,000 gifts by December 31st. If you put your question in there, it might have a little bit more visibility. That’s right.

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Gift Video Calendar email 115

Get Fully Funded

JUNE 16, 2022

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. For each of your online campaigns, your revenue goal should tie into your overall fundraising strategy. A campaign’s inputs include all costs spent on running the campaign.

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Raise Campaign Money Online 59

Nonprofits Source

JANUARY 12, 2023

One way to encourage people to fundraise online for your organization is to launch a text-to-give fundraising campaign. As a nonprofit professional, a texting campaign could be your new best friend. In this guide, you will learn more about promoting your online fundraising campaign with these six tips.

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Campaign Giving Tips Social Media 52

CauseVox

OCTOBER 21, 2021

To get started preparing for the most wonderful time of the year for nonprofits and charities, ensure you’ve covered your year-end fundraising basics with this year-end fundraising campaign timeline. These are the questions that must shape your fundraising plans. Suggestion: Pre-Year End Fundraising Thank You Campaign .

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Campaign Fundraising Calendar Template 80

Everyaction

FEBRUARY 5, 2018

In today’s digital age, it might seem somewhat nostalgic to talk about direct mail. While it’s tempting to default to cost effective communication channels like email and Facebook, direct mail is still very much in play. Today, direct mail continues to be an effective way to prompt donors to take action.

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Mail Test Audience Tools 67

Achieve

JUNE 17, 2024

And which donors should you even ask to contribute to each of your campaigns and initiatives? To get started, try answering the following questions: Who is my audience? Another way of thinking about this question is, “How should I ask my donors to give?” What is the best way to build a passionate donor base?

Donation 52

Donation Fundraising Tips Channel 52

sgEngage

MARCH 22, 2022

A common misconception among newer nonprofit professionals is that every campaign or event is meant to attract new donors and donations. But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications .

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Retention Communication Donor Strategy 100

Bloomerang

JUNE 1, 2022

to submit tax-deductible gifts. In this guide, we’ll review the importance of year-end giving and the best strategies to use to plan a successful campaign. 10 steps to plan a successful year-end giving campaign. 10 steps to plan a successful year-end giving campaign. 10 steps to plan a successful year-end giving campaign.

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Guide Giving Nonprofit Mail 112

Bloomerang

MAY 15, 2023

Are you using one master email list that includes your monthly donors, volunteers, everyone who’s ever made a gift at any level, people who attended your annual event once, and people who signed up to get your emails on your website? For example, think about what happens after someone makes their first gift to your organization.

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Data Gift Relationship Interaction 97

Bloomerang

APRIL 5, 2021

I recently asked 100 fundraisers this question and almost half said they recruited their absolute best donors from prospecting with board members, staff, volunteers and stakeholders. of gifts per year x Avg. gift amount = Lifetime Value. 7 questions to ask yourself before investing in acquisition . Your membership?

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Donor Mail Gift Files 105

Bloomerang

JUNE 23, 2021

For the last 5 or so years, there has been a trend in new donor acquisition : Response rates continue to drop while average gifts continue to rise. As we look specifically at direct mail or email strategies for new donor acquisition, the way to improve this global trend is to mail fewer people with a focus on connecting with the right people.

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Rate Donor Mail Files 84

Qgiv

AUGUST 9, 2023

Boost program participation and engagement with the following strategies: Optimize your recurring gift calls to action (CTAs) A recurring gift or donation CTA is a button or form field that encourages donors to become recurring supporters.

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Relationship Donor Gift Retention 52

Bloomerang

OCTOBER 3, 2022

Prevents you from launching impactful campaigns. If your data is incomplete or outdated, can you trust that your campaign segments are accurate? Personal touches are important and play a key role in cultivating a one-time gift into a regular donor. Here are some things to consider and questions to ask.

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Data Organization Database Donor 115

sgEngage

APRIL 3, 2023

Most nonprofits host several fundraising events and giving campaigns throughout the year, which bring in lots of revenue but require extensive planning and have upfront costs. Passive fundraisers are a great way to supplement the funds you raise from events and campaigns. Let’s dive in!

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FAQ Ideas Fundraising Nonprofit 74

Bloomerang

OCTOBER 14, 2022

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Today’s question comes from a nonprofit employee who wants advice on the best fundraising strategy for new nonprofits. . Dear Unsure, Your question is epic, and can’t be answered quickly. Have a question for our Fundraising Coach?

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Place Fundraising Articulate Charity 91

Bloomerang

NOVEMBER 28, 2023

Credit card payments are donors’ preferred giving methods— 63% of donors prefer to give online with a credit or debit card , followed by direct mail (16%), PayPal (10%), wire transfer (5%), cash (4%), digital wallet (1%), and text-to-give (1%). Look for features such as: Recurring gifts. per transaction. Mobile-friendly interface.

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Process Paypal Method Nonprofit 86

Neon CRM

OCTOBER 31, 2023

Ask: Send a personalized request for support that acknowledges the donor’s past gifts and shares the impact their donation will make. Thank: Always send a “thank you” message to every donor, no matter the size of their gift. It’s also a great opportunity to collect valuable insight you can use in future fundraising campaigns.

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Donor Strategy Nonprofit Phone 98

Get Fully Funded

JULY 4, 2022

your spring campaign that you thought would bring in $5,000 only brings in $1,200…. …or It’s time to ask some hard questions. Or maybe you sent your mailing out at a time when people are distracted with something else like vacations or elections or major holidays. In fact, do you openly invite their questions?

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Method Fundraising Social Media Calendar 75

Bloomerang

JUNE 9, 2022

Therefore, you also probably have specific major gift fundraisers on your staff to communicate with these supporters. In this guide, we’ll cover some key information about how you can find your organization’s major donors and determine the right ways to engage them to solicit major gifts. Let’s get started. Who are your major donors?

Donor 107

Donor Gift Database Relationship 107

Get Fully Funded

MARCH 16, 2021

Direct mail is a valuable fundraising strategy, but figuring out how to send a nonprofit appeal can be confusing. You’re just mailing a letter asking for a donation, right? And SO many questions that need answering before you start. And do you really want these 2 groups to be part of your regular mail stream?

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Results Mail Nonprofit Money 98

Bloomerang

JUNE 7, 2022

Follow these tips to ensure that your letter is as effective as possible: Once you’ve completed this process and feel like you’re ready to do a final review of your letter, ask yourself the following questions: Is your appeal letter easy to read? For example, Bloomerang offers tools that will help you host peer-to-peer campaigns. .

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Strategy Tips Mail Database 92

Kindful

SEPTEMBER 16, 2021

This is probably a question on your mind, as well as something your board might be asking you every chance they get. . They obviously know that securing a second gift is necessary to predict long-term value and giving, but throwing these new donors into your mass communications right away is a big mistake. But what happens next?

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Donor Gift Proposal Tag 73

Bloomerang

AUGUST 30, 2023

We’ll explore: Types of fundraising software to consider 7 essential fundraising software features to look for 5 steps to buy fundraising software 5 questions to ask when buying fundraising software It’s worth taking the time to research potential solutions, discuss options with your team, and deliberate before coming to a final decision.

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Software Guide Fundraising Platform 91