Nonprofit Tech for Good

AUGUST 4, 2023

In the short-term, older donors are going to give the most money, but younger generations are more likely to give their time, in volunteer hours, serve on an organization’s board of directors, and have connections to corporate giving opportunities. organizations** 11.8% organizations** 11.8% organizations** 23.6%

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Generation Giving North America Method 241

Elevation

DECEMBER 21, 2021

The golden rule of data science holds true: junk in, junk out–aka, there will be no successful communications campaign without cleaning your mailing list. Whether you are a national nonprofit or an all-volunteer organization or anything in between, there are multiple reasons why cleaning your contact database isn’t an optional task.

Mail 73

Mail Database National Contact 73

Top Nonprofits

APRIL 20, 2022

If you’ve ever led an advocacy campaign, you know that it has an incredible number of moving pieces. As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. That’s why planning is the most important stage in your advocacy campaign. Set clear campaign goals and identify a timeline.

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Advocacy Campaign Tips Storytelling 130

Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Make a one-time or monthly financial contribution to the organization. Give in-kind support to the organization in a way that actually helps. This could be done annually or just one time.

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Fundraising Mail Law Donation 336

The MatrixFiles

JANUARY 18, 2024

Here’s a high level overview of what these records do: DKIM & SPF records verify whether mail is legitimate. They prove that the domain in your “from” address is, in fact, yours, and that a sender (this could be your own mail server, a bulk email provider, CMS, AMS, LMS, Community platform, etc.)

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Policy Google email Spam 246

Cloud 4 Good

MARCH 2, 2022

I am excited to announce our newest line of business: Campaign Services. Campaign Services helps our clients lighten complex data loads and assist in ongoing integrations for vital fundraising operations through direct marketing campaigns. The two most common forms of direct marketing are direct mail and telemarketing.

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Service Campaign Facilitation Database 89

Beth's Blog: How Nonprofits Can Use Social Media

MAY 8, 2019

His informative presentation covered the continuum of automated campaigns from “Trigger Campaigns” to “Marketing Automation” to “AI-Driven Campaigns.” Adam traced the history of how fundraising practices, from face-to-face, direct mail, telemarketing, digital, mobile, and AI.

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Campaign Fundraising Adobe Test 113

Nonprofit Tech for Good

MAY 16, 2024

These include direct mail, phone calls and messages, and in-person solicitations. They let organizations use data to improve their fundraising. Predictive analytics helps organizations expect donor behavior. They can target campaigns and improve donation requests. Traditionally, fundraising has relied on old methods.

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Donation Data Fundraising Analytics 239

Greater Giving

NOVEMBER 8, 2022

For many nonprofits, A GivingTuesday Campaign is an opportunity to attract new donors and raise money for your organization. Your GivingTuesday Campaign is a chance to promote your brand in front of a much larger audience. Here are some tips for marketing your GivingTuesday campaign, to attract attention for your organization.

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Giving Campaign Marketing Donor 52

The Fundraising Authority

JANUARY 2, 2021

Like great sales organizations, great development operations need a constant stream of prospects… individuals, companies, and foundations that are, or are likely to be, interested enough in your mission to donate funds to your non-profit. Ask them to help you expand that team by introducing your organization to their friends and contacts.

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Google Contact Profit Grant 321

Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. And yes, that includes direct mail!

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Mail Relationship Digital Donor 52

NonProfit Hub

MAY 22, 2020

While working for various nonprofits throughout the past twenty years, I always had such high aspirations for having our End Of Year (Annual Campaign) strategized by May, planned by August and ready to deliver by October. . We all know how hard it is to complete the endless task list for your Annual Campaign in November. Keep it tight.

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Campaign Calendar Mail Contact 88

Get Fully Funded

JUNE 16, 2022

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. For each of your online campaigns, your revenue goal should tie into your overall fundraising strategy. A campaign’s inputs include all costs spent on running the campaign.

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Raise Campaign Money Online 59

NetWits

JUNE 23, 2011

— When creating any fundraising campaign there are two items that should always be on your short list list. In fact, without the two we’ll cover in this post you’re guaranteed to finish your campaign, review the results, and be left wanting. So, what are the 2 key elements of successful fundraising campaigns?

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Campaign Fundraising Maryland Channel 253

Qgiv

SEPTEMBER 14, 2021

It’s a great day for tapping into holiday generosity and increasing exposure for your organization, which is why you need to start preparing now. Explore this definitive guide to learn more about Giving Tuesday, get great campaign ideas, and soak up some best practices. What organizations can participate, and how do we register?

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Campaign Ideas Giving Tips 98

Bloomerang

JULY 21, 2021

Before starting a nonprofit organization, you should understand that the 501(c)(3) designation is just that: a tax designation. Name your organization. . At this time, you should also establish business contact information including location (can be a residential home) and email address. It’s not a business model. .

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Organization Files Nonprofit Grant 131

Neon CRM

MAY 31, 2023

That’s why it’s important for fundraisers to stay up to date on nonprofit organization statistics and use metrics to inform their fundraising strategies and decisions. Direct Mail Fundraising is Responsible for 60–80% of Revenue Online donations’ popularity continues to rise, but direct mail isn’t dead. 37 Million U.S.

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Statistics Fundraising Metrics Mail 97

Byte Technology

OCTOBER 21, 2015

Indeed, if done correctly, such a campaign can see full funding for a particular effort or event. Don’t ignore the offline elements of an online campaign. As Garecht notes, “many non-profits hear the phrase ‘crowdfunding’ and assume that all of the activities for the campaign will take place online.”

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Profit Fund Campaign Strategy 100

Qgiv

JUNE 23, 2021

As your nonprofit organization continues to grow, it’s time to consider investing in an effective fundraising platform that truly accommodates your nonprofit’s size, financial needs, and developing fundraising strategies. You don’t want the money you spend on your campaign to be more than the money you raise! Budget for expenses.

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Campaign Effective Fundraising Nonprofit 98

Nonprofit Tech for Good

FEBRUARY 8, 2010

Not to be confused with Text-to-Give campaigns (Text HAITI to 90999 to donate $10 to the Red Cross), text alert campaigns are when individuals opt-in to be alerted of breaking news or calls to action via text message. When researching this post, I was fairly stunned by how few nonprofits have launched text alert campaigns.

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Campaign Mobile Nonprofit Mail 211

Allegiance Group

JUNE 13, 2024

For example, the truth Initiative leverages a multi-step SMS, email, and social messaging campaign to spread awareness of—and stop—the sale of tobacco in Walgreens. As a result, the advocacy campaign collected 5,300 youth names and rallied the support of more than 67,000 young people. But what’s behind successful campaigns like these?

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Marketing Analysis Nonprofit Audience 52

Candid

AUGUST 18, 2021

For instance, AI can quickly rank individual donors by their likelihood to give to a direct mail appeal right now. . Altogether, these benefits mean healthier fundraising ROIs, efficient campaign planning, and more time for building donor relationships. . Data analysis for planning campaigns is the perfect example.

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Course Fundraising Analysis Mail 117

Nonprofit Tech for Good

NOVEMBER 20, 2021

By Bryna Dilman , Director of Marketing at FrontStream , who offers expert tips to nonprofit organizations planning to move their in-person auctions online. . electronically or via regular mail). While it’s important to target your usual guest list, do not forget to contact participants from all past fundraising events and campaigns.

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Virtual Personal Tips Online 245

Get Fully Funded

MAY 13, 2022

So, whether you’re fundraising for a specific event or hosting a capital campaign, we’ll unpack best practices for how to effectively attract and accept online donations. Let’s dive into learning about how to leverage online fundraising for the success of your nonprofit organization! Creating an effective online donation experience.

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Online Giving Organization Nonprofit 64

Nonprofit Tech for Good

MARCH 17, 2020

There’s an understanding among non-profits that Facebook Ads offer something very powerful, but there is a large gap in the understanding needed to run truly strategic campaigns. . It’s very easy to go into Facebook and quickly set up an ad campaign, but difficult to develop a winning strategy if you don’t know what you’re doing. .

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Test Facebook Charity Profit 327

Get Fully Funded

JULY 6, 2022

As an animal-related nonprofit, you often compete with other similar organizations, not to mention thousands of other deserving causes, for every donation. Pet businesses—from kennels to dog washes—are a logical connection to your organization. Fundraising for any nonprofit can be a challenging task. Let’s get started! Sponsor a class.

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Ideas Organization Fundraising Classes 52

Nonprofit Tech for Good

APRIL 10, 2021

You can promote your event to a broad audience through low-cost digital channels like social media, your organization’s website, and email campaigns with just a link. Thanks to technology, there’s no need to spend hours processing mailed registration forms, checks, receipts, and entering information in endless spreadsheets.

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Practice Fundraising Registration Virtual 310

Neon CRM

AUGUST 18, 2023

To succeed, it’s important to grasp the basics of three strategies: email fundraising, direct mail fundraising, and fundraising events. These proven strategies will lay a strong foundation for your organization and pave the way for future growth. Be sure to include a few engagement and growth goals for your organization.

Guide 52

Guide Fundraising Mail Metrics 52

Neon CRM

JUNE 8, 2023

Our latest research uncovered that 48% of donors cite email as their preferred method of communication from nonprofit organizations. How can you grow your nonprofit email list in a sustainable way that keeps fake contacts out and keeps supporters subscribed and engaged? Small lists raised more money per contact, too.

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email Newsletter Contact Nonprofit 59

EveryAction

NOVEMBER 9, 2022

Many nonprofits have finalized their plans, but some are still adapting and adding tactics, like tweaking donation page settings, updating social media images, or double-checking that their organizations are in alignment with email best practices before the big day. Contact them here! Here’s what three of our expert partners said!

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Gift Consultant Audience email 207

sgEngage

OCTOBER 17, 2023

To take advantage of these powerful giving trends, preparation is key to ensure your organization secures meaningful results when competing with organizations across cause areas that are making a similar appeal. Scrub your data so it’s extra squeaky clean for your campaign!

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Fundraising Donor Celebrate Chicago 109

Greater Giving

JULY 18, 2023

Organize and segment your data in your CRM. Here are the key pieces of information we suggest gathering: Contact details: Gather donors’ names, email addresses, phone numbers, and postal addresses. Accurate contact details ensure your appeals are delivered successfully, so you can continue stewarding donor relationships.

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Data Donor History Demographics 98

Nonprofit Tech for Good

JUNE 23, 2020

As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information. It’s also worth sending a postcard campaign to your one-time donors asking them to become monthly donors.

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Practice Online Fundraising Nonprofit 341

Neon CRM

MAY 16, 2024

Their past donations prove they’re committed to your cause, and their familiarity with your organization means they’re often easier to engage than brand-new supporters. Try reminding them when they last donated and refer to any specific campaigns or programs they supported. When was the last time you wrote a lapsed donor letter?

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Donor Chicago Gift Children 95

Nonprofit Tech for Good

NOVEMBER 8, 2018

Organizations must invest in technology to stay relevant. 18% of donors worldwide have donated to a charitable organization directly through Facebook. Launched in 2012, #GivingTuesday has tremendous opportunity to grow into a global day of giving that could raise hundreds of millions of dollars for organizations.

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South America Global Trend North America 245

M+R

AUGUST 15, 2023

In the last year, dozens of nonprofit organizations have participated in Scout Quest, M+R’s data co-op. Updating your mailing list following a Scout Quest analysis is like discovering a little bit of treasure — or a lot, depending on your list size. It can be concerning. And demoralizing.

Analysis 52

Analysis Files Mail email 52

M+R

SEPTEMBER 12, 2023

In the last year, dozens of nonprofit organizations have participated in Scout Quest, M+R’s data co-op. Updating your mailing list following a Scout Quest analysis is like discovering a little bit of treasure — or a lot, depending on your list size. It can be concerning. And demoralizing.

Analysis 52

Analysis Files Mail email 52