Care2

AUGUST 28, 2013

If you look at the latest M+R Benchmark study , the number of donation appeals sent per year to nonprofit supporters averages about twenty-four. I use a basic Breakeven/ Return On Investment (ROI) calculator that I built. You can download the Breakeven/ROI Calculator here. In short, more good emails = more revenue.

email 77

email Fundraising Rate ROI 77

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines? It works sort of like an online mortgage calculator.

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines? It works sort of like an online mortgage calculator.

ROI 53

ROI Social Network Social Media Advocacy 53

NonProfit Hub

FEBRUARY 18, 2021

The beginning of the fundraising year often leads to fundraisers asking themselves some age-old questions: What initiatives are working? Sadly, often before fundraisers can start to address these questions, they are quickly distracted by the next fundraising initiative. I consider those basic metrics to be “rearview mirror” metrics.

Metrics 87

Metrics Fundraising Retention ROI 87

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Look at your score and ask yourself the following reflection questions. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Then pick one idea to reduce information overload in your life from this list.

Awareness 100

Awareness Tips Social Media RSS 100

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 14, 2008

Last week, I did my annual Blog ROI benchmarking and I started to noodle around with the question - How can I use AideRSS as a tool to help me evaluate engagement and improve my blog? Aide RSS wrote about measuring social engagement on a blog which that looks at a number of different metrics.

Tools 50

Tools Analysis ROI Benchmark 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 14, 2008

.    What's the ROI of listening? Biz 360:  They start with a baseline benchmark - and measure what they learn and adjustments the clients make.    So, they are able to adjust the ROI.    Created an "advocacy" metric - positive opinion - negative opinion. 

Marketing 50

Marketing ROI Influence Metrics 50

Socialbrite

OCTOBER 31, 2021

As with any form of marketing, though, it’s important to know that you’re getting a favorable ROI for your efforts and that you can identify what’s working and what’s not. According to a report from Wyzowl , 78% of marketers agree that video marketing has produced a good ROI for their organizations. Measuring your video marketing.

Measure 59

Measure Video Marketing Guide 59

Care2

APRIL 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Deanna Zandt (DZ): How long have you been on Twitter? What inspired you to join?

Social Media 68

Social Media Twitter Action Advocacy 68

Care2

OCTOBER 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Thanks so much for your participation.

Survey 28

Survey Social Media Online Advocacy 28

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

Ideas 97

Ideas Guide Online Fundraising 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. Figuring out the Return on Investment for your blog can't be done with a single metric. It’s not possible.

Metrics 50

Metrics ROI Measure Content 50

Bloomerang

JULY 20, 2023

Then, determine the amount you’re willing to spend to hit those goals and lead to a healthy return on investment (ROI). Before the demos, compile questions you have about using the software solution. Some solutions allow you to track key metrics via an online dashboard for various campaigns.

Ideas 79

Ideas Online Fundraising Tips 79

Care2

MAY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" They accepted questions via Twitter and then had an expert reply via the White House blog.

Social Media 34

Social Media Tools Online Advocacy 34

Bloomerang

MAY 30, 2022

Ask yourself these questions: Which fundraising sources offer the best return on investment? Answer these questions and review the data from past campaigns to understand where your organization currently stands and how you can build on past performance. Benchmarks to hit along the way. How well are we engaging with our donors?

Guide 129

Guide Fundraising Social Media Channel 129

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Today, I am moderating a panel at SXSW about Social Media Nonprofit ROI in the format of a poetry slam. A creative report on non-profits, social media, and effective ROIs delivered as poetry slam and expertly judged including interactive crowd participation. I shall investigate - I muttered - to know what ROI could account for.

ROI 76

ROI Social Media Slides Media 76

sgEngage

JUNE 23, 2022

While there is no industry standard for what qualifies as a major gift—a global organization might target $1 million, whereas a startup nonprofit might shoot for $500—the 2020 Major Gift Benchmark Study reported the median level for a major gift at $5,000-$9,999. Four Questions to Ask Your Team. Set Your Major Gift Threshold.

Gift 81

Gift Program Build Fundraising 81

Care2

AUGUST 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" I think the better question is, why not be on YouTube? Everyone is on YouTube.

YouTube 34

YouTube Social Media Video Advocacy 34

Care2

JULY 14, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" I think the better question is, why not be on YouTube? Everyone is on YouTube.

YouTube 34

YouTube Video Social Media Advocacy 34

Care2

AUGUST 7, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" And if you have a case study, or some interesting results or insights, post em here in the comments.

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

JULY 24, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" And if you have a case study, or some interesting results or insights, post em here in the comments.

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

JULY 10, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Philip King: ROI or cost of funds raised.

Social Media 34

Social Media Trend Advocacy Online 34

Care2

SEPTEMBER 10, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Q: How can nonprofits define and measure success with an online video?

Video 28

Video Interview Social Media Online 28

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2010

A couple of recent reports and frameworks in both nonprofit and for-profit areas have been published recently and provide some useful ways to think about how to measure the ROI as well and measure effectiveness. It also warns against collecting lists and lists of meaningless data that is not benchmarked against business objectives. .

Social Media 99

Social Media Measure Strategy Media 99

Nonprofits Source

SEPTEMBER 8, 2017

According to a benchmark report , the average one-time email gift is $87! While this sounds great, the real question becomes: Are you doing everything you can to maximize your investment into email marketing? It sounds like a silly question, but 46% of marketers say they use more than one email service provider (ESP).

email 89

email Marketing Strategy Fundraising 89

Care2

MAY 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ” But the fundamental question presented in this panel was “Why?”

Social Media 59

Social Media ROI Media Social 59

NTEN

JUNE 18, 2009

ROI -- or Return on Investment -- is a pre- and/or post-evaluation process and analysis of three factors: benefits, costs, and value of a specific technology purchase over time. ROI can help your organization avoid a technology purchase that is a huge mistake or avoid not investing in a technology that could return many dividends.

Measure 76

Measure ROI Technology Metrics 76

ASU Lodestar Center

AUGUST 24, 2011

If you answered "no" to any of the above questions, then this blog is for you. This 1, 3, 5 year plan will serve as your road map, illustrating your course and outlining goals and benchmarks to hit. Most plans offer a benchmark against which actual performance can be measured and reviewed (more on this later.) everything.

Communication 93

Communication Effective Impact Benchmark 93

Givinga

FEBRUARY 5, 2019

That’s led to nearly three-quarters of companies saying that the most important way to improve impact measurement is to measure ROI metrics that affect brand, consumers, and employees 10. If your answers to these questions aren’t positive, you need to revamp your program so it’s more effective. Do they even know about it?

Philanthropy 45

Philanthropy Business Trend Influence 45

Connection Cafe

APRIL 21, 2020

Though they typically require a heavier investment of time and resources than other events, they can reliably deliver a significant ROI for your organization when planned and executed well. Monitoring your metrics is a best practice anytime, but it’s particularly important during periods of crisis fundraising.

Charity 30

Charity Strategy Online Virtual 30

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 13, 2010

You need metrics or measure against goals, but you also need harvest those insights. This campaign was 5 days versus 14 days and I spent much less time implementing, so while the total is less, presumably my ROI is higher. You can't quantify love as a metric, but it is important sign or signal of life in your online community.

Classes 95

Classes Learning Fundraising Reflection 95

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

I'm thinking about writing the description for the WeAreMedia Module 6: Considering the ROI for this week. About a year ago, I decided to benchmark my blog using some tips suggested by Avinash Kaushik. " I think this statement still holds true, although with more people thinking about ROI and Social Media, practice is evolving.

Reflection 50

Reflection Measure Technorati ROI 50

Care2

FEBRUARY 3, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" January 29, 2009 | Kate Talbot I am not so into measuring metrics. more feasible.

Social Media 34

Social Media Online Fundraising Advocacy 34

NonProfit Hub

MARCH 7, 2016

Ask yourself these questions as they relate to your overall fundraising strategy. And it’s been said on this blog before: the first step for recording the ROI across all your selected channels of communication is establishing your donation goal. Check out these other metrics and see what works for your organization.

Fundraising 28

Fundraising Tips Method Social Media 28

NonProfit Hub

MARCH 10, 2016

Ask yourself these questions as they relate to your overall fundraising strategy. And it’s been said on this blog before: the first step for recording the ROI across all your selected channels of communication is establishing your donation goal. Check out these other metrics and see what works for your organization.

Fundraising 28

Fundraising Tips Social Media Method 28

Care2

NOVEMBER 6, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" November 6, 2007 | Beth Kanter Beth, that is a great question! Dont bury the ask 2).

Mail 28

Mail Social Media Online Fundraising 28

Care2

NOVEMBER 5, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" November 6, 2007 | Beth Kanter Beth, that is a great question! Dont bury the ask 2).

Mail 28

Mail Social Media Online Fundraising 28