Neon CRM

NOVEMBER 17, 2023

This strategy will encompass tailored activities, communication channels, and personalized interactions aimed at making their members more satisfied and encouraging them to contribute to the organization’s mission. Ultimately, the goal of a membership engagement strategy is to improve member retention.

Strategy 98

Strategy Measure Social Media Metrics 98

NetWits

JUNE 13, 2011

Although the findings of the recently released 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report haven’t changed much since the last edition three years ago, its release has (re)fueled the conversation fire in the #nptech community. But they tend to make that second donation online only about half the time.”.

Channel 118

Channel News Mail Blogger 118

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

Benchmark 62

Benchmark Digital Trend Report 62

Care2

MAY 11, 2023

Topics include: - Digital fundraising performance by channel - Employee hiring and retention - Payment processors and online marketing tools - Acquisition and advertising benchmarks Can't make the webinar on May 23rd? We’ll share insights and answer questions about this year’s findings.

Digital 36

Digital Report Benchmark Retention 36

Socialbrite

OCTOBER 6, 2022

Online fundraising has changed markedly in recent years. Donors are still eager to support the organizations and causes they care about, yet they expect to be engaged differently — often through digital channels. As noted in the 2021 M+R Benchmarks Study , nonprofits enjoyed a 32% bump in revenue from online sources from 2019 to 2020.

Fundraising 69

Fundraising Statistics Paypal Retention 69

NetWits

NOVEMBER 15, 2011

This is the time of year that your organization should be raising up to 40% of its donations online. While a large majority of donations are still made by check (79 percent), online fundraising is the fastest growing donation channel. – Online fundraising grew 34% and raised over $20 billion dollars in 2010 – Blackbaud.

Fundraising 234

Fundraising Blackbaud Benchmark Charity 234

Neon CRM

AUGUST 24, 2023

Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. Fundraising Effectiveness Project (FEP) The Fundraising Effectiveness Project (FEP) is the industry standard for donor retention stats and other related donor engagement metrics.

Hype 52

Hype Research Marketing Benchmark 52

Qgiv

OCTOBER 3, 2023

Best time of day for giving Donations skyrocket on both major “end-of-year” giving days, but there are certain times of each day that are best to schedule your donation appeals around because more people are giving online. ET, making the morning and early afternoon the best time to schedule appeals on your different marketing channels.

Trend 52

Trend Giving Social Media Gift 52

M+R

JUNE 22, 2021

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

Benchmark 52

Benchmark Studies Digital Analysis 52

Bloomerang

AUGUST 21, 2023

For example, the report highlights the growing importance of digital fundraising, so investing more resources in online campaigns and social media outreach would be a smart move. Craft personalized thank-you messages and updates to strengthen relationships with donors and enhance donor retention. That’s fifty-two “moves” each year.

Action 73

Action Report Practice Fundraising 73

Qgiv

SEPTEMBER 2, 2022

Communicating need is paramount to responsive generosity, with the most efficient channels being the news and press. Historical support shows that charitable response is swift in response to natural disasters, financial crises such as the Great Recession of 2008 – 2009 and the pandemic, as seen below: Revenue Trend: Human Services Benchmark.

Strategy 52

Strategy Marketing Giving Ukraine 52

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. having your marketing team launch a new campaign and explore a different communication channel). Next, specify exactly how you will achieve the goal (e.g.,

Analytics 52

Analytics Data Giving Metrics 52

NTEN

SEPTEMBER 9, 2010

Online Giving Remains Positive. But the latest online giving data shows continued growth. The Blackbaud Index of Online Giving was launched this year and measures online giving data from more than 1,700 organizations. Through June 2010, online giving was up 11.7% Size Matters in Online Giving.

Trend 86

Trend Online Fundraising Offline 86

Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. That’s because all nonprofits have similar goals, including connecting with more donors, boosting their donor retention rates, and developing strategic, sustainable partnerships with other organizations. Online fundraising.

Strategy 103

Strategy Develop Fundraising Nonprofit 103

Bloomerang

NOVEMBER 16, 2023

According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. This guide will explain how the process works and ways to optimize your campaigns to raise more from this channel. Mobile communication is becoming a central part of nonprofit fundraising and advocacy.

Mobile 56

Mobile Guide Giving Fundraising 56

Bloomerang

DECEMBER 19, 2023

That means you likely won’t see the results—increased fundraising revenue, increased donor retention rate, increased average gift size—that you would likely see when using a paid solution. Features: You’ll likely need to invest in other software solutions to send emails, collect online donations, etc.,

Software 84

Software Free Tools Adobe 84

Care2

JUNE 2, 2011

Blackbaud just released the 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report. about online donors and online acquisition. It also highlights the interesting opportunities and challenges posed by multi-channel giving. Online-acquired donors are younger. Here are some key findings.

Results 68

Results Fundraising Case Study Mail 68

Connection Cafe

MAY 13, 2019

Watch the donorCentrics® 2018 Annual Report on Higher Education Alumni Giving featuring Shaun Keister, PhD, vice chancellor of the University of California-Davis, for the online presentation of the Index of Higher Education Fundraising Performance. . As schools dig deeper into the data, they may also take this down another layer.

Report 21

Report Strategy Giving Analysis 21

Care2

MARCH 23, 2009

Have you ever analyzed your nonprofit organization's online donor list and wondered why many of the people listed aren’t recurring online donors? For example, 12 of the groups in the study had a median increase in online donors of 39% from 2007 to 2008, while their offline donors decreased a median -3% over the same period.

Channel 42

Channel Case Study Fundraising Offline 42

NTEN

JUNE 8, 2011

The 2011 donorCentrics Internet and MultiChannel Giving Benchmarking Report was just released last week, updating the version I excitedly blogged about , lo, those many moons ago. We've been talking a lot about multi-channel fundraising in the last year or two, which begs the question: Are donors really multi-channel?

Donor 58

Donor Offline Mail Channel 58

Care2

NOVEMBER 13, 2011

This is the time of year that your organization should be raising up to 40% of its donations online. While a large majority of donations are still made by check (79 percent), online fundraising is the fastest growing donation channel. Online fundraising grew 34% and raised over $20 billion dollars in 2010 – Blackbaud.

Fundraising 73

Fundraising Blackbaud Benchmark Info 73

Pamela Grow

JUNE 28, 2023

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. The numbers don’t lie!

email 52

email Rate ROI Social Media 52

Connection Cafe

APRIL 5, 2013

Blackbaud’s 2013 Peer to Peer Fundraising Benchmark report provides information that you can use to not only measure your success but to learn about trends and best practices in event fundraising. What are you doing to ensure your fundraisers have the tools they need to be multi-channel in their outreach efforts?

Measure 40

Measure Fundraising Benchmark Stats 40

Care2

MARCH 23, 2009

Have you ever analyzed your nonprofit organization's online donor list and wondered why many of the people listed aren’t recurring online donors? For example, 12 of the groups in the study had a median increase in online donors of 39% from 2007 to 2008, while their offline donors decreased a median -3% over the same period.

Channel 28

Channel Fundraising Case Study Offline 28

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. It points to some great momentum in online giving. Over the past few years, online giving has become an increasingly significant source of new donor acquisition. Get the report and read it.

Attention 36

Attention Metrics Online Fundraising 36

Qgiv

JULY 21, 2022

Multi-channel marketing is the practice of communicating and marketing across many channels. By leveraging multiple communication channels—email, mobile, direct mail, websites, social media, paid and earned media, SEO, and more, you expand your reach to engage new donors and supporters. Why is it important for nonprofits?

Channel 59

Channel Marketing Fundraising Nonprofit 59

Nonprofit Tech for Good

OCTOBER 25, 2023

M+R Benchmarks ] 74% of nonprofits send an automated welcome email after joining a newsletter and these messages have an average open rate of 202% higher than traditional email campaigns. M+R Benchmarks ] Email list sizes decreased by 2% in 2022, after 8% and 9% growth in the previous two years. [

Statistics 225

Statistics email Marketing Benchmark 225

Bloomerang

JUNE 20, 2023

Online fundraising has been on an upward trajectory for years. But because of pandemic-related restrictions on in-person interactions, online fundraising increased by 32% in 2020. After a year of significant growth, online fundraising grew by a more modest 3% in 2021 , and the number of gifts increased by 5%. Give from anywhere.

Ideas 94

Ideas Guide Online Fundraising 94

Bloomerang

JULY 20, 2023

Online fundraising has been on an upward trajectory for years. But because of pandemic-related restrictions on in-person interactions, online fundraising increased by 32% in 2020. After a year of significant growth, online fundraising grew by a more modest 3% in 2021 , and the number of gifts increased by 5%. Give from anywhere.

Ideas 77

Ideas Online Fundraising Tips 77

Tech Soup

MARCH 12, 2013

In their gigantic 2011 email benchmark report, Marketing Sherpa indicated the most effective way to improve email message relevancy was to automatically send email based on triggers.What's a triggered email campaign? They also help cross-promote other channels and engagement opportunities. Ideas for Nonprofit Triggered Emails.

email 55

email Marketing Registration Nonprofit 55

Care2

NOVEMBER 26, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 31

Social Media Advocacy Online Money 31

Connection Cafe

SEPTEMBER 30, 2020

bbcon 2020 is just around the corner, and I’m excited to be presenting on the critical role of benchmarking and analytics in shaping your fundraising strategy. Average gifts, retention rates, channel giving, big data, small data…the sheer volume of information involved with fundraising can be daunting.

Benchmark 43

Benchmark Analytics Strategy Fundraising 43

Neon CRM

MAY 31, 2023

Understanding the Donor Journey Donor Acquisition Donor Retention Donor Stewardship How to Communicate With Your Donors Donor Data Management 1. This can occur through various channels such as social media, word of mouth, or advertising. We’re going to share how it’s done. Sound good? Then let’s get started! What is Donor Management?

Donor 52

Donor Management Guide Retention 52

Connection Cafe

JULY 17, 2018

donor retention rate in 2017. This unimpressive donor retention rate—one that hasn’t snuck north of 50% in more than a decade—hounds most nonprofits. A weak donor retention rate is an alarm bell, suggesting that your mission isn’t finding enough passionate supporters. Do You Know Your Donor Retention Rate?

Retention 34

Retention Donor Rate Gift 34

Care2

AUGUST 8, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) The lesson?

New York 28

New York Social Media Conference Advocacy 28

Bloomerang

JULY 19, 2021

With so many options available, online and offline, it’s time to go beyond the tried-and-true fundraising fundamentals. . Mastering online user experience and messaging. Take a look at the M+R 2021 Benchmarks report and s hare some data and examples with your “powers that be.” Mastering relevant content marketing.

Digital 95

Digital Marketing Fundraising Strategy 95

Neon CRM

MAY 18, 2023

But with so many elements to modern fundraising—both online and offline—it can be tough to keep up. Any good stewardship plan involves consistent and strategic engagement with your donors through a number of channels and with a variety of touchpoints. Don’t forget: Different types of donors often prefer different kinds of channels.

Raise 98

Raise Strategy Help Fundraising 98