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6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

When we look at the giving landscape in North America, the preferences and motivations for giving vary across different generations. It’s reasonable to focus on older donors, specifically members of the Silent Generation and Baby Boomers because together they account for almost 70% of total dollars given in the United States.*

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How to Partner with Businesses for Your Awareness Campaign

sgEngage

A well-designed awareness campaign can bring attention to your nonprofit’s cause, educate the public about a significant issue, and drive more donations to fuel your mission. The key is to think through how your corporate partner can amplify your awareness campaign while your nonprofit helps them achieve their goals, too.

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Cause Awareness & Giving Day Campaigns for Nonprofits

Nonprofit Tech for Good

The rise of social media has also given rise to online giving on cause awareness and giving days. The urgency of a campaign occurring on a certain day inspires individuals to donate, but only if your nonprofit prepares in advance and creates an online campaign that taps into the impulsivity of cause awareness and giving day donors.

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6 Practical Tips for Promoting Your #GivingTuesday Campaign on Social Media

Nonprofit Tech for Good

Below are simple, yet often overlooked, social media tips to help your nonprofit’s campaign get noticed this #GivingTuesday. This helps spread awareness of your #GivingTuesday campaign to all visitors. This helps spread awareness of your #GivingTuesday campaign to all visitors.

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3 Examples Of Successful Nonprofit Marketing Campaigns

Bloomerang

Coordinating an impactful marketing campaign which runs across several channels remains one of the best ways to capture your audience’s attention. Clever campaigns also deliver a great return on investment, particularly for charities or nonprofit organisations seeking to deliver an outstanding result on a limited budget.

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10 Donation Page Best Practices for Nonprofits

Nonprofit Tech for Good

Also important to be aware of is that 26% of online donations made in 2019 occurred on a mobile device. Having a mobile-compatible website is now a standard best practice and that is especially true for your nonprofit’s donation pages. 1) Ensure that your donation page(s) have the same branding as your website.

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Crypto fundraising: diversifying donations for GivingTuesday

Candid

With GivingTuesday approaching on November 29, nonprofits are working to strategize how to generate revenue and bring renewed awareness to their work. Contrary to mainstream perceptions, much of the Web3 community is increasingly generous and is looking to do good with their newly generated wealth.