Forum One

MAY 25, 2023

As a government entity, you may have joined Twitter years ago, using it to provide valuable customer experiences to your constituents and communities. But what if Twitter is no longer a reliable way to interact with your “customers”? All of this has left many Twitter users and organizations to ask themselves, “What do we do now?”

Government 50

Government Twitter Social Media New York 50

TechImpact

SEPTEMBER 22, 2014

It’s importance to understanding what content is driving engagement, and what content is not resonating with your audience. The truth is your nonprofit’s Twitter is producing just as many important analytics as your website is, and you should be tracking and reporting on them. Twitter Counter. Twitter Analytics.

Analytics 177

Analytics Twitter Nonprofit Statistics 177

Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. The social media platform has more than 1 billion users — beating Twitter, Snapchat, and TikTok — and is especially popular among people aged 18-29. The platform, however, is different than Facebook or Twitter.

Fundraising 325

Fundraising San Diego Influence Profile 325

AccelEvents

JULY 20, 2020

Using the right virtual event platform can take your virtual event to the next level. From automated email marketing to hosting live broadcasts, an event platform is necessary if you aim to put on a professional, high-level virtual event. After all, there are dozens of features that are available with many virtual event platforms.

Virtual 94

Virtual Platform Question Broadcast 94

Achieve

AUGUST 12, 2021

Communicate with your audience by showing engaging photos of your work or a testimonial. Ask them to think about their connections to your cause, share anything they’ve helped accomplish for your mission, and do their best to tell their stories in a compelling way that resonates with their audience. from a staff member or volunteer.

Audience 82

Audience Tips Fundraising Social Media 82

Whole Whale

APRIL 5, 2024

List of Transparent Ad Platforms that let you analyze competitors: Meta (Facebook/Instagram) Ad Library: [link] Allows filtering ads by country, region, disclaimer type, and spend. X | Twitter Ads Transparency Center: [link] Requires generating a static report that takes time and doesn’t allow US targeting for region.

Library 104

Library Influence Demographics Nonprofit 104

Byte Technology

SEPTEMBER 22, 2015

Analytical tools have changed the way we digest important information on everything from website effectiveness to Facebook engagement to Twitter insights. Enter Demographics Pro, a go-to service for e-tail, non-profit and online business interests looking to grow their audience and, in turn, their bottom lines.

Demographics 100

Demographics Profile Audience Social Media 100

Nonprofit Tech for Good

JANUARY 9, 2020

Ngonzi on Twitter and LinkedIn and register for her upcoming on March 24, Digital Storytelling to Access, Attract and Activate U.S. donors can be found and which platforms those kinds of donors use when they prepare to make overseas donations. 2) Individuals (through ads targeted to individuals): Social Media Platforms (e.g.,

Storytelling 260

Storytelling Accessibility Activities Active 260

Media Cause

FEBRUARY 12, 2024

Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube. Imagine extending SEO principles to social media platforms like TikTok, Instagram, Facebook, and LinkedIn. How Does In-Platform Social SEO Differ?

Search 59

Search Alternative Social Social Media 59

Forum One

JULY 11, 2023

Meta launched its response to Twitter last week, Threads. Since launching, the platform has skyrocketed to more than 100 million sign-ups in its first five days. While this is a staggering growth rate for any app, only time will tell if Meta can take down Twitter. Why is Threads Being Released Now?

Platform 67

Platform Twitter Alternative Info 67

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. The first thing that you’ll need to do is decide what type of social media platform you want to target. Your organization won’t need to use all of these, but you will need to have a presence on some of the biggest platforms.

Social Media 332

Social Media Associations Media Social 332

Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Some users are migrating to new platforms, like Post, or to decentralized, open-source services, like Mastodon.

Social Media 94

Social Media Media Strategy Social 94

AccelEvents

JULY 20, 2020

Using the right virtual event platform can take your virtual event to the next level. From automated email marketing to hosting live broadcasts, an event platform is necessary if you aim to put on a professional, high-level virtual event. After all, there are dozens of features that are available with many virtual event platforms.

Virtual 52

Virtual Platform Question Broadcast 52

TechImpact

JUNE 18, 2014

When weighing their options, volunteers are looking at a nonprofit’s website, seeing whether or not they have a blog, an active Twitter feed, or how many followers on Facebook they have. Through this interface your nonprofit is engaging with the community influencers who have the best chance to engage a large audience. Make it easy.

Content 136

Content Platform Volunteer Marketing 136

AccelEvents

NOVEMBER 11, 2020

The webinar will focus on explaining the capabilities of our virtual event platform & how we’ve seen our event hosts use the features. Follow him on Twitter @dmscott! Follow her on Twitter @michellemanafy! Click here to register for our Virtual Event Hub Demo.

Virtual 52

Virtual Audience Experiment Create 52

Candid

JANUARY 24, 2024

You can see here how each platform is doing, comparing numbers and averages from 2023 with the previous year. 550 +36% 162,288 +282% X (Twitter) 141,815 -2% 472 -73% N/A N/A Youtube 10,657 +24% 357 +52% 621,579 +184% TikTok 1,853 +437% 658 +30% 221,994 +526% *Engagement includes reactions, comments, and shares.

Social Media 52

Social Media Data Strategy Media 52

AccelEvents

NOVEMBER 11, 2020

The webinar will focus on explaining the capabilities of our virtual event platform & how we’ve seen our event hosts use the features. Follow him on Twitter @dmscott![. The post [Webinar] How to Create a Virtual Event Experience that your Audience Will Love appeared first on Accelevents.

Virtual 52

Virtual Audience Experiment Create 52

M+R

APRIL 24, 2024

While search remains the most reliable platforms, nonprofits are experimenting with connected TV, digital audio, and other emerging channels. Nonprofits more than doubled TikTok audiences in 2023, while Twitter/X fans declined. We also break down performance during the critical end-of-year fundraising period.

Benchmark 69

Benchmark Studies Ireland Metrics 69

Candid

APRIL 20, 2023

There is so much expert advice out there about how much you should post, what types of content are the best, and how to reach new audiences. The answer: craft your own strategy that uses your data, is customized to your audience, and won’t overwhelm your team (or yourself). In a year, what will success look like? This is your road map.

Social Media 98

Social Media Data Strategy Media 98

NTEN

OCTOBER 8, 2010

Is it simply the number of followers you have on Twitter, or how many people "like" you on Facebook? With that in mind, the AIDS.gov team compiled some advice about what it takes to use Twitter effectively to engage with our audiences. Many of the lessons apply across new media tools. Plan ahead. Make it personal.

Audience 76

Audience Twitter Flickr NTEN 76

NTEN

FEBRUARY 5, 2015

Beyond your Twitter feed: here's a 10-tip how-to on using Hootsuite as a tool to better connect with your people. How do you effectively manage and grow your Twitter audience? Mell Rulli. Co-founder. ModMark Group. I swear by Hootsuite. hootsuite Social Media Communications'

Audience 36

Audience Twitter Tools Management 36

Bloomerang

JANUARY 21, 2022

In today’s media environment where and how you communicate to your audiences is always changing. New online platforms start to dominate how to engage with groups. Video continues to be a key driver online to engage audiences, help people remember your organization, and connect on an emotional level. . That’s fine.

Marketing 126

Marketing Audio Stream Nonprofit 126

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2013

Note from Beth: One of the most common questions I get at workshops or webinars is, “Should our organization be on XYZ social or mobile platform?” ” My answer is: ”Don’t ask me, ask your audience.” ” That to say that you need to know your audience and how they get their information.

Analysis 105

Analysis Audience Test China 105

Whole Whale

JUNE 15, 2022

Organizations use social listening to track their brand reputation, understand their target audience, and monitor their competition. Understand your target audience : Social media is full of data that can help you better understand who your target audience is and what they care about. Twitter Listening. Online Course.

Tools 98

Tools Guide Social Social Media 98

Qgiv

SEPTEMBER 1, 2021

Like any other marketing tool or social media platform, TikTok’s value is in its storytelling ability. Does the tool help you reach your target audience? If you’re considering creating a TikTok account for your nonprofit, it’s important for you to evaluate if you’ll be able to reach your target audience on the platform.

Marketing 117

Marketing Madagascar Guide Social Media 117

Care2

JULY 16, 2014

Nonprofits have been able to track gather important data about their audiences interactions with their website via Google Analytics. Facebook pages have also offered some insightful data on audience engagement. Twitter has been a bit late to the party, providing very limited data unless you invested in their ad platform.

Track 65

Track Twitter Analytics Metrics 65

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 25, 2014

Twiplomacy aims to identify the extent to which world leaders use Twitter and how they connect on the social network. Only 32 countries, mainly in Africa and Asia-Pacific, do not have any Twitter presence. Pope Francis ( @Pontifex ) is the most influential world leader on Twitter.

Twitter 120

Twitter Studies Rwanda Broadcast 120

EveryAction

JANUARY 25, 2023

Having a strong brand helps your organization set itself apart from every other nonprofit out there, lends credibility, and builds trust with your audience. Make sure you cover your bases and set up accounts on multiple social platforms (Facebook, Instagram, TikTok, Twitter, etc.)

Volunteer 209

Volunteer Free Donor Grant 209

Bloomerang

APRIL 27, 2021

Your Who : Your Audience. Remember, you can repurpose these stories on various platforms by making a few minor tweaks to keep them fresh while also saving you work. Chances are good your audience members are not hanging out on all of your available platforms, so it is likely you will be reaching fresh eyes each time.

Communication 129

Communication Storytelling Indianapolis Nonprofit 129

TechImpact

JUNE 18, 2014

There are so many social media platforms available to us now, it is not necessary to have active accounts on all of them. Understand what your goals are for the account, what audience you’re trying to engage, and how that account will help you accomplish that goal. All platforms are the same. Direct mail is enough.

Social Media 177

Social Media Media Social Demographics 177

sgEngage

JULY 18, 2023

With all the hype growing around this new social media platform, you’re probably asking how it might be useful in your fundraising strategy and whether you should jump on the bandwagon. Threads is a social media platform where users can post their thoughts, opinions, and reactions in 500 words or less. Sound familiar?

Hype 71

Hype Fundraising Social Media Platform 71

Nonprofit Tech for Good

MAY 13, 2022

Investigate how well your audiences perform. Are your conversion rates different for different audiences? Most ad platforms (Facebook and Google) will let you set them up automatically on your links. Perhaps it’s Facebook, Twitter or LinkedIn, or your website. What’s the average donation for each audience?

Donor 285

Donor Track Campaign Facebook 285

The Modern Nonprofit

MAY 4, 2021

An effective social media presence is dependent on a well-thought-out strategy that involves knowing your target audience, maintaining a defined and positive voice across platforms, providing compelling content, and consistently engaging with and responding to followers and their feedback. Know Your Audience. billion users.

Social Media 111

Social Media Strategy Media Social 111

Nonprofits Source

NOVEMBER 7, 2023

Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. Understand your audience As the old saying goes, you can’t be all things to all people. The content you post should be crafted with your platform and audience in mind.

Social Media 52

Social Media Media Build Social 52

Cloud 4 Good

APRIL 27, 2021

While diving into a Cloud for Good-specific Workbench within the Analyze feature, I discovered something interesting pertaining to the demographics of the individuals who interact with our brand on Twitter – over 90% of the individuals are classified as male within the social platform. Why is Twitter Assuming Gender?

Social Media 68

Social Media Personal Demographics Media 68

Top Nonprofits

APRIL 20, 2022

As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. Use a volunteer management tool and event platform to make sure your supporters are all pointed in the right direction and making progress. But not every platform will be effective for your advocacy campaign. Where do they live?

Advocacy 130

Advocacy Campaign Tips Storytelling 130

M+R

MAY 10, 2021

As video content on social media continues to reign supreme and audio-only content, spurred on by Twitter Spaces and Clubhouse, grows, it’s important for nonprofits to prioritize accessibility when publishing content online. But be aware that not all non-serif typefaces will work equally well for your audiences. And heads up!

Social Media 127

Social Media Accessibility Media Social 127