.orgSource

NOVEMBER 7, 2023

Camera shy people learned that video is your best friend when you need to deliver an important message to a remote audience. Both participants must be aware of context, or unspoken emotional dynamics and backstory, that might influence the outcome.” Stuart Meyer is currently Founder and Chief Storyteller, Social Frequency Media.

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Candid

JUNE 7, 2023

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. For example, our preference for video content rings true. Experts say that Gen Z: Wants to see impact through storytelling, primarily through social media videos.

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The Storytelling Non-profit

MARCH 7, 2022

As a non-profit professional, it’s essential to come out of the weeds of individual storytelling so that you can be strategic with what you tell your audience over time. Here’s a video tutorial I made that walks you through how to create a 90-day communications plan. Some organizations go further to work in 90-day increments.

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Nonprofits Source

SEPTEMBER 27, 2023

It also requires strategic planning, effective communication, and innovative marketing techniques to reach your target audience and inspire them to take action. Share photos and videos of the animals in your care and use relevant hashtags to expand your reach. Tell the story of those impacted by your organization.

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Marketing Tips Influence Nonprofit 52

Qgiv

APRIL 22, 2024

Many organizations have to strategize around limited budgets while trying to reach the largest audience possible to get their mission out there. Most businesses are trying to sell something with their marketing campaigns and don’t need as much of a personal connection with their audiences as a nonprofit would.

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Marketing Guide Nonprofit Channel 52

Qgiv

APRIL 9, 2024

You can also use tools to target specific audiences for your different campaigns, helping you ensure your reach the people most likely to support your cause. By targeting specific audiences, you can also tailor the type on content you’re posting to increase the likelihood of viewers turning into donors. Engagement.

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Social Media Media Guide Social 52

ASU Lodestar Center

FEBRUARY 2, 2016

Obviously, this makes your video content very important. I constantly hear from nonprofit organizations struggling with how to effectively leverage the attention of this digitally-immersed audience. Below are some of the primary issues I see from nonprofits when trying to tell their stories through online videos: What?

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Video Digital Storytelling YouTube 40

Nonprofits Source

NOVEMBER 7, 2023

Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. Understand your audience As the old saying goes, you can’t be all things to all people. The content you post should be crafted with your platform and audience in mind.

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Social Media Media Build Social 52

Neon CRM

SEPTEMBER 8, 2023

However, modern platforms, smartphones, and short video formats allow nonprofits to take advantage of this powerful tool in a number of ways. Here are 10 ways to use video in online fundraising for nonprofits. This can help you engage a wider global audience while breaking down geographic barriers.

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Ideas Online Fundraising Social Media 52

Allegiance Group

MAY 1, 2024

Your nonprofit can have your best year-end campaign by incorporating data-driven planning, tapping into overlooked segments, crafting impactful storytelling strategies, maximizing digital fundraising channels, and cultivating donor fundraising and stewardship throughout the year. Keep reading to find out more! #1

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Campaign Guide Fundraising Storytelling 52

Achieve

MARCH 1, 2024

Leverage the benefits of this fast-growing industry and reach a larger audience by creating a nonprofit podcast. This guide will give you the rundown on how to get started so you can smoothly host an engaging podcast that will “wow” audiences. Connect with your audience in a new way. Why start a nonprofit podcast?

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sgEngage

AUGUST 28, 2023

It takes thorough, effective planning to create a holiday fundraiser, find the volunteers to make it happen, and get your message in front of the right audience. Ensure it aligns with how your audience views the holiday. As you create marketing content, use storytelling strategies. It’s not thanks to the holiday alone.

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Campaign Tips Fundraising Contest 79

Nonprofit Tech for Good

AUGUST 9, 2021

It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. Content that focuses on thought leadership, rather than inspirational storytelling, best serves the tone of the LinkedIn community. Upload work projects, such as presentations, videos, or special fundraising campaigns.

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The Modern Nonprofit

MAY 9, 2023

They can also use their connections with local businesses and organizations to help you reach new audiences. Social Media Influencers Board members who have large followings can be valuable assets to your nonprofit’s fundraising efforts.

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Tips Strategy Fundraising Grant 52

The Modern Nonprofit

SEPTEMBER 19, 2023

Moreover, it provides a platform to address issues affecting the Hispanic community, enriches cultural competencies for the organization, fosters stronger relations with Latino clients or partners, and boosts the organization’s visibility among diverse audiences. These narratives can inspire and educate.

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Tech Soup

OCTOBER 28, 2014

In the past few years, we've seen the transformation from long to extremely short-form digital content like that on Vine and Instagram, and we've experienced the rise and fall of numerous storytelling apps never to be seen or heard of again. Please visit the site to view this video). Please visit the site to view this video).

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Global Baltimore Storytelling Award 64

Achieve

AUGUST 18, 2023

Here are four unique ideas to market your nonprofit’s live auction: Release Your Auction Catalog in Advance Create Fundraising Videos Leverage Corporate Sponsorships Design Peer-to-Peer Invitations As you develop marketing materials for your auction, remember to demonstrate to supporters what’s in it for them if they participate.

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Marketing Ideas Sponsor North America 52

sgEngage

APRIL 26, 2023

There are countless examples of streamers, influencers, and gamers going online and fundraising for a cause. Video content is being consumed at higher and higher rates and is the preferred medium for most. These enhancements can also help you reach a larger audience. Did your participant just unlock the 20K step badge?

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Platform Charity Trend Badge 75

NonProfit Hub

SEPTEMBER 3, 2020

Your NGO can use a variety of compelling storytelling methods to share your history with your supporters. This way, it will keep your audience interested in a theme and not overload them with information. This way, it will keep your audience interested in a theme and not overload them with information.

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Social Media Build NGO Media 46

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

Brian Gardner defines social proof as “the positive influence created when people find out others are doing something – now, suddenly, everyone else wants to do that something too.”. Identify Your Unique Value Proposition & Broadcast it to Your Audience. Harness the Power of Storytelling. Tap Into the Power of Social Proof.

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Charity Lesson Marketing Digital 128

Forum One

AUGUST 24, 2022

Narratives have the power to liberate or oppress because they have the potential to influence the beliefs and behaviors of individuals, which in turn can shape institutional policies and practices. Who are the messengers and storytellers that can most effectively deliver these messages and move this narrative?

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Change Strategy Attitude Policy 46

Media Cause

JANUARY 20, 2023

You have influencers on social media who call themselves content creators, posting videos and content online, and people like myself who consider themselves content writers, because, well, we write for a living. Great content will help inform your audience and provide critical resources to both supporters and the people you serve.

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Content Strategy Create Calendar 59

Connection Cafe

DECEMBER 11, 2017

And it’s deeply tied to how these audiences express themselves, identify with friends, families and communities, and lead their daily lives. Ensure Your Creative is Audience & Platform Appropriate. The more tangible your stories are around change, the more they will resonate with audiences focused on making that impact.

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Donor Change Create Attitude 43

Nonprofits Source

JUNE 22, 2017

Digital channels have made it affordable for brands to communicate their message to a broad audience. You may have written something of value, but none of that matters if you can’t get it in front of your audience. Second, social media isn’t enough on its own to expose your organization to a new audience.

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Digital Marketing Guide Chapter 111

Tech Soup

JULY 30, 2013

Furthermore, mobile innovation influences the information consumption habits of your volunteers, staff, donors, constituents, and so on. Video-Sharing Apps and Super Smartphone Cameras. We're all about photo- video-sharing apps here at TechSoup and think it is a great way for nonprofits to tell their story.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 28, 2014

I kicked off the session by reciting my favorite poem, Joyce Kilmer’s Trees and shared the rules of audience interaction and format in Iambic pentameter. Humberto Kam talked about how they engage with influencers and let them spread and remix their content. Leila Roberts (@LeilaRoberts) May 22, 2014.

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Case Study Social Media Studies Conference 99

Get Fully Funded

JUNE 16, 2022

6 marketing tips for improving ROI Your marketing activity can directly influence and improve your campaigns’ ROI. Getting Attention’s nonprofit marketing guide offers a few tips for how to create eye-catching, unique messages: Use storytelling strategies. Here are a few marketing tips you can use to increase your ROI: 1. Add visuals.

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Tech Soup

FEBRUARY 12, 2016

NetSquared DC organized a panel discussion on Engagement Strategy: Empowering Champions* and Influencers* on November 3, 2015, to delve into this question. Your audience will respond to stories that immediately grab their attention. Interview people who are your influencers and champions, and find out why.

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Nonprofits Source

MARCH 20, 2023

However, one effective way to break through the noise is to incorporate nonprofit video content into your digital marketing strategy. Video is a powerful medium that can maximize engagement across your marketing channels and inspire meaningful support on behalf of your cause. Educate and inform audiences.

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Video Digital Marketing Strategy 64

Connection Cafe

OCTOBER 17, 2016

Be sure to keep your audience in mind and choose messages that will resonate with them. These include the drop dates for direct mail and email sends, social media posts, in-person events, and influencer activation. The channels you choose will be based on what works for your organization and what works for your audience.

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Qgiv

OCTOBER 27, 2021

For example, if you’re hosting a peer-to-peer fundraising event on a college campus, having college-aged volunteers will help you better connect with your target audience. This will influence how many volunteers you’ll need to recruit and train. Newspapers, magazines, and blogs focus on storytelling.

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Volunteer Strategy Guide Local 98

Bloomerang

SEPTEMBER 12, 2021

Thinking of shopping, maybe before the end of the year, all kinds of videos and stuff that you can check out. What are you offering or promising to your donors and your audience? Instead, focus on a target audience, focus on the most likely to give. Maybe you need to make a video about that story. That’s okay.

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Results Video Donation Fundraising 84

The Storytelling Non-profit

OCTOBER 18, 2021

One of the tactics I frequently use is storytelling to increase awareness of a campaign (surprise, surprise). This is different from fundraising asks in that I’m trying to get more eyes on the campaign and campaign content so that we pull more people in the campaign’s sphere of influence. Text plus a short video.

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Awareness Story Campaign Fundraising 102

Neon CRM

JUNE 27, 2023

While you may not invest money at first, it takes time to create social media captions, graphics, and videos and interact with people who comment and send messages. Social media platforms offer a large audience and a way to connect with current and potential supporters online. Social media is no exception.

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Social Media Strategy Create Media 87

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 23, 2008

Check out the 15 Second Viddler Aloha Video !)   Hot Tip from Small Group Session Check out the social media firehouse #smcwsh The Online Media Opportunity Roxanne Darling Video is the Killer App If you want to own the marketplace, you have the ability and it's almost free.    "Being social with media."

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Hawaii Social Media Media Social 50

Greater Giving

MARCH 2, 2023

You do not need to be an influencer either, any profile that has an active community should work. A fundraiser on Instagram typically takes place on Instagram stories, where you share photos and videos encouraging followers to donate. Storytelling on Instagram Start off by deciding how you want to represent your philanthropic group.

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Fundraising Social Media Poll Donation 52

NTEN

OCTOBER 4, 2011

Photographs and videos create options for supporters to share your message with their networks, exponentially building your audience. With a successful photo-essay or multimedia piece, organizations can attract partners, appeal to donors and grantmakers, influence policymakers, and perhaps most importantly, drive a movement.

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Storytelling San Francisco Photography New York 100