Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

The art of writing good teaser headlines is critical to getting more interaction. If the audience is local, it is important to framing content and issues for local geographic area. Also, it allows you to test your own pre-conceived notions about what think YOUR audience wants. Billy Shore , Share Our Strength.

Facebook 112

Facebook Change Profile Impact 112

Care2

AUGUST 22, 2013

So you launched your new website and have an online marketing plan in hand to help you reach new audiences. For each major marketing initiative answer the following questions. Who are the target audiences? How do think your target audiences will prefer to get info for this initiative?

Online 71

Online Tips Calendar Test 71

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

grist.org has succeeded in connecting with a younger audience that not only reads its content but is also inspired to take action. grist.org’s ladder of engagement is elegantly simple and illustrates how their audience makes this journey from passive consumers of information to sustainable living champions. Source: grist.

Measure 97

Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 9, 2007

Kira: From talking about this last week, the biggest question this has stuck with me is how relevant ROI is for judging the value of a tactic that might serve goals other than fundraising. Quantitatively, that's worth quite a bit as no one has been able to calculate this metric so thoroughly before. Job well done!

Albania 50

Albania ROI Social Network Remix 50

Care2

JULY 26, 2007

Need some metrics guidelines? Demographics: is the audience youre recruiting from the social network appropriate for your organization? Quantitatively, thats worth quite a bit as no one has been able to calculate this metric so thoroughly before. It works sort of like an online mortgage calculator. Job well done!

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

Need some metrics guidelines? Demographics: is the audience youre recruiting from the social network appropriate for your organization? Quantitatively, thats worth quite a bit as no one has been able to calculate this metric so thoroughly before. It works sort of like an online mortgage calculator. Job well done!

Social Network 74

Social Network ROI Social Media Network 74

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Screencast Audience and Learning Objectives The audience for this screencast is nonprofits that know they need to analyze the success of their Web sites, but aren't sure where to begin. Or they might have some understanding of metrics and have gone as far as setting up a free google analytics account, but are not sure what to do next.

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Screencast Analytics Measure Web 50

Care2

FEBRUARY 3, 2008

Need some metrics guidelines? Demographics: is the audience youre recruiting from the social network appropriate for your organization? Quantitatively, thats worth quite a bit as no one has been able to calculate this metric so thoroughly before. It works sort of like an online mortgage calculator. Job well done!

ROI 53

ROI Social Network Social Media Advocacy 53

Nonprofits Source

SEPTEMBER 8, 2017

While this sounds great, the real question becomes: Are you doing everything you can to maximize your investment into email marketing? It sounds like a silly question, but 46% of marketers say they use more than one email service provider (ESP). But what about engagement from your audience? How many email platforms do you use?

email 89

email Marketing Strategy Fundraising 89

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 2, 2007

Still, I'd love to know the answers to these questions: How do you explain to your executive director? While some headlines might proclaim that Open Source is meaningless in the nonprofit sector, the issues as Holly Ross of NTEN says, "The question isn't really about open source, but about openness. What is Openness?

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Director Open Social Social Network 50

Whole Whale

MARCH 28, 2023

However, every nonprofit organization should heed that with any new technology, there are pros and cons, opportunities for great use and misuse, and complex questions about how this technology will shape employees’ day-to-day work or even the work itself. LLM answers are dependent on the quality of the questions.

FAQ 52

FAQ Language Model Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

Remember, it's not the level , but whether it is a match to your audience. ve already partnered with 50 non-profits, like Care2 , Greenpeace , and Amnesty International The question it raises for nonprofits is, join an existing network like Facebook or MySpace or build your own social network or combination? What do you think?

Social Network 50

Social Network Nptech Tag Network 50

Nonprofits Source

SEPTEMBER 8, 2017

While this sounds great, the real question becomes: Are you doing everything you can to maximize your investment into email marketing? It sounds like a silly question, but 46% of marketers say they use more than one email service provider (ESP). But what about engagement from your audience? How many email platforms do you use?

email 45

email Marketing Strategy Fundraising 45

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

My trick for helping participants avoid a food coma is to get the audience moving ). 1: Identify the Audience You Want Reach and Know What Motivates Their Giving. Most nonprofits typically have a number of diverse audiences that hold the keys to their success. 2: Identify results, metrics, and mini goals for your campaign.

Fund 130

Fund Campaign Practice Giving 130

NTEN

MAY 27, 2010

So, as you collectively develop web sites to recruit, engage, retain, and cultivate your constituents, you must ensure your content in fact meets the needs of your target audiences. KNOW THY AUDIENCES. How can you reach target audiences if you don't explore who they are? A conversion-focused content approach. But how? .

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Search Site Content Web 65

Nonprofits Source

OCTOBER 11, 2017

In this article, I’m going to share a strategic marketing process that, when followed, will help you create content your audience will love. However, despite this shift in audience platform preferences the strategic marketing process itself hasn’t changed much in the last 100 years. Work smarter, not harder.

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Process Content Digital Marketing 98

Connection Cafe

DECEMBER 22, 2013

With the ever declining attention span of your audience, it’s necessary that you start appealing to a broader range of senses. Consistently finding and creating content that resonates with your audience can be a struggle. Creating share-worthy content means understanding your audience and the story they want to tell.

Story 54

Story Nonprofit Social Media Content 54