Candid

DECEMBER 12, 2022

So, you get to work and land on one text-heavy website and another website with a prominent video that describes a nonprofit’s work, mission, and impact. HubSpot’s recent research helps to answer this question: branded video content is the most memorable. What are nonprofit explainer videos? Get to know your audience.

Video 105

Video Support Tips Audio 105

.orgSource

APRIL 1, 2024

Mainstream Video Video isn’t new. But associations tend to use it like a warm-up act instead of making video the headliner these statistics suggest that it should be: A HubSpot survey of 3,000 respondents indicates that 54% of consumers preferred video marketing from their favorite brands. The trick is to be consistent.

Trend 221

Trend Influence Taxonomy Associations 221

NTEN

MARCH 23, 2010

Watching videos online is no longer a passive experience! In fact, you can now use YouTube features to drive actions and donations , create "Choose Your Own Adventure" style experiences , and make your video the talk of the web (quite literally). YouTube Video Volunteers. Nonprofit Video Awards. YouTube Direct

YouTube 83

YouTube Audience Activities Active 83

.orgSource

AUGUST 28, 2023

This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Companies often make the mistake of trying to sell through the lens of what’s best for them, versus what’s best for their audience.

YouTube 221

YouTube Industry Leadership Podcast 221

NTEN

MARCH 23, 2010

Watching videos online is no longer a passive experience! In fact, you can now use YouTube features to drive actions and donations , create "Choose Your Own Adventure" style experiences , and make your video the talk of the web (quite literally). YouTube Video Volunteers. Nonprofit Video Awards. YouTube Direct

YouTube 77

YouTube Audience Activities Active 77

Get Fully Funded

JANUARY 26, 2021

Nonprofit fundraising videos bring your organization’s work to life in a way that written stories just can’t. Videos show as well as tell. In short, videos make an impression. Nonprofit fundraising videos help you raise more money. There are different types of videos, and many do not require expertise.

Video 98

Video Giving Fundraising Script 98

Kindful

APRIL 5, 2021

Video is beneficial in demonstrating the impact your organization has on the community. Having a mission-focused nonprofit video can help boost donor giving and volunteer involvement. Clear messaging makes a successful nonprofit video. With a goal in mind, you can begin to build your nonprofit video. Call-to-action video.

Video 98

Video Fundraising Articulate Nonprofit 98

Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. You’ll also be able to add a special Donation sticker to Stories and Live videos and a “Donate”button to your profile, which will let users go directly from your content to a donation page. Other orgs take different approaches.

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Fundraising San Diego Influence Profile 325

Nonprofit Tech for Good

APRIL 10, 2022

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. People who are active on Twitter tend to be plugged into current events and trending news. Upload powerful photos and videos.

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Twitter Practice Social Media Nonprofit 350

NTEN

MARCH 11, 2010

So, apparently, there are a whole host of new tools available through YouTube that can help you engage your audience. You can drive sign-ups and donations straight from your videos, find skilled video-makers through the Video Volunteers program, and even create choose-your-own-adventure style videos.

YouTube 71

YouTube Audience Activities Active 71

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2011

Mary Joyce leads a session on digital activism using the Story of Electronics. Day 3 of the Train the Trainers session was devoted to Digital Activism and facilitated by Mary Joyce. The learning objectives: To provide participants with a formula for training digital campaign strategy. It boils down to audience.

Activities 92

Activities Active Activism Digital 92

Nonprofit Tech for Good

JUNE 10, 2020

So, when looking to help nonprofits with some of their top challenges: Reaching out to a broader audience. With video storytelling being their preferred medium, what better way to help nonprofits than raise awareness and engagement with a young audience? 2) A video network for collaborative creativity.

Mobile 229

Mobile Social Social Media Internet 229

M+R

JULY 6, 2023

Maybe you (or your audiences) are still waiting on an invitation to Bluesky. Here’s what we like about Threads: Easy, captive audience. If you have an Instagram presence, you can quickly build your Threads audience based on your IG following. Threads has a built-in audience and simple integration with Instagram.

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Twitter Org Meme Alternative 102

M+R

JUNE 22, 2023

I won’t even tell you about the hours I have spent watching YouTube videos and coveting a 3-D printer like Gollum with a ring. Just upload their information into Meta, Google, or your DSP of choice, and target them as a custom audience. Use Scout Quest and ads to re-activate unsubscribes.

Los Angeles 101

Los Angeles Audience Google Channel 101

Achieve

AUGUST 12, 2021

Add a visual element with images and videos. Communicate with your audience by showing engaging photos of your work or a testimonial. are active on social media due to their strong desire to connect and socialize with others. are active on social media due to their strong desire to connect and socialize with others.

Audience 82

Audience Tips Fundraising Social Media 82

Media Cause

FEBRUARY 16, 2024

By continuing to carefully communicate with their communities, they gain audience insights and trust built on empathy and an understanding of shifting needs. As a designer, I can attest that organizations need real experts to communicate with their audiences. Strategy is vital. And, above all, lead with empathy.

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Benefit Marketing Change Time 64

Nonprofit Tech for Good

MAY 8, 2020

Irrespective of channel or medium, the key elements to effective storytelling are the ability to convey what is unique about the nonprofit, why it is worthy of support, how the audience can benefit from supporting it and how to go about doing so. Physical distance from audience. Ideal Digital Storytelling Ecosystem. Limited budget.

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Storytelling Digital Channel Profile 295

Nonprofit Tech for Good

AUGUST 9, 2021

Since then it has grown from 106 million active monthly users to 310 million active monthly users. Upload work projects, such as presentations, videos, or special fundraising campaigns. For the first 13 years of its existence, growth was slow but steady. That changed when LinkedIn was purchased by Microsoft in 2016 for $26.2

Linkedin 362

Linkedin Practice Social Media Sponsor 362

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2011

I got to introduce myself and my role in the project, but the most valuable part of the meeting was briefing on social media and activism. Mary Joyce , who is an expert on digital activism and will be delivering a training on that topic, gave us an overview of how social media is being used for activism around the world.

Social Media 95

Social Media Morocco Activities Active 95

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. This will give you the best chance of getting your posts in front of your target audience. This will give people an added incentive to actively engage with you on social media. Collaborate with popular people in your niche.

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Social Media Associations Media Social 332

EveryAction

JUNE 8, 2023

MESG Marketing Mary Getz, principal and founder Yes, it’s true—when an issue is breaking there is a flurry of activity. The goal is to move your position forward while engaging your supporter audience. Share the videos with advocates to bring them close to the lawmaking process. Here’s what they said.

Advocacy 143

Advocacy Local Audience Poll 143

NonProfit Hub

APRIL 17, 2024

The best blogs engage audiences by making personal connections with readers and sharing insider mission information. This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community.

Practice 36

Practice Organization Nonprofit Content 36

Neon CRM

JULY 13, 2023

The massive generosity movement is largely driven by an active online community. Nonprofits are able to grow their audience by tapping into GivingTuesday’s large, global social media community. This is a chance to foster a sense of community, rally people around meeting the goal, and keep your social media audience engaged.

Social Media 98

Social Media Ideas Donor Media 98

Nonprofit Tech for Good

JULY 20, 2022

added the ability to interact with and produce content, making activities such as social media, online banking, and shopping possible. Elevate fundraising tactics to reach a wider audience (AR, Metaverse, etc.). Web3 draws its name as the third iteration of the internet. Transparency to keep donors updated on how funds are used.

Attention 334

Attention Avatar Virtual Internet 334

Qgiv

APRIL 9, 2024

You can also use tools to target specific audiences for your different campaigns, helping you ensure your reach the people most likely to support your cause. By targeting specific audiences, you can also tailor the type on content you’re posting to increase the likelihood of viewers turning into donors. Engagement.

Social Media 52

Social Media Media Guide Social 52

ASU Lodestar Center

DECEMBER 5, 2017

Telling a good story can influence the mindset of the audience, and this explains why a lot of businesses today are using this tool to market their brands to their potential customers. Nonprofits can also make use of storytelling to engage their audience , get their attention, and influence them to change their behavior and take action.

Storytelling 45

Storytelling Audience Channel Story 45

Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Before you start crafting your messages, it’s important to define clear goals to guide your digital marketing activities. Segment your audience. Time-bound.

Digital 59

Digital Marketing Create Social Media 59

See3

FEBRUARY 17, 2010

The great people at Working Films and The Fledgling Fund just announced IMPACT , a new series of videos that discuss how film campaigns can ignite social change. Below is Assessing Impact: A Funder’s Perspective , the first video in the series. Tags: Video foundation. For more information, go to [link] and [link].

Activities 61

Activities Active Activism Video 61

Candid

MARCH 22, 2022

In the video below, find four tips to do just that. For more guidance on how to craft your story and build your digital storytelling strategy, check out Digital Storytelling: How to Engage and Activate Your Supporters Online , an eLearning course I created with Candid. So in also understanding how they think.

Story 64

Story Tips Online eLearning 64

Media Cause

OCTOBER 11, 2023

However, if you struggle to engage with a younger audience, TikTok presents a new and exciting way to showcase your cause to this next generation of donors. Advanced Analytics (Beta) With this feature, TikTok gives you data about your account so that you can track your videos’ performance.

Marketing 59

Marketing Fundraising Social Media Video 59

The Modern Nonprofit

JUNE 20, 2023

By utilizing digital platforms, organizations can connect with donors around the world, allowing for a broader audience and potentially larger donations. Going Virtual with Events Even before the pandemic forced a pivot to online activities, the trend towards virtual events was growing.

Method 88

Method Digital Online Fundraising 88

sgEngage

APRIL 20, 2023

As the final touch, use images and videos to really make your story come to life. You might: Plan fun activities, such as a live concert or free luncheon. Or, if you take a DIY approach, heavily promote this new option to your audience of supporters. These videos can also be shared on other platforms.

Campaign 74

Campaign Effective Giving Ideas 74

Qgiv

JULY 27, 2021

You want to put more deposits in than you take out, and it’s really about how you show up for your audience week after week after week. Don’t worry if you feel like you’re repeating yourself too much; stick to your message so your audiences know who you are, what you stand for, and how they can help. Also you can ask your audience!

Social Media 138

Social Media Media Tips Social 138

The Modern Nonprofit

JANUARY 2, 2024

In this blog post, we’ll unveil the art of transforming individual stories into a collective force that not only resonates with your audience but also propels your cause forward. These narratives can resonate deeply with your audience, fostering an emotional connection and a deeper understanding of your mission.

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Story Guide Support Analysis 104

Candid

NOVEMBER 10, 2022

million active users in one week. Additionally, every organization has their own social media priorities, strategy, and audiences to consider. We’re also focusing more on our experiments with other video-first social media platforms, including YouTube Shorts , TikTok , and Instagram Reels. . For us, that’s LinkedIn.

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Twitter Social Media Nonprofit Platform 132

Qgiv

SEPTEMBER 8, 2021

If you’re planning to transition an annual fan favorite event to a new virtual fan favorite, communicate that ahead of time so supporters have something to look forward to—especially since it means they’ll still be able to participate in your event when many entertaining activities are still being outright cancelled. Even better?

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Virtual Hosting Tips Amazon 98

Nonprofits Source

NOVEMBER 7, 2023

Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. Understand your audience As the old saying goes, you can’t be all things to all people. The content you post should be crafted with your platform and audience in mind.

Social Media 52

Social Media Media Build Social 52